Liveaboard safety training is becoming a critical focus for divers, dive operators, and retailers worldwide, and in this episode of Marketing Minutes by Scuba Diving Industry Magazine, we sit down with Barry Lipsky of the Long Island Divers Association to explore why.

🕐Timestamps:

00:00 Intro – On Location at Beneath the Sea

00:14 Meet Barry Lipsky – Long Island Divers Association

00:49 35 Years of Community Impact & Volunteer Work

01:33 Firefighter Background & Safety Focus

02:00 Liveaboard Safety Training Program Overview

02:49 Real-World Emergency Preparedness for Divers

03:14 Why Divers Freeze in Emergencies

03:57 Growing Demand for Safety Presentations

04:16 Expansion to DEMA and Nationwide Dive Shops

04:43 Why This Training Will Save Lives

05:04 How Dive Shops Can Book a Seminar

05:48 Closing Thoughts & Key Takeaways

#DiveMarketing #ScubaBusiness #ScubaDivingIndustry #DiveRetail #ScubaDiving #DivingIndustry #Scuba #Diving #ScubaPodcast #travel #divetravel #divetrip #coralreefconservation #coralreefprotection #coralreefrestoration #coral #coralreef

Citizen science diving is transforming how divers engage with the ocean, and in this episode of Marketing Minutes by Scuba Diving Industry Magazine, we sit down with Tom Sparke from REEF (Reef Environmental Education Foundation) to explore how.

With over 30 years of impact, REEF has built one of the world’s largest marine citizen science programs, empowering divers to contribute directly to conservation through fish surveys and data collection. In this episode, we break down how citizen science diving works, why it matters, and how dive retailers and resorts can easily integrate it into their offerings.

#DiveMarketing #ScubaBusiness #ScubaDivingIndustry #DiveRetail #ScubaDiving #DivingIndustry #Scuba #Diving #ScubaPodcast #travel #divetravel #divetrip #coralreefconservation #coralreefprotection #coralreefrestoration #coral #coralreef

Adaptive scuba diving with MS takes center stage in this inspiring episode of Scuba Diving Industry Magazine’s Marketing Minutes, featuring Adriana Brangi of My MS Mermaid Life. In this powerful conversation, Adriana shares her journey living with multiple sclerosis (MS) and how adaptive scuba diving with MS has transformed her life, purpose, and connection to the ocean.

🕐Timestamps:

00:00 Intro

00:16 Meet Adriana Brangi

00:55 What is Multiple Sclerosis (MS)?

02:29 Why Scuba Diving with MS

03:24 First Dive Experience & Instructor Story

04:01 Inclusivity in the Dive Community

04:33 The “Mermaid Life” Origin Story

06:06 Turning Passion into Advocacy

06:50 Diving in Curaçao

07:22 How Dive Shops Can Support Adaptive Diving

08:02 Expanding Access to the Ocean

08:52 Future Plans & Advocacy Organization

09:55 Closing Thoughts & Industry Call to Action

#DiveMarketing #ScubaBusiness #ScubaDivingIndustry #DiveRetail #ScubaDiving #DivingIndustry #Scuba #Diving #ScubaPodcast #travel #divetravel #divetrip #coralreefconservation #coralreefprotection #coralreefrestoration #coral #coralreef

In this conversation, Yasmany and Lauren share how Scuba Co Travel was built to give dive retailers and traveling divers a higher level of service than the standard wholesaler model. Instead of simply booking trips and stepping away, their team supports customers from departure to return, helping with airport delays, special occasions, certifications, emergencies, and on trip coordination. For dive shops, that kind of hands on support can make a major difference in customer satisfaction and repeat travel business.

🕐Timestamps:

00:00 Intro to Marketing Minutes

00:25 Meet Yasmany Fuentes and Lauren Vail

00:53 How Scuba Co Travel got started

02:19 Black Ops Travel explained

03:48 Secret challenges, rules, and prizes

05:31 Underwater games and turtle release experience

07:20 Local culture and scavenger hunt activities

08:04 Why dive retailers should work with Scuba Co Travel

10:26 Fantasy Island Dive Resort rebuilding update

11:51 What makes the Roatan diving unique

13:27 Protecting retailer commissions and customer relationships

14:28 Final thoughts and show close

#DiveMarketing #ScubaBusiness #ScubaDivingIndustry #DiveRetail #ScubaDiving #DivingIndustry #Scuba #Diving #ScubaPodcast #travel #divetravel #divetrip #coralreefconservation #coralreefprotection #coralreefrestoration #coral #coralreef

Howard is widely recognized as a Red Sea diving pioneer, International Scuba Diving Hall of Fame inductee, NOGI Award winner, author, and one of the early figures who helped introduce the Sinai and Sharm el-Sheikh region to the global dive community. In this episode, Howard shares how a chance discovery of Roman coins while snorkeling helped launch his diving career, eventually leading him to open one of the first dive operations in Sharm el-Sheikh in 1972.

