Scaling Up

Would it help you to figure out where you really stand in your business?

Are you in a place where you should just be focusing on what you’re already doing, or should you be putting energy towards creating a more scalable business? 

Should you be pouring into the clients you already have, or should you be focusing on developing the funnels to bring in new clients?

Are you right where you should be, or are you leaving potential money on the table?

The goal of this episode is to paint a picture of what’s really possible in your business and in your life. I’m going to help you identify where you are today and where you want to go, and help you pinpoint what is going to be the bridge you need to go over to get there.

www.elizabethhartke.com/podcast/113

When I broke into entrepreneurship, I was excited about a lot of things, but I was most excited about the idea of time freedom. I was so sick of my schedule being dictated by someone else and living for the weekends. So time freedom was one of (if not the) biggest motivator for starting my business and becoming an entrepreneur.

And that was my first mistake. Entrepreneurship does not equal freedom.

There is a massive difference between freedom and flexibility.

Just because you left your job doesn’t mean you have freedom. Your schedule is flexible, and that’s great, but you aren’t free. You’re still stuck in the same problem: if you aren’t working, you aren’t earning.

Time freedom comes at a price, a price that a lot of entrepreneurs are either unwilling to pay OR are actually unaware that they could pay this price to earn time freedom.

When you have true time freedom, it will change your life forever.

www.elizabethhartke.com/podcast/112

This is an extra special episode because we’re having one of my amazing Maverick Mastermind members on the show to talk about her experience in feeling stuck in her business and what has helped her have the breakthroughs she’s seen over the last 6 months!

When Holly and I connected, she was in a business model that limited how much she could earn, and she wasn’t sure how to grow her list with the right people who would want to buy. Plus, she needed help crafting powerful offers and a marketing plan to build visibility. In 6 months she went from stuck with one limited offer that not many people were seeing, to multiple high paying clients, a successful course launch, a successful podcast launch (so much so it’s now sponsored!), a group coaching program, multiple opt-ins that are growing her list, a brand new social media strategy that’s absolutely cranking, and so much more!

Since a lot of you ask how the mastermind works and what my course curriculum teaches, I thought instead of just telling you myself, I would instead have this now firing-on-all-cylinders entrepreneur on to share her experience and paint a picture of what’s really possible for you!

www.elizabethhartke.com/podcast/110

As an entrepreneur, do you have a mission you are bringing to life? Or are you just building a business?

As an influencer, are you making an impact in something that really matters, something that speaks to your heart?

When we are constantly in pursuit of that next level, sometimes we lose sight of the mission and purpose.

It’s easy to get caught up in the metrics: How much money is going into my bank account? How much time off is on my calendar? How big is my email list? How many clients do I have?

I turn 33 tomorrow... I’ve been on this earth for 32 years, 364 days, and God willing I have quite a few days left. But tomorrow isn’t guaranteed for any of us. We truly have no idea how much longer we have on this earth. What is the legacy that you will leave behind? I have to make sure that I’m focusing on the right things for those remaining days, not getting caught up in the metrics.

I’ve realized that my business is the vehicle. It is the way that I am going to make my impact.

And that’s my challenge for you today: as you are chasing your big goals, make sure you are continually coming back to your mission + impact.

www.elizabethhartke.com/podcast/110

Some of the most common (and valid!) questions I get from this community are: 

• How do I know where I should invest my money? 
• What courses should I pick? 
• Do I need to attend an event? 
• Should I hire a coach? 
• Do I join a coaching program? A mastermind? 

Depending on what stage of the game you’re at and what your goals are, it could (and probably should) affect your choice.

So I want to hit this one head on because it’s true, sometimes (but not always) you do have to spend money to make money. But it only works when you spend it wisely.

Let’s talk through how and where you should be investing back into your business and yourself when it comes to personal and business growth!

www.elizabethhartke.com/podcast/109

This episode could get me talking with my hands and shouting like my Italian family does on Sundays…

I was raised on this idea and I’m raising my own babies on it, but it is not in alignment with popular culture.

It’s tough because we live in a society that centers on immediate gratification. Our society pushes us all to “do what feels good in the moment”, and this is why so many people are hurting and unhealthy and divorcing and broke and wishing for a different future.

But not you - you’re one of my mavericks. You’re willing to think and do things differently, right?

