You hear me talk A LOT about building your personal brand and script your competitive edge for your pharmacy career...but does what I share actually work? YES.

I'm not talking about getting social media followers, likes, and comments (although those are nice side effects), I am talking about having a career you LOVE through helping people you CARE about by merging your skills + passions to become the go-to expert at your craft. Sound like a dream?

For this week's guest on The Fit Pharmacist Healthcare Podcast, it is her current reality! Dr. Sierra Richard, PharmD, is a practicing pharmacist and founder of Happy Pharm Life who is literally scripting her dream career as the women's health expert in pharmacy!

In this episode, she shares how she is leveraging what she learned from the Script Your Brand eCourse to craft her expertise as a pharmacist, explode her social media following, and create a community focused on all things women's health. You won't want to miss the amazing tips this WonderWoman has to share from her journey!

Resources Mentioned:

-2021 Content Calendar: www.thefitpharmacist.com/contentcalendar

-Personal Branding COURSE: Script Your Brand— www.scriptyourbrand.com

Main Points From this Podcast:

- Why having a coach will expedite your success

- How the Script Your Brand eCourse fuels your personal brand growth

- Strategies for becoming the go-to expert in your pharmacy niche

- Key lessons to implement in your personal brand development

- How to leverage the best asset you have to scale your pharmacy career

Like The Fit Pharmacist on Facebook:

www.facebook.com/fitpharmfam

Host: Adam Martin, PharmD, ACSM-CPT, NAMS-CNC

-Website: www.thefitpharmacist.com

-LinkedIn: www.linkedin.com/in/fitpharmfam

-Instagram: www.instagram.com/thefitpharmacist

-YouTube: bit.ly/2x2urwl

Guest: Sierra Richard, PharmD

-Website: www.happypharmlife.com

-Facebook: www.facebook.com/happypharmlife

-Instagram: www.instagram.com/happypharmlife

-LinkedIn: bit.ly/3601wvQ

-YouTube: bit.ly/2FU2xLd

-Email: [email protected]

“Adam, I just can’t take it anymore—I’ve been doubting myself…which leads to me take less action on my goals…and that turns into pathetic results…and I feel like I’m on this downward spiral of failure when everyone else is on a winning streak! WHY?!?”

^If this is you, you’re describing the Failure Cycle—and there’s good news: once you understand how it works, you can flip the script and turn it into your Success Cycle.

In this episode of The Fit Pharmacist Healthcare Podcast, I explain how to get the results you desire and deserve to build your brand and script your dream career in pharmacy and beyond by leveraging the power of The Success Cycle.

Resources Mentioned:

-Success Cycle Graphic: https://bit.ly/3pz7wCo

-2021 Content Calendar: www.thefitpharmacist.com/contentcalendar

-Personal Brand eCourse: www.scriptyourbrand.com

Like The Fit Pharmacist on Facebook:

www.facebook.com/fitpharmfam

Main Points:

-The driving force of both the Success and Failure Cycle

-How the 4 key components of the success cycle drive your outcomes

-What the differentiating factor is to flip your failure into a success cycle

-Free content calendar for planning your entire year of social media content for 2021

-Online course guiding you to simplify strategic branding and execution

Host: Adam Martin, PharmD, ACSM-CPT, NAMS-CNC

-Website: www.thefitpharmacist.com

-LinkedIn: www.linkedin.com/in/fitpharmfam

-Instagram: www.instagram.com/thefitpharmacist

-YouTube: bit.ly/2x2urwl

-Podcast: www.thefitpharmacist.com/podcast

Every single one of us struggle with something...BUT, what if you took your own personal struggle—maybe an autoimmune disease—and turn that into your message that leads you to become one of the most influential voices for others managing that same condition? That’s exactly what this week’s guest on The Fit Pharmacist Healthcare Podcast did, and we are going to go behind the brand of her passion, DrAutoimmunegirl.

After graduating from Ferris State University with her Doctorate in Pharmacy, Donna Mazzola went on to complete a residency program at the Detroit Medical Center. She spent about 10 years in clinical practice, getting a board certification in geriatrics and providing medication therapy management consults. Through speaking to patients with a chronic illness, she was blown away by how little they knew about managing their disease through lifestyle. Then in 2015, she was diagnosed with Hashimoto’s.

Her diagnosis took me right back to her passion to understand the why and the how, and in trying to understand her condition didn't know who to trust and what was the right way to manage her disease, and so, she decided to become THE source! She embarked on a journey to further her education and obtain a Master's in Human Nutrition and Functional Medicine from The University of Western States.

