Shareable.fm Radio

Here we are this week with Mr. Awaken-Your-Superhero Penn. Christopher S. Penn is hanging out with us, talking all things marketing- what it is, where it’s going, and how we can deeply understand it. Marketing is a huge part of our world; if you’re listening to this podcast, chances are you understand this. But, have you stopped to think about how marketing has changed? How it has remained the same? In this episode, we’re talking about this and more. You’ll hear about what the best marketers do- how they position themselves, how they understand the landscape in which they work, and how they analyze information to understand how to beat their competitors. We’re living in a new marketing age; knowing how to make yourself stand out is essential.

Learn tips and tricks for becoming the Marketing Professional of your dreams.

Listen below, let us know what you think.

This week, we’re sitting down with Tom Webster. And we’re talking…wait for it…NUMBERS. We all know-we are living in a data filled world. It’s everywhere, and the truth is, we can truly learn a lot from it. Tom is a professional at this precisely. He has nearly 20 years of experience researching consumer usage of technology, new media, and social networking, and is the principal author of a number of widely-cited studies, including The Social Habit, Twitter Users in America, and the co-author of The Infinite Dial, America’s longest-running research series on digital media consumption. He is also the co-author of The Mobile Commerce Revolution, and a popular keynote speaker on data and consumer insights. Take a listen below, let us know what you think!

Happy 2019! We’re kicking off the New Year here at Shareable with a real gem of an episode. We’re talking with Jeffrey Shaw about empathy, understanding ourselves and each other, and how we can reflect that understanding within our business. In today’s world, we are all facing a growing need, both individually and collectively, to be understood. We want to be surrounded by people who motivate us, understand us, and who we can be ourselves around, while feeling like our most authentic self. The same is true in business. Jeffrey is sharing some major insights on how we can reflect on our values and apply it to every avenue of our lives. You really don’t want to miss this one. Take a listen below and don’t forget to subscribe!

Shareable listeners! This week, we’re discussing one of the most pressing issues of our time: respect and consent. In the era of the #MeToo, a new dialogue is being formed in society. We’re talking with our guest, Mike Domitrz, who sheds light on these two huge domains that are necessary for healthy relationships and for society as a whole. Mike is an award winning author and publisher, educator, ally, expert, and speaker. He works to dramatically improve society’s approach to dating and consent, by giving people the tools to have the necessary conversations. Mike is sharing his incredible insight on the topic: that we all play a role in shaping society. He probes us to think deeply about our own personal experiences, and how we all hold perceptions of consent, intimacy, and respect…at home, in the work place, everywhere. We are honored to have one of the leading voices on this topic share his passions and expertise. Take a listen below!

Hey Shareable listeners! There’s no doubt we’re living in a rapidly changing world. So, what does that mean for marketing? And for our daily lives? We’re talking all that and more with this week’s guest: Pam Didner! Pam is a B2B and tech marketing consultant, speaker and author of the books Global Content Marketing and Effective Sales Enablement. Pam specializes in sales, marketing and external communications consulting, keynote presentations, corporate training, and workshops. In this episode, we’re talking about everything from AI to sales and marketing to self reflection. Pam also gives some really great advice for those on the job market, with a nice reminder we could all use. Take a listen and don’t forget to subscribe!

Hey everyone! Jeff here with a few special announcements. Here at Shareable, we take pride in hosting meaningful conversations that take place at the intersection of communication and technology. As we look to the future, we have big plans. We’re taking the best aspects of Season 1 and 2, putting them together, and basically creating the podcast of your dreams. Take a listen to hear where we’ve been, where we are currently, and most importantly, where we’re going. (Hint: we’re just getting started.) Take a listen, and let us know what you think! 

This week on Shareable, we’re sitting down with Chris Sparks. Chris is a professional poker player turned productivity guru. So of course, we’re talking poker. But we’re talking more than that. Because believe or not, the skills in poker can be applied to entrepreneurship and understanding technology. In today’s world, technology is everywhere; it’s everything. How can we stay self-sufficient despite this? How can we utilize technology to our advantage? Ultimately, Chris shares that the systems we choose to interact with, technologically or not, are determined by our values. Because of these choices, we will be subject to even more choices within that system. This means finding a balance between technology and real life, for example. Take a listen; you won’t be disappointed and you must just rethink how you are spending your time.

What’s up Shareable listeners! This week we’re joined by Jessica Pettitt, and we’re pretty darn excited about it. Her book Good Enough Now, is revolutionizing leadership and conflict resolution both in the work place and in the real world. This episode is a gem; we learn what diversity is (hint: it’s everything), why it’s important, and the exact approach we can use to approach diverse situations in the best way possible. Ultimately, we’re lucky enough to hear from an expert how to maintain diversity in a conflict-filled world. Take a listen; we learned a lot from Jessica and we think you will too. Let us know what you think!

This week, we’re joined by the incredibly awesome Joey Coleman, and he’s dropping some major knowledge on all things customer experience.

Joey lets us know that far too many businesses don’t take customer experience seriously.

We tend to focus on GETTING customers, failing to see that all the magic lies in what we do to KEEP those customers! Did you know that anywhere from 20-70% of customers will decide to stop doing business with you before the 100 day mark? In other words, mastering the experience you provide your customers is needed for your business to thrive.

Joey lets us know why customer experience is so important, what it can mean for your business, and what holds us back from providing what our customers really want. And for all those account managers out there, Joey provides essential advice about how to handle that nerve-wracking first call with a new client. All in all, this episode is a gem. Take a listen and let us know what you think!

Hey there, Shareable listeners! This week we’re talking all about company culture: what it is, how we do it, and better yet, how we do it right. We’re joined by expert Mike Ganino, here to share all he knows about how to create and sustain your company’s story.

We clear the misconception that company culture is about ping pong tables and a snack room in the office. Because the truth is, it’s everything your business does.

We talk about how to discover your business’s culture, handle obstacles that get in the way of fully embodying it, and what an authentic company culture can mean for your business.

Not only that, Mike drops major knowledge about what to do about employees who don’t seem to care about your business’s culture, and how to create a narrative that all of your workers can get behind. Take a listen, you won’t be disappointed.