Let’s start with this…

If you really think about it from a logical standpoint, do you think any of the entrepreneurs or business owners or leaders who you admire actually got to the levels of success that they’re at by taking the easy path and making choices based on comfort or ease or what felt good in the moment? Do you think they only showed up when they felt motivated, energized, when the wind was at their back?

Or, do you think they showed up when they were tired and beat down and unsure and no one was cheering them on? Did they continue to show up after failures?

I hope that was an easy scenario to consider and answer.

Let’s talk through what doing what feels good looks like in business. It looks like:

Dinking around with your social media bio thinking it’s going to change the game for your business Keeping your prices low so no one gets uncomfortable Keeping your brand vague so you don’t risk losing people Focusing on followers instead of your funnel Not pitching yourself and just hoping you’ll be discovered Trying to build an empire on the back of one offer

But you’re so incredible! You have way too much value and potential to allow the illusion of comfort to slow you down from doing what’s required to make big moves!

Stop making choices based on today and instead make choices based on what you actually want for our lives.

www.elizabethhartke.com/podcast/108

Notebooks out, folks! This episode is going to simultaneously destress you and help you figure out how to earn more money! I think that’s something that is going to appeal to everyone in this audience.

Tasha Booth teaches about a concept that used to be totally foreign to me: how to have a STRESS-FREE launch. Those words together basically form an oxymoron. But it’s a real thing! And Tasha is here to blow all of our minds with this today.

We’re breaking down Tasha’s framework for launching: how much time to give yourself, where you need to show up, your content strategy, if you should hire a team, how to maximize cart open, and she spills the beans on what you’re probably not doing that you should be doing after your cart closes that will ultimately lead to a bigger growth in your business.

This episode is GOLD. You’re going to love it.

www.elizabethhartke.com/podcast/107

Let’s talk about everyone’s least favorite topic: discipline.

We all want certain things, right? We want more freedom, we want more time, we want more money, we want more clarity, we want to serve people better…

Do you know what you have to do to get there? You have to be more disciplined.

The ticket to freedom is NOT free days and loose schedules and going with the flow. The ticket to freedom is being super disciplined in what you do with the time you have so you can generate more freedom.

My challenge to you is to really look at how you spend your days and identify your one or two weak spots. How can you eliminate or streamline these weak spots? How can you be more disciplined in these areas? You will be in awe of how much freedom you create in your life.

www.elizabethhartke.com/podcast/106

This episode is going to ROCK. YOUR. WORLD. Get ready to fall in love with the sweet and brilliant, Laura Sprinkle! With a name like that, just try to tell me she wasn’t born to charm the freaking world!

But don't be mistaken, she is fierce in her work!

This episode is where you next level your business, your income and the way you operate your company - YES, I said company. We’re not playing small anymore, we’re talking about partnerships, affiliate programs and referrals and how they can absolutely sky-rocket your profit and scale your business!

Laura Sprinkle teaches entrepreneurs how to grow their businesses using strategic, high-touch partnerships through her signature training, Rock Your Affiliate Program™. Affiliate programs are a brilliant way to collaborate with others to expand your reach and give other people amazing opportunities too.

She’s helped industry leaders such as Amy Porterfield, Selena Soo, and Todd Herman build their partner programs, has seen over $12 million in partner revenues come in through her methods, and supported thousands of partners across dozens of industries. Her motto is “Partnerships First, Fun Always,” and she sprinkles that message throughout everything she does.

Okay, let’s get down to the good stuff!

www.elizabethhartke.com/podcast/105

I want to talk to you this week about something I feel really strongly about, something I know will serve you. I want to talk about the concept of beating ourselves up for how we did things in the past, and allowing our past to dictate our future success.

I see this all the time, especially in the entrepreneurial space.

Maybe you’re cowering behind the idea of launching something because you’ve done a launch in the past and it flopped. 

Maybe you’re scared to pitch yourself to potential one-on-one clients because you’ve had a client ask for a refund in the past so now you no longer feel qualified to serve.

Maybe you’re inconsistent with your social media content because you’ve only heard crickets for so long.

Whatever the narrative is that you’ve written, who you’re capable of becoming in the future should not be about your past. It’s about what you want now, it’s about what you’re willing to show up and work for.

If you are willing to fight to change something and make it better, then why are you keeping yourself stuck in this story that you can’t because of something that has happened in your past?

www.elizabethhartke.com/podcast/104