In this episode of Scott and Mark Learn To, Scott Hanselman and Mark Russinovich dive deep into the topic of self-promotion, visibility, and personal branding. They explore the blurry lines between promoting your work, representing your company, and building a personal brand—whether intentional or not. With humor, honesty, and vulnerability, they reflect on online criticism, handling stress, and the challenge of staying authentic while being visible.  

Takeaways:    

• Why personal branding doesn’t always mean having a “strategy” 
• How to balance work visibility with personal authenticity 
• The challenge of managing side projects and perception within corporate environments 

Who are they?     

View Scott Hanselman on LinkedIn  

View Mark Russinovich on LinkedIn   

Watch Scott and Mark Learn on YouTube 

Listen to other episodes at scottandmarklearn.to  

Discover and follow other Microsoft podcasts at microsoft.com/podcasts 

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