Through her journey in school, she started DrAutoimmunegirl to share trusted information to those suffering, like herself, with chronic illness. Through scripting her brand, she realized her gift and ability to take complex information and simplify it into easily digestible pearls, which then became her purpose; to share reputable scientific information in a simplified format.

DrAutoimmunegirl is a blog with a mission to identify the root cause of disease through health and wellness and create a balance between nutrition and medicine. Listen in to this episode as she shares the story and lessons of building a brand of influence in pharmacy!

Resources Mentioned:

-2021 Content Calendar: www.thefitpharmacist.com/contentcalendar

-Personal Brand eCourse: www.scriptyourbrand.com

Like The Fit Pharmacist on Facebook:

www.facebook.com/fitpharmfam

Main Points:

-The reality of living with an autoimmune disease

-Why lifestyle is so fundamental for managing an autoimmune disease

-How to take your struggle and turn it into your strength for advocacy

-Free content calendar for planning your entire year of social media content for 2021

-Online course guiding you to simplify strategic branding and execution

Guest: Donna Mazzola, PharmD, MS, MBA

-Website: www.drautoimmunegirl.com

-LinkedIn: www.linkedin.com/in/fitpharmfam

-Instagram: www.instagram.com/drautoimmunegirl

-Facebook: www.facebook.com/drautoimmunegirl

Host: Adam Martin, PharmD, ACSM-CPT, NAMS-CNC

-Website: www.thefitpharmacist.com

-LinkedIn: www.linkedin.com/in/fitpharmfam

-Instagram: www.instagram.com/thefitpharmacist

-YouTube: bit.ly/2x2urwl

-Podcast: www.thefitpharmacist.com/podcast

A new year tends to lead to new plans of action—unfortunately, the majority of them are missing what makes up 80% of your success to achieve your goal.

There is so much emphasis on finding “the right plan”, but all too often, they lack this core component that empowers you to follow through and actually reach your goal. If you’re tired of jumping from plan to plan for whatever goal you are looking to achieve, you need to listen to this podcast to rev up your 2021 success.

Resources Mentioned:

-2021 Content Calendar: www.thefitpharmacist.com/contentcalendar

-Interview—How to Break Bad Habits: https://youtu.be/9r84TOD4lj4

-Video—12 Mental Traps Sabotaging Your Success: https://youtu.be/kWRueOU9ufI

-Personal Brand eCourse: www.scriptyourbrand.com

Like The Fit Pharmacist on Facebook:

www.facebook.com/fitpharmfam

Main Points:

-Why your plan is not what guarantees success

-What makes up 80% of your success that most goals are missing

-12 most common mental traps sabotaging your success

-Free content calendar for planning your entire year of social media content for 2021

-Personal brand course to guide you to success from the most influential pharmacist in the profession

Host: Adam Martin, PharmD, ACSM-CPT, NAMS-CNC

-Website: www.thefitpharmacist.com

-LinkedIn: www.linkedin.com/in/fitpharmfam

-Instagram: www.instagram.com/thefitpharmacist

-YouTube: bit.ly/2x2urwl

-Podcast: www.thefitpharmacist.com/podcast

Time to go behind the brand with one of the OG meme creators our profession counts of for content that keeps us sane with a dose of humor. That’s right: in this episode, we are going to go Behind the Brand with the creator of Rx Radio, Richard Waithe, who is a pharmacist and President of VUCA Health.

VUCA Health creates medication education videos for patients and works with pharmacies and health systems to get that content to their patients. He's also the host of the Rx Radio Podcast. He went to the University of Florida College of Pharmacy and remains passionate about patient engagement and advancements in technology and its impact on how we provide care.

Tune in to this week’s podcast episode & go behind the scenes of RxRadio!

Resources Mentioned:

-Book: Gen-Z Pharmacist: Dominate Pharmacy School & Script Your Dream Career — bit.ly/38IRT4f

-Personal Branding COURSE: Script Your Brand— www.scriptyourbrand.com

Like The Fit Pharmacist on Facebook:

www.facebook.com/fitpharmfam

Main Points:

-The story of RxRadio

-How a vision paired with hard work dispenses impact

-Defining a personal brand beyond social media

-Why every pharmacy professional needs a personal brand to thrive

-Personal brand course backed by results to script your dream career

Guest: Richard Waithe, PharmD

-Instagram: instagram.com/richiewaithe

-Facebook: www.facebook.com/rxradio.fm

-LinkedIn: https://www.linkedin.com/in/richardwaithe

-Website: www.rxradio.fm

Host: Adam Martin, PharmD, ACSM-CPT, NAMS-CNC

-Website: www.thefitpharmacist.com

-LinkedIn: www.linkedin.com/in/fitpharmfam

-Instagram: www.instagram.com/thefitpharmacist

-YouTube: bit.ly/2x2urwl

-Podcast: www.thefitpharmacist.com/podcast

It’s January 1, 2021--and I'm telling you to not set goals. WTF?!

