How much time do you spend developing your relationships and common interests?
If you’re only posting pictures of houses for sale, or talking about open houses and business, you’re not going to attract the kind of people who are going to do long-term business with you!
What if instead, you connected with people over mutual interests and shared passions?
When you connect with people over the things that they love, that connection turns into trust.
That trust means that when you do have a “sales” message, or you reach out about how you can help them, the connection is natural and just makes sense!
It’s easy to get caught up in technology, and think that you have to have everything all perfect, but at the end of the day, it’s always all about the relationships.
Technology is just a tool to bridge the gap between those relationships and serving your clients.
This week on the Selling the Dream podcast, I’m talking to Leo Chen, who worked in the startups and tech world for 15 years, and made the transition to real estate. His secret to success? Relationships! If you’re ready to dig into what really will make an impact in your business, you won’t want to miss this week’s episode of the Selling the Dream podcast!
Before we dive in: join an amazing network of the best second home agents. Make sure that you create your free profile on the Second Home Agents website? Go over and get started: it’s FREE to join. Click here to register, fill out your profile and get listed today.
Highlights of this episode:
Tom introduces Leo Chen, and his business.
Leo worked in tech for years, and then joined the real estate industry: there are no ceilings, you can join now and make money!
Use the relationship first, and then use technology as a tool to bridge any gaps.
Real estate isn’t a technology business, it’s a people business.
Tap into the emotions of finding people what they want - it’s not just about finding the features that they are looking for!
Leo shares about how he’s used a Facebook group to develop relationships.
Your important relationships aren’t just clients and leads: always be developing relationships with anyone, so you can connect anyone to exactly who they need!
Leo shares why his Facebook group is named the Wisdom Club.
These connections aren’t to talk about real estate: they are to connect over things that people are passionate about!
Love and connections are a gateway to trust.
Find ways to connect people with information that is important to them.
Leo shares how he uses social media, and what platforms he is focusing on.
Get to know where a person is in the process, and provide value to them.
Leo shares how you can connect with him.
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As always, thanks for listening. Don’t forget, you’re not selling a home: you’re selling the dream.
Everybody, Tom Tezak Today on Selling the Dream we're gonna discuss the wisdom of relationships. Welcome to Selling the Dream, a podcast created for and by second home and resort realtors on Tom Tezak. And each week my goal is to bring you a quick real estate tip along with an infopath interview with an industry Rockstar. My mission is to bring you cutting edge marketing tried and true sales techniques and information about the latest technologies. Thanks for tuning in. And remember, we're not selling real estate, Selling the Dream.
Everybody Tom t Zack today with Selling the Dream. And today I'm so excited that we've got Leo Chen with us from Newport Beach, and Leo is with Coldwell Banker, global luxury Newport Beach. And we're going to have a great conversation today. Leo, welcome to the show.
Thank you, Tom. I'm so excited to be on here. I've seen your show off and on for so long now and I know you're doing such a great job. When I, when I think about like the perfect host voice and perfect personality like that, that is like,
Oh gosh, cut the crap. Oh man, Hey, thank you for that. I appreciate it. So, Leah, let's, um, let's talk a little bit about where you come from what your market is. You do mostly luxury market in the beach cities south of LA, or Orange County. And so tell us a little bit about that market and you know how you've evolved in that in that world?
Yeah, great question. Um, I have been born. I was not born here in California. But I was raised here in California in the suburbs of La in the Torrance Redondo Beach area. And growing up that's all I knew was the beach when people asked me I just tell people like you know, literally sprouted from the sand you know, so those that the beach so much and with my complexion, literally within a week into the summer, I'm like Completely panned out and blacked out. And so I've just always been around the beach my whole life. When I graduated high school we moved down to Orange County, and more specifically South Orange County, which were initially just about 10 minutes from the beach from Laguna Beach from Newport Beach, from Dana Point and all those ...