We speak with Fadz Subari about how childhood memories led him to establish a homegrown aromacare brand celebrated for its artisanal scents, crafted from Malaysian herbs and plants. We will also look into their initiatives to expand globally while championing Malaysian ingredients and sustainable practices, hear about their innovative AI-driven approach to creating personalised scents, and discuss their upcoming plans for the “Scents For Every Soul” app.

See omnystudio.com/listener for privacy information.