Search Engine Roundtable Podcast

Today we covered the public beta launch of the new Bing AI Performance report within Bing Webmaster Tools.  Google has clarified the crawler size limits once again.  Google launched the results about you feature. Google Ads is pushing AI Max tools within in-app ads. 

0:00 - Introduction

0:50 - Bing AI performance reports now live

3:04 - Google clarifies crawler file size limits again

4:29 - Google pushes AI Max tool with in-app ads

6:07 - Google results about you feature

7:41 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land, Mordy Oberstein of SE Ranking and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Today we covered ChatGPT Ads going live. There is more Google ranking volatility.  Grokipedia is dropping in the Google search results.  And Google Ads PMax A/B experiments rolling out. Google is now testing citation icons on the bottom of the AI Mode responses.

0:00 - Introduction

0:25 - ChatGPT Ads go live with user controls

2:07 - Google ranking volatility heats up

2:29 - Grokipedia see Google visibility decline

3:37 - Google Ads Performance Max A/B experiments

4:48 - Google AI Mode bottom citations

7:05 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land, Mordy Oberstein of SE Ranking and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Today we covered  the new Google Discover core update in February 2026. Google earnings release with ad revenue numbers. Google Ads added diagnostics hub for data connections.

0:00 - Introduction

0:38 - Google Discover core update in February

3:29 - Google Earnings and ad revenue

6:12 - Google Ads diagnostics hub for data connections

6:59 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land, Mordy Oberstein of SE Ranking and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

This week, we covered the first core update of 2026, the February 2026 Discover core update. Meanwhile, there is an ongoing super-heated and volatile Google search rankings. Google has nothing to share about the recent unconfirmed ranking updates. Google said its search algorithms, spam detection, spam policies did not fundamentally change with AI Search. Google spoke about its top crawling challenges in 2025. Google posts more details on its file limits for Googlebot crawling. I posted the monthly Google webmaster report in February. Bing announced the global roll out of what it calls multi-turn search. ChatGPT readies its ads with ad code in the results. Google is showing a lot of ads in the local pack now. Mike Ryan did a report on invalid clicks across the Google Ad Network. Google Ads is replacing its contact support form with an AI agent. Google Ads has a new multi-party approval process for enhanced security. Google AdSense has new reporting for browser, hosting app and operating system breakdowns. OpenAI prepared ads in ChatGPT with ad code. Microsoft Advertising tests magazine answer card formats. Microsoft announced the Publisher Content Marketplace for compensating publishers for the use of its content in AI. Plus, Google announced earnings, it was its biggest quarter yet. That was the search news this week at the Search Engine Roundtable.

Sponsor: BruceClay one of the founding fathers of the SEO space, doing search marketing optimization since 1996. Bruce Clay is big into SEO training, check out seotraining.com to learn more and check them out at bruceclay.com. Also, check out their new product, Prewriter.ai - this tool empowers writers to write better and more efficiently, so check it out.

0:00 - Introduction

0:57 - February 2026 Google Discover Core Update Rolling Out - Local Impact

3:02 - Google Search Ranking Volatility Heats Up Big Time Starting On February 2nd

3:22 - Google Hit Self-Promotional Listicles In Recent Unconfirmed Updates?

4:13 - Google On Recent Google Search Ranking Volatility - No Insights To Share

4:40 - Google: Search Algorithms, Spam Detections & Policies Don't Fundamentally Change With AI Search

5:22 - Google's Top Crawling Challenges In 2025

5:47 - Google AI Overviews Bug Removes Links & Citations

6:21 - Googlebot File Limit Is 15MB But 64MB For PDF & 2MB For Other File Types

6:58 - February 2026 Google Webmaster Report

7:12 - Bing Multi-Turn Search Rolls Out Worldwide

7:47 - Bing Unshipping Frankenstein Recipes In Search

8:18 - ChatGPT With Top Stories & More Visual Knowledge Panels

8:34 - Google Vastly Increases Local Pack Ads Placement

9:03 - Google Ad Network Invalid Clicks Report: Fraud vs Accidental

9:33 - Google Ads Replacing Support Form With AI Agent

10:06 - Google Ads Multi-Party Approval Aims To Stop Hijacking Ads Accounts

10:45 - Google AdSense Reports Gain Browser, Hosting App & Operating System

11:05 - OpenAI Prepares ChatGPT Code To Allow Ads?

11:23 - Microsoft Advertising Tests Magazine Answer Card Ad Format

11:54 - Microsoft Publisher Content Marketplace - Pay For AI To License Content

12:11 - Google Ad Revenue Up 14% - Google's Biggest Revenue & Ad Revenue Yet

12:40 - Conclusion 

Today we covered the intense Google search ranking volatility. Also, how Lily Ray documented that tons of self-serving listicles are being hit hard in the search results, and Glenn Gabe thinks it is a reviews update.  Googlebot listed more of its file size limits. Microsoft announced the Publisher Content Marketplace to compensate publishers for AI use of its content.

0:00 - Introduction

0:40 - Google slams self-serving listicles

4:13 - Super heated Google search ranking volatility

5:46 - Googlebot file limit 

6:38 - Microsoft Publisher Content Marketplace

8:09 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land, Mordy Oberstein of SE Ranking and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Today we covered Google on if algorithm or policy changes happened because of AI Search. Google also spoke about the top crawling challenges of 2025.  ChatGPT is now showing top stories and visual knowledge panels.  Google stop preselecting PMax in Shopping campaign setups. And I went off on Bing’s multi-turn search feature.

