Dive Industry Marketing has shaped some of the most iconic brands, products, and professional careers in scuba, and in this episode of Marketing Minutes by Scuba Diving Industry Magazine, we sit down with one of the industry’s most experienced voices, Peter Radsliff.
🕐Timestamps:
00:00 Intro – Welcome to Marketing Minutes
00:28 Guest Introduction – Peter Radsliff
01:20 Early Diving Roots & Bamboo Reef Dive Shops
03:40 Dive Retail Community and Career Foundations
04:05 Joining Oceanic in the Bob Hollis Era
05:38 From Sales Manager to Product Leadership
07:50 Expanding Oceanic’s Marketing and Product Line
09:20 Advice for Young Dive Industry Professionals
11:00 Building Skills Beyond Diving
11:45 Creating the First Air-Integrated Dive Computers
13:20 Why Dive Shops Are Career Incubators
14:35 Leaving the Industry and Entering Tech
14:55 Writing Scuba: My Life Underwater
15:45 Favorite Stories and Close Calls from the Book
16:30 Closing Thoughts + Next Episode Preview
17:05 Final Thanks and Subscribe Reminder
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