She Hustles🎙️

Adriana Tica: From Master Manipulator to No-BS Marketing Strategist

Adriana Tica trained to be a master manipulator—until she realized the old ways of marketing were broken. Disgusted by the industry’s tactics, she chose a different path: honest, long-game marketing that actually works.

In this value-packed episode, we cover:
✅ How to spot manipulation in marketing (and what to do instead)
✅ The secret to designing a landing page that actually converts
✅ The unexpected benefits of running a global business from Romania
✅ Adriana’s solopreneur routines & effortless content creation tactics
✅ The mindset shift needed to delegate and scale seamlessly

Join Giulia & Julie as they dive deep into the strategies that help solopreneurs and small business owners grow without the gimmicks.

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About us Welcome to She Hustles ✨

Every Friday we give you actionable tips to get unstuck and take action to create a business, side hustle or hobby you dream of.

In this episode, Julie & Giulia reveal how to apply social media trends to expand your audience and boost your online presence. 📲

✨ Learn the most effective strategies to ride the trends on Instagram, TikTok, and understand the marketing tactics behind the TikTok ban.

TIMESTAMPS

00:00 - Intro & Memory Training: Discussing the hassle of entering passwords and starting the podcast.

00:41 - 25-Day Challenge: Introducing a motivational challenge for women.

01:08 - She Hustles Podcast Overview: Purpose of the podcast in empowering women.

01:52 - TikTok Ban Drama: Discussing TikTok's temporary ban and Trump's involvement.

02:54 - Impact on Influencers: How TikTok influences earnings for creators like MrBeast.

04:00 - Trending Topics: Transition into discussing social media trends.

04:08 - Trend #1: Makeup Techniques: Using both stick and powder contouring in content.

05:01 - Authentic Content on Social Media: Importance of showing real, unfiltered life online.

07:01 - Trend #2: Funny Texting Scenarios: Using relatable texting habits for content creation.

09:34 - Tracking Social Media Trends: How to stay updated with new trends.

10:12 - Trend #3: Pilates Studio Skits: Using humor and acting in fitness-related content.

12:04 - Social Media Addiction & Detox: Managing screen time by deleting and reinstalling apps.

13:05 - Instagram Copying Trends: Criticism of Instagram mimicking other platforms.

14:21 - Wrapping Up & Future Plans: Conclusion of the episode and plans for 2025 content.

In this first episode of 2025, Giulia and Julie talk about their 3 key learnings when building their businesses and, side-hustles. These have changed and shaped their mindsets so that they can be successful regardless of the situation.

They also talk about how to get your first clients, spending money in order to grow and so much more.

See you next Friday! xx

TIMESTAMPS

00:00 - Introduction

01:11 - Being a Woman in Business

02:00 - Getting First Clients Through LinkedIn

04:38 - The Importance of a Clear Offer

06:30 - Starting a Brick-and-Mortar Business

10:48 - Lessons from Experience: Business & Mindset

12:42 - Market Research Strategy

16:17 - The Importance of Taking Action

20:40 - Spending vs. Investing in Business

24:00 - Smart Money Management for Entrepreneurs

26:57 - Staying Accountable as an Entrepreneur

29:00 - Final Words of Encouragement

Find She Hustles on YouTube: https://www.youtube.com/@shehustlespodcastcy

Find She Hustles on Instagram: https://www.instagram.com/shehustles_podcast/

Find She Hustles on LinkedIn: https://www.linkedin.com/feed/

Find Giulia on Instagram: https://www.instagram.com/gg.mediastudio/

Find Julie on Instagram: https://www.instagram.com/growthwithjulie/

Join the She Hustles Club on Telegram: https://t.me/+oWLlKNQKo5tmYzZk

In this solo episode, Julie shares what successful manifesting looks like when you want to get your dream job. She gives real life examples of celebrities that regularly use manifestation to get what they want. Ultimately, with these 5 steps and Julie's last favorite technique, you can jumpstart your manifestation journey right now.

In this solo episode, Giulia shares her thoughts on what the future of social media could look like in 2025.

From new platforms to the end of the influencers era, she is breaking down what you can expect and how to stay ahead of the game.

Marijana is a successful engineer turned entrepreneur. She launched several businesses which failed but in the past 3.5 years, after pivoting from an initial business idea, she launched her agency Brigit.Dev with Srdjan Ristanovic. Both have built hundreds of successful tech products for clients in various industries.

This is a super short episode where we, Julie and Giulia, share our top 5 tips to increase your views to 20k in no time!

TIMESTAMPS

0:00 Intro

1:15 YouTube shorts

2:15 Thumbnails

3:08 SEO

4:02 Stories

4:48 Guests

Join Giulia and Styliana as they sit down and chat about finances and the importance of knowing about budgeting and managing your money to be successful.

00:45 - Common mistakes women make in personal finance and societal perceptions of finance being male-dominated.

03:30 - Overcoming Fear of Finance to take control of their financial futures.

05:10 - Identifying financial goals and aligning spending habits with those goals.

07:15 - How to track expenses and save for an emergency fund before investing.

10:20 - Importance of authenticity and consistency in social media for business growth.

14:00 - Recommendations on books, resources, and learning paths for beginners.

17:45 - Finding passion to fuel success and happiness.

21:15 - Practical advice on overcoming setbacks in business and life.

26:00 - Future of Finance with AI

29:00 - Encouragement to take small steps and build confidence in managing personal finances.

Join us as we sit down with Cori Myka, the co-founder of a successful online and physical business, “Calm Within Adult Swim” offering a selection of swimming classes for adults that blend together mental and physical exercises.

0:00 - Introduction

01:05 - Importance of Mindset

03:30 - Cori’s Entrepreneurial Beginnings

07:30 - Dealing with Challenges

15:00 - Running a Business with a Partner

24:00 - Setting Boundaries

34:00 - Time Management Strategies

In this fun episode, Giulia and Julie discuss the importance of starting any project you want without caring about the number of followers you need.

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