🕐Timestamps:

00:00 Intro to Marketing Minutes

00:26 Meet Howard Rosenstein

01:04 Howard’s Start in Diving

01:38 Discovering Roman Coins

02:18 From Student to Dive School Founder

03:02 Opening a Red Sea Dive Operation

03:44 How Sharm el-Sheikh Has Changed

04:46 The First Dive Operation in Sharm

05:27 The Dawn of Sport Diving

05:49 Building a Dive Business from Scratch

06:41 Creating the Red Sea Dive Market

07:17 From Dive Centers to Liveaboards

08:05 Early Tourism and Security Challenges

09:24 From Battlefield to Dive Destination

10:33 Treasures, Shipwrecks and the Dawn of Red Sea Diving

11:17 Famous Guests and Untold Stories

12:06 Writing the Book During COVID

13:08 David Doubilet and Sylvia Earle Contributions

14:19 Shipwrecks, Ras Mohammed, and Conservation

14:51 Diving the Well at St. Catherine’s Monastery

17:19 How Dive Pros Can Order the Book

18:34 Howard’s Favorite Red Sea Dive Memories

19:00 Dr. Eugenie Clark and Ras Mohammed

20:17 Closing Thoughts

20:56 DEMA and Final Comments

#DiveMarketing #ScubaBusiness #ScubaDivingIndustry #DiveRetail #ScubaDiving #DivingIndustry #Scuba #Diving #ScubaPodcast #travel #divetravel #divetrip #coralreefconservation #coralreefprotection #coralreefrestoration #coral #coralreef

Scuba travel leadership takes planning, destination knowledge, customer care, and real-world experience. In this episode of Marketing Minutes by Scuba Diving Industry Magazine, Britain and William Cline welcome longtime contributors David Prichard and Lily Mak of Enchanted Sea Images and Vari-Fit Snorkel Keeper.

🕐Timestamps:

00:00 Intro to Marketing Minutes

00:31 Meet David Prichard and Lily Mak

01:09 Lily’s Background in Physics, Engineering, and Diving

02:23 David’s Publishing Career and Path into Scuba

03:48 A Dive Club Love Story and Underwater Proposal

04:58 Contributors to Scuba Diving Industry Magazine

05:30 Retirement, Writing, and Full-Time Dive Industry Work

06:19 The Story Behind Vari-Fit Snorkel Keeper

07:43 Product Demo and Retailer Applications

08:51 Helping Retailers Build Better Group Travel Programs

09:37 Lessons from 20 Years of Leading Dive Trips

10:34 Knowing Your Customers and Creating Better Experiences

11:53 Logistics, Risk Management, and Trip Leadership

12:36 Destination Guides for Dive Retailers

13:19 Favorite Dive Destinations Around the World

14:21 Photography, Big Animals, Wrecks, and Muck Diving

16:21 April 2026 Issue and Fiji Group Dive Guide

17:02 Final Advice: Make the World an Adventure

17:38 DEMA Show Closing Remarks

#DiveMarketing #ScubaBusiness #ScubaDivingIndustry #DiveRetail #ScubaDiving #DivingIndustry #Scuba #Diving #ScubaPodcast #travel #divetravel #divetrip #coralreefconservation #coralreefprotection #coralreefrestoration #coral #coralreef

Coral Reef Alliance is on the front lines of global reef conservation, and in this episode of Marketing Minutes by Scuba Diving Industry Magazine, we sit down with Mandy Norman and Bradley Mart to discuss how science, funding, and community partnerships are driving measurable impact.

🕐Timestamps:

00:00 Intro – Marketing Minutes Welcome

00:24 Meet Mandy Norman & Bradley Mart

00:52 The Origins of Coral Reef Alliance

02:21 Why Funding & Storytelling Matter

03:18 Current Projects & Protected Areas

04:56 Reducing Land-Based Pollution

05:43 Roatán Ranger Program Success Story

06:44 How Dive Retailers Can Get Involved

07:14 Volunteer & Fundraising Playbook

08:13 Corporate Partnerships & Authentic Impact

09:31 February Feature in Scuba Diving Industry Magazine

09:57 The Mesoamerican Reef System Explained

10:50 Technical Assistance & Local Training

12:50 Wastewater Solutions & Policy Work

13:29 Favorite Dive Sites

15:19 Final Thoughts – “Coral Reefs Have Standing”

#DiveMarketing #ScubaBusiness #ScubaDivingIndustry #DiveRetail #ScubaDiving #DivingIndustry #Scuba #Diving #ScubaPodcast #travel #divetravel #divetrip #coralreefconservation #coralreefprotection #coralreefrestoration #coral #coralreef

Key West diving trips take on a whole new level of adventure when you head 65 miles offshore to the Dry Tortugas. In this episode of Marketing Minutes by Scuba Diving Industry Magazine, hosts William Cline and Britain Cline speak with Robert Trosset III and Bob Holston from Finz Dive Center in Key West, Florida.