That is, "What's The Focus" (what else would it stand for?) when it comes to achieving what you want out of life? How do you ensure you create success as YOU define it?

That's what I dive into on this special New Year's Day episode sharing real-life examples for how I made my move to follow through on every goal I set in 2020. There are 5 things you need to make that happen for 2021, so make sure you apply these to script the life you desire and deserve!

Resources Mentioned:

-Personal Brand eCourse: www.scriptyourbrand.com

-BOOK: Gen-Z Pharmacist: Dominate Pharmacy School & Script Your Dream Career: bit.ly/3jzXH3w

Like The Fit Pharmacist on Facebook:

www.facebook.com/fitpharmfam

Main Points:

-Why most New Year’s goals fail by February

-5 things you need to guarantee your success with every goal you set

-How to create and magnify momentum from your motivation to succeed

-Book guiding you through how to script your dream career step-by-step

-Online course guiding you to simplify strategic branding and execution

Host: Adam Martin, PharmD, ACSM-CPT, NAMS-CNC

-Website: www.thefitpharmacist.com

-LinkedIn: www.linkedin.com/in/fitpharmfam

-Instagram: www.instagram.com/thefitpharmacist

-YouTube: bit.ly/2x2urwl

-Podcast: www.thefitpharmacist.com/podcast

Behind the Brand of CorConsultRx

“If you don’t do a residency, you’ll never be able to make it as a clinical pharmacist” = one of the biggest statements you hear in pharmacy school and after you graduate.

…is it true, tho?

Founder of CorConsultRx Mike Corvino shares how he went from being a professional MMA fighter in pharmacy school...to working at a community pharmacy chain...and then leading the pharmacy team at a multi-site practice being named Pharmacy Preceptor of the Year in South Carolina for 3 years in a row--all from leveraging his personal brand, without ever completing a residency. Tune in to this week's episode as we turn up the possibilities on your limitless pharmacy career!

Resources Mentioned:

-Podcast: Episode 56, “Pharmacy Preceptor: How to Overdeliver for Pharmacy Students” — https://bit.ly/2KZLd9U

-Podcast: Episode 25, “What’s Your Angle? Personal Branding, Social Media & Success” — https://bit.ly/3hrLFde

-Book: Gen-Z Pharmacist: Dominate Pharmacy School & Script Your Dream Career — https://bit.ly/38IRT4f

-Personal Branding COURSE: Script Your Brand— www.scriptyourbrand.com

Like The Fit Pharmacist on Facebook:

www.facebook.com/fitpharmfam

Main Points:

-Why there is always more than one path for a pharmacy career

-How a personal brand can set you up to script your dream career

-Top strategies for growing your personal brand to scale your impact

-Key to leverage your obstacles on your pharmacy career path to fuel your success

-Personal brand course backed by results to script your dream career

Guest: Mike Corvino, PharmD, BCPS, BCPS, BCACP, CDCES

-Instagram: www.instagram.com/corconsultrx

-Facebook: https://www.facebook.com/corconsultrx

-LinkedIn: https://www.linkedin.com/in/corconsultrx

-Website: https://www.corconsultrx.com

-YouTube: https://www.youtube.com/channel/UCefpY8-1Y8uZ9oBHIzerJng

-Podcast: https://www.corconsultrx.com/podcast

Host: Adam Martin, PharmD, ACSM-CPT, NAMS-CNC

-Website: www.thefitpharmacist.com

-LinkedIn: www.linkedin.com/in/fitpharmfam

-Instagram: www.instagram.com/thefitpharmacist

-YouTube: bit.ly/2x2urwl

-Podcast: www.thefitpharmacist.com/podcast

How do you get better at pharmacy? With all of the complexities of our profession, the answer of understanding more…is complicating less. That is, to simplify pharmacy. That’s exactly what our guest has been doing for years through his blog and business you most likely have heard of: tl;dr pharmacy.

Brandon Dyson is a practicing, board certified, residency-trained pharmacist, who is a teacher and licensed pharmacy student preceptor.

So to say the least, he knows pharmacy students— and he knows how hard it is to absorb the amount of material that gets thrown at you during pharmacy school. He also knows how hard it is to keep up with it all when you are practicing as a pharmacist, so he along with his friend Sam Oh created tl;dr pharmacy to make your pharmacy life easier.

