Seasons in Session

Seasons in Session

By Seasons in SessionBusinessMarketing
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Seasons in Session episodes

  • Ep#5 - Omni Channel Growth for CPG Brands

    In this episode of Bitesized I sat down with Will Nitze, founder and CEO of IQ Bar, the #1 brain + body nutrition company!

    We discussed:

    • Will’s thoughts on 'building in public'

    • Is DTC a business model or a channel?

    • How to think through true omnichannel scaling and how to measure success?

    • IQ Bars biggest marketing ROI

    • How brands should be thinking about customer loyalty

    Connect with Will on LinkedIn

    Learn more about IQ Bar

    Keep in touch with Daniel on LinkedIn

    44 min
  • Ep#4 - The Lowdown on UGC Ads
    In this weeks episode of Bitesized I sat down with creative director Hannah Culver-Zawislak & content creator/creator manager at mint to get the lowdown on UGC Ads.We discussed:
    • Influencers & Creators - whats the difference?
    • What makes a great performing piece of UGC Ad content?
    • How to set yourself up for success?
    • Tips for creators
    Keep in touch with Daniel: LinkedIn
    20 min
  • Ep#3 - Jordyn Casaus - Director of Marketing @ Crown Affair
    Jordyn has lead marketing at companies including Buck Mason, New Republic and currently haircare brand Crown Affair. On this episode we discuss building brand loyalty, omni channel marketing strategies, brand and performance, online and offline and the challenges around attribution.Connect with Jordyn: https://www.linkedin.com/in/jordyncasaus/Crown Affair: https://www.crownaffair.com/Keep in touch with Daniel on LinkedIn
    45 min
  • Ep#2 Jeromy Sonne - Founder & CEO Decibel Ads

    "For Audio Ads, Frequency is your Friend" - Jeromy Sonne Founder & CEO of Audio Ads platform Decibel Ads breaks down:

    🔈What makes a successful Audio Ad Campaign

    🔈 Why Frequency is your friend

    🔈 When do audio ads make sense for brands

    🔈 Audio Attribution for performance marketers

    https://decibelads.com/

    https://www.linkedin.com/in/jeromysonne/

    28 min

About Seasons in Session

From the publisher's feed

Hosted by Daniel James, founder of Flight Performance, a leading growth marketing company, Seasons in Session dives into the minds of top entrepreneurs & operators, brand builders, marketers…