Scaling Up

I know you’re always on the hunt for ways to increase your brand’s visibility and find new ways to get your offers into the hands of the right people.

That’s why I have Pinterest know-it-all, Rachel Ngom on the show! 

Pinterest is the sleeping giant of search engines and content marketing strategies, and Rachel is coming on to talk all about the best Pinterest strategies to scale your business!

She’s the host of the She’s Making an Impact Podcast and is a go-to lead generation expert helping people land more leads and sales through Pinterest.

So let’s not waste any time; this episode is going to give you some serious tactics!

www.elizabethhartke.com/podcast/123

What happens when you just don’t feel inspired to create?

Do you know what to do to get yourself back to a place of inspiration?

The answer to this question is going to vary greatly based on the individual.

Some of us need to take a break; we need to take time completely away from our businesses to fully rest and recharge.

Some of us have routines and strategies that we have learned through experience can bring us back to a place of inspiration and creation. 

And some of us have a person or a community of people we can turn to for help. This might be a friend, a partner, a mastermind, a business coach, your team… Get yourself a hype squad!

Inspiration and motivation are generated from within. We don’t just get struck randomly by lightning bolts of inspiration. When you are stuck in a cycle of feeling uninspired, you have to know how to pull yourself out and keep moving forward. 

Tap into your resources and keep putting your greatness out there so that the world can experience it too!

www.elizabethhartke.com/podcast/122

Sometimes we create a website and assume that if we build it, they will come…

News flash… they ain’t comin. 

UNLESS you optimize that site to work for you! And I’m not just talking about SEO or even tech strategies that are going to make your brain explode. I’m talking about knowing where your energy is best spent when it comes to creating (or tweaking) your website so it ultimately leads to MORE CONVERSIONS. Yes, that’s right, more people actually buying.

This is exactly what Jessica Zimmerman and I are chatting about in this episode. She has an amazing story on top of bringing some great how to’s when it comes to your site!

This woman survived a car crash as a little girl that took someone near and dear to her, raised 3 babies as she navigated an unexpected illness with her husband and went on to grow her once zero-profit events company into a thriving 7-figure business.

Maybe you’ve seen her featured in People, Business Insider, Entrepreneur or Forbes, or maybe you’re just dying to hear more…

Let’s get to the show!

www.elizabethhartke.com/podcast/121

One of the greatest walls that stands between who you are today and who you actually want to be is a lack of focus.

And I’m not talking about how well you focus on a singular task without distraction today. 

If you listen to my podcast, I know that means you have big dreams and goals for your business and your life, and that’s great! I promote and encourage that. But you won’t accomplish all of those goals at once.

It’s so important to know what your one main focus is, the thing that will move the needle forward in your business.

Sometimes we get distracted by the things that we think we should be doing, the things that everyone else tells us we should be doing, that we forget to pause and think, “How is this supporting me in my journey toward the vision I have for my life.”

You should have one main goal that is taking priority right now, and the tasks that fill your days should reflect that.

www.elizabethhartke.com/podcast/120

So much of what we teach on this show goes so much deeper than just helping you get a quick win or grow your business.

We’re breaking the chains. We’re creating an opportunity for generational change by building rock solid businesses that stand the test of time and allow you to step into your legacy. 

Have you ever heard the term entrepreneurial poverty?

I hadn’t either, until I had business strategist Racheal Cook on the show to talk about this concept and the burnout and defeat that comes with it.

She’s helped thousands of female entrepreneurs design profitable businesses to break out of entrepreneurial poverty.

Today’s episode is going to open your eyes to the reality of what’s riding on your decisions as an entrepreneur and business owner and how it’s so critical to break the chains and to do this right. Enough building businesses that take us farther from our wildest dreams - it’s time to get strategic!

www.elizabethhartke.com/podcast/119

Being in the thick of a launch breeds a lot of great conversations!

My DM’s stack up with people asking good questions, wanting to know if what I’m offering is a good fit for them, if they should just skip ahead to the mastermind, if they’re ready…  

30-40% of those conversations sound something like this: “Well maybe I’ll try it next time it launches. I’m not sure if I’m ready for it right now.”

I get it. I’ve felt that way about a lot of things in my life, too. I’ve held myself back or questioned my worthiness for certain things.

Maybe you’re scared to invest or to fail or to come in looking like a novice in this new thing you’d be learning.

I get all of that.

But nothing changes if nothing changes. Time alone is not going to get you there. 

www.elizabethhartke.com/podcast/118

It’s time to give the world a taste of Ugly Honest and the woman behind it, Emily Whipple.

Emily is a member of my Maverick Mastermind, and I asked her to come on the show for a few reasons:

1. You need to know what is truly possible for you and your business idea when you implement a strategy and believe in what could be available to you.
2. Emily has created one of the most positive, uplifting and motivating communities for moms I’ve ever seen.
3. She has grown her program and her community at warp speed! She’s sharing all about her experience and the strategies she’s implemented that have caused this growth.

www.elizabethhartke.com/podcast/117

If you're listening to the show, you're what I'd call a Maverick. You're this unorthodox independent-minded go-getter that knows there is so much more out there for you and your business.

The year that I got clarity and really took my business and life to the next level was the same year that I joined my first mastermind and group coaching program.

I know that if I have a solution to a struggle that I faced, I have to share it with my people. YOU! So if you're a solopreneur, or a service-based business, or an influencer that is capped on hours and impact, but you have BIG dreams: I feel you, I was you and I know I can help you!

My Maverick Mastermind + Coaching Accelerator is designed to be that launching pad that you're looking for, that you need to take your business to the next level while in community with other like-minded entrepreneurs.

Here's the catch: spots are limited, very limited, so that I can really dive into every Maverick's business. If you're ready to go to the next level and have the breakthroughs that you need to turn your vision into your reality, go to www.elizabethhartke.com/maverickmastermind to apply!

Let's make this year the year that actually changes everything!

This is one of my favorite episodes of the Scaling Up podcast of all time!!

You guys - get ready to fall in love.

Today, you meet two women who are literally revolutionizing women’s health. Jenn Lormand and Christina Walsh are the co-creators of Tighten Your Tinkler (yes, you heard me correctly!) and they are two of the brightest rays of sunshine you will ever meet. And if you’re a woman or know a woman - YOU NEED TO LISTEN TO THIS.

If you want to know what’s really possible for you in the future no matter where you stand in business today, you also need to listen to this!

These two women came to me with one of the most incredible missions and products I’ve ever seen, but they needed help! When they joined the Maverick Mastermind, they knew it was time to take their expertise and get the blueprint to make sure it would get into the hands of the people who needed it most!

In the last 6 months alone they have changed their entire business and their level of success has skyrocketed. I knew you HAD to hear their story, learn how they’ve done it and listen in on how you can do it, too!

www.elizabethhartke.com/podcast/115

You have an opportunity to launch and put things out into the world that people need.

You have expertise, you have experiences, you have knowledge and wisdom and research and understanding and life skills and work skills and so many different things that make you who you are. 

You can extract, monetize and turn these things into an amazing offer for your audience.

But in order to have the most successful launch possible, there are some ground rules. 

One of those ground rules is this: you have to have a launch time frame. You need to know the exact dates and times that you will open your cart and close down the cart, and you have to let your audience know! 

This creates pressure on your audience to make a decision - are you in or are you out?!

To make this pressure work even harder for you, you can also throw in some limited time bonuses: “If you sign up by XYZ date, you’ll get XYZ bonus!”.

Tune in to today’s episode to hear the special bonuses we’re offering with your purchase of the Scaling Up Your Business Course! ...See what we did there?!

www.elizabethhartke.com/podcast/114