🕐Timestamps:

00:00 Intro – Marketing Minutes Welcome

00:32 Meet the Guests – Finz Dive Center

01:07 Robert Trosset’s Background and Starting Finz

02:01 Diving the Dry Tortugas – Remote Reef Advantage

02:49 Coral Restoration in the Florida Keys

03:32 The USS Vandenberg Wreck Dive

04:32 Advanced Diving Conditions and Certification

05:06 Small Group Dive Trips to Key West

05:24 Favorite Dive Sites in the Florida Keys

06:11 The Bat Caves – Signature Tortugas Dive Site

06:57 What a Dry Tortugas Dive Trip Looks Like

07:44 Why Key West Is Ideal for Dive Groups

08:23 Live Broadcast Idea from the Tortugas

08:53 Next Episode Preview

09:16 Why the Florida Keys Remain a Unique Destination

09:47 Florida Keys Dive Guide in Scuba Diving Industry Magazine

10:04 Closing Remarks

#ScubaDivingIndustry, #ScubaDiving, #DiveTraining, #Diving, #DiveRetailers, #ScubaPodcast, #DiveIndustry, #ScubaIndustry, #ScubaDivingIndustryMagazine, #WilliamCline, #ClineGroup #MarketingMinutes

Scuba Travel Philippines is the focus of this episode of Marketing Minutes by Scuba Diving Industry Magazine as legendary underwater photographer Marty Snyderman joins the show to discuss polar adventures, underwater photography, and why Atlantis Resorts & Liveaboards in the Philippines are a top destination for divers and dive retailers organizing group travel.

🕐Timestamps:

00:00 Intro – Marketing Minutes by Scuba Diving Industry Magazine

00:26 Introducing Marty Snyderman

01:10 How Marty Got Started in Diving

02:30 Influence of Stan Waterman and Early Inspiration

03:40 San Diego Diving Locker and Underwater Film Community

05:25 Early Shark Photography and Hollywood Connections

06:40 Photographing Marine Animal Behavior

07:25 Learning Photography in California’s Tough Conditions

08:30 Film Photography Era and Lessons Learned

09:55 Polar Expeditions – Arctic and Antarctica Overview

11:00 Arctic Expedition Route and Experiences

12:20 Antarctica Trip from Ushuaia

13:40 Arctic vs Antarctica Wildlife Encounters

15:20 Advice for First-Time Polar Divers

18:00 Atlantis Resorts Philippines Overview

18:40 Where Atlantis Resorts Are Located

20:00 Why Divers and Retailers Should Choose Atlantis

22:00 Marine Biodiversity of the Coral Triangle

23:05 How Dive Shops Can Organize Group Trips

23:35 Next Episode Preview

23:45 Closing Thoughts from Marty Snyderman

#ScubaDivingIndustry, #ScubaDiving, #DiveTraining, #Diving, #DiveRetailers, #ScubaPodcast, #DiveIndustry, #ScubaIndustry, #ScubaDivingIndustryMagazine, #WilliamCline, #ClineGroup #MarketingMinutes

Join hosts William Cline and Britain Cline as they sit down with Marina Walser, Gil Zeimer, and Jone Waitaiti to explore one of Fiji’s most unique dive destinations. Located in the heart of Rainbow Reef, Viani Bay Resort offers boutique, conservation-focused diving just minutes from the world-famous Great White Wall.

🕐Timestamps:

00:00 Intro

00:28 Guest Introductions

01:07 About Viani Bay Resort

02:20 Boutique Dive Experience & Location

05:08 Rainbow Reef & Great White Wall Diving

06:51 Night Diving & White Coral Phenomenon

08:36 Sustainability Overview

09:28 Solar Power & Desalination Systems

10:45 Supporting Local School Water Supply

12:10 Fiji Sea Salt Business Story

15:05 Scaling Salt Production & Export

16:39 Coral Restoration & Blue Friday

17:49 Community Conservation & Marine Protection

18:25 Beach Cleanup Movement & Impact

20:22 Plastic Reduction & Guest Experience

20:45 Fun Fact – Survivor Filming Location

21:17 Closing Thoughts

#ScubaDivingIndustry, #ScubaDiving, #DiveTraining, #Diving, #DiveRetailers, #ScubaPodcast, #DiveIndustry, #ScubaIndustry, #ScubaDivingIndustryMagazine, #WilliamCline, #ClineGroup #MarketingMinutes