SEDANIA Innovator started out as IDOTTV back in 2004. Back then the focus was to develop media content which was in line with the Founders experience, but instead they ventured into telcotech, allowing mobile subscribers to request and transfer credits to other prepaid subscribers.

Since then, the company changed its name to SEDANIA Innovator in 2013 and has expanded into fintech, healthtech, and greentech through its subsidiaries Sedania Technologies, Sedania As Salam Capital, and Offspring Inc, with healthcare representing 78% of revenue last year, followed by fintech at around 15%.

Today on Open for Business, we speak to Datuk Azrin Mohd Noor, Founder and Managing Director of Sedania Innovator about SEDANIA Innovator’s journey, its current focuses, and key priorities ahead.