0:00 - Introduction

1:24 - Google algorithm and policy changes with AI Search

3:58 - Google’s top crawling challenges of 2025

5:53 - ChatGPT gets more visual in responses

7:57 - Google stop preselecting PMax in Shopping Campaign setups

8:46 - Multi-turn search in Bing

10:17 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land, Mordy Oberstein o SE Ranking and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Today we covered how Google’s John Mueller hinted (I mean commented) that AI visibility reports might come to Google Search Console. Google won’t share any insight into why there is a lot of Google volatility and there was volatility late last week into the weekend. Google is testing third-party endorsements on search ads. OpenAI is prepping the ChatGPT code base to serve ads. Google seems to be showing more ads on the local pack.

0:00 - Introduction

1:58 - Google AI visibility reports may be coming

3:09 - Google won’t share insights into Google volatility 

3:51 - Google search ranking volatility into the weekend

4:43 - Google Ads with third-party endorsement test

7:34 - OpenAI preps ChatGPT’s source code for ads

8:35 - Google serving more ads in local packs

10:11 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

This week, we covered more ongoing Google search ranking volatility - January was a heated month. Google AI Overviews show more button officially flows to AI Mode, which is not good for publishers. Gemini 3 is powering AI Overviews globally now. Google is being forced to explore ways to let us say we don’t want Google to use our content in AI Overviews or AI Mode. A poll says 33% of you will block Google from doing so. Yahoo is back in search with Yahoo Scout. Bing Webmaster Tools is testing an AI Performance report. Google’s Personal Intelligence is also creating Frankenstein AI recipes. Google is testing 10 sitelinks for some search result snippets. Google has a new help document on how to reply to reviews. Google is testing third-party endorsement content on search ads. Google Ads data exclusions for PMax is rolling out. Google Ads experiment center help document is up. Google Ads campaign mix experiments are in beta. Google Ads has a new billing report. Google Ads API version 23 is out. Microsoft announced earnings and Microsoft Advertising revenue may be slowing. That was the search news this week at the Search Engine Roundtable.

SPONSOR: This week's video is sponsored by Semrush. Semrush announced the 2025 AI Visibility Award Winners. Meet the brands that are most prominently mentioned, cited, and recommended by ChatGPT and Google AI Mode based on our AI Visibility Index data from August – December 2025. Learn more about the winners at this link here or the link in the description of the video.

0:00 - Introduction

0:58 - Google Search Ranking Volatility Super Heated January 29 & 30

1:12 - Google Search Ranking Volatility Remains Super Heated

1:48 - Bad News: Google AI Overviews Follow-Up Questions Go Directly To AI Mode

2:57 - Gemini 3 Powering Google AI Overviews Globally

3:04 - Google Exploring Ways To Allow Sites To Opt Out Of AI Overviews & AI Mode

3:47 - Poll: 33% Will Block Google AI Search Experience: AI Mode & AI Overviews

4:10 - Yahoo! Scout - Yahoo's Official Return To Search With AI

5:14 - Bing Webmaster Tools AI Performance Report Beta

5:52 - Google Personal Intelligence Creates AI Frankenstein Recipes

6:50 - Google Tests 10 Sitelinks On Some Search Result Snippets

7:02 - Google Posts Tips To Write Better Review Replies

7:21 - Google Ads Tests Third-Party Endorsement Content On Search Ads

7:55 - Google Ads Data Exclusions For PMax Campaigns Rolling Out

8:10 - Google Ads Campaign Mix Experiments In Beta

8:28 - Google Ads Experiment Center Help Doc

8:43 - Google Ads New Billing Report

9:01 - Google Ads API Version 23 Now Available

9:10 - Bing Ads Revenue Up 10% - Is Growth Slowing?

9:32 - Conclusion 

Today we covered how many of you will block Google AI search experiences.  Google’s Personal Intelligence also has Frankenstein recipes.  Google Ads API version 23 is out.  Microsoft earnings are out and it may show Microsoft Advertising growth is slowing. 

0:00 - Introduction

0:36 - Poll on blocking Google AI search experiences

2:17 - Google Personal Intelligence Frankenstein recipes 

5:00 - Google Ads API version 23 is out

5:53 - Microsoft Advertising revenue details are out

7:28 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Today we covered that Google AI Overviews jump you to AI Mode, hide citations and it is just not right. Oh, and Gemini 3 powers those AI Overviews globally now.  Google is exploring ways to allow publishers to block AI search features, like AI Overviews.  Bing Webmaster Tools is testing AI Performance report, shows citations but not clicks.  Google Ads PMax has one-click ad previews.

SPONSORED by ADSQUIRE.com

0:00 - Introduction

1:50 - Google AI Overviews Hurt Publishers More

4:07 - Google AI Overviews powered by Gemini 3

5:15 - Google exploring ways to let us block AI Overviews / AI Mode

8:57 - Bing Webmaster Tools tests AI Performance report

12:19 - Google Ads PMax Ad Preview

13:18 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.