"Pharmacy, simplified" is the tl;dr pharmacy brand, and we dive into all things brand building on this week’s podcast—you will want to take some notes!

Resources Mentioned:

-Free Pharmacy Cheat Sheets: https://bit.ly/2WHPwsJ

-Personal Branding COURSE: Script Your Brand— www.scriptyourbrand.com

Like The Fit Pharmacist on Facebook:

www.facebook.com/fitpharmfam

Main Points:

-The gap filler and dot connector brand in pharmacy education

-Best practice tips for starting your pharmacy brand from one of the best in the profession

-Why having a personal brand is essential for your pharmacy career

-Obstacles to anticipate and how to overcome them in building your personal brand

-Personal brand course backed by results to script your dream career

Guest: Brandon Dyson, PharmD, BCPS

-Instagram: www.instagram.com/tldrpharmacy

-Facebook: https://www.facebook.com/tldrpharmacy

-LinkedIn: https://www.linkedin.com/company/tl-dr-pharmacy

-Website: https://www.tldrpharmacy.com

Host: Adam Martin, PharmD, ACSM-CPT, NAMS-CNC

-Website: www.thefitpharmacist.com

-LinkedIn: www.linkedin.com/in/fitpharmfam

-Instagram: www.instagram.com/thefitpharmacist

-YouTube: bit.ly/2x2urwl

-Podcast: www.thefitpharmacist.com/podcast

Personal branding is much more than just social media—in fact, only 20% of your brand integrity is based on hashtags and followers.

How do you measure the strength of a personal brand if social media means relatively so little? Outcomes. Practical application. RESULTS.

That’s what you really want anyway—social media flex is just a bonus. This is why so many people who put all of their personal brand identity on social media metrics never last: the impact is too shallow.

What if you take a personal brand and nurture it for DECADES, and leverage what you consistently apply in your life to a pharmacy career upgrade? That’s exactly what this week’s guest on The Fit Pharmacist Healthcare Podcast did—and he got the pharmacy promotion of a lifetime as a MSL Pharmacist managing expansive territories in a key leadership role.

This episode will inspire you on so many levels, but it will also share the importance that consistency will have to turn your personal brand into the career-pivoting masterpiece you make it to literally script your dream career.

Resources Mentioned:

-Personal Branding COURSE: Script Your Brand— www.scriptyourbrand.com

Like The Fit Pharmacist on Facebook:

www.facebook.com/fitpharmfam

Main Points:

-How a personal brand can catapult a 27-year pharmacy career

-Why knowing your audience’s pain points is essential for your personal brand

-The value mentors can have in shedding light on your ultimate asset as a brand

-Pathway to follow in building a solid personal brand structure

-Personal brand course backed by results to script your dream career

Guest: Dr. Edwin Adams

-Instagram: www.instagram.com/aestheticsofleadership

-LinkedIn: www.linkedin.com/in/edwinhadams

-Website: www.DisruptComfort.com

-Book: Misguided in the Magnolia: A Climb Through The Branches of Self-Awareness: amzn.to/30vwCFu

-Podcast: apple.co/30DAvLa

Host: Adam Martin, PharmD, ACSM-CPT, NAMS-CNC

-Website: www.thefitpharmacist.com

-LinkedIn: www.linkedin.com/in/fitpharmfam

-Instagram: www.instagram.com/thefitpharmacist

-YouTube: bit.ly/2x2urwl

-Podcast: www.thefitpharmacist.com/podcast

A personal brand is quite the paradox: it's personal because it's your essence and purpose...but it's not about you at all.

While you need to identify your cause and values, you first need to realize that a personal brand is focused on service to others. The catch 22 with this is that in order to do that and tap into the gifts, skills, and blessings you have, you have to really know WHO YOU ARE.

In this episode, I share why this is so important, how it relates to the concept of brand authenticity, and share an example from my life as a case study to hopefully get your ideas "popping".

Main Points From this Podcast:

- What it means to have brand authenticity

- The value of consistency in establishing your personal brand

- How to use creativity to brand your mission into service for others

- Shifting your mindset into being your own brand ambassador

- Making your personal brand about others, not yourself

Like The Fit Pharmacist on Facebook:

www.facebook.com/fitpharmfam

Host: Adam Martin, PharmD, ACSM-CPT, NAMS-CNC

-Website: www.thefitpharmacist.com

-LinkedIn: www.linkedin.com/in/fitpharmfam

-Instagram: www.instagram.com/thefitpharmacist

-YouTube: bit.ly/2x2urwl

-Podcast: www.thefitpharmacist.com/podcast