Shopify Growth Lab AU

Shopify Growth Lab AU

By Rachel AbdyBusinessMarketing
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Shopify Growth Lab AU episodes

  • E073 - How to Choose a Niche! Beginner Series eCommerce Australia on Shopify

    Are you starting out in eCommerce in Australia? Use my criteria to validate your niche idea! Join me in this new series for the first episode all about researching your niche. After selling a Shopify brand in late 2023, I am starting a new one in 2024. This episode is my first step in researching a new niche for a potential new business.


    🚀 Are You a Small Online eCommerce Brand or Service-Based Business? 🚀

    Whether you're just starting out or already established, balancing family, a career, and a business can be challenging. 👩‍💼👨‍👧‍👦 If so, you'll find my experiences in building an online business helpful as you carve out your own path in the online business world and eCommerce in Australia. 🦘🛒

     

    📈 What Are Your Plans to Move Your Business Forward? 📈

    I'd love to hear about your business or business idea! 💡 Share it with me, and I’ll support you with a

    strategy for your next step. 🛤️ If you've been frustrated with Facebook Ads, this is my specialty! When was the last time you had an audit of your Ad Account to see what worked or why things didn’t? 🔍 Get a custom audit and recommendations from me, and you can implement the strategy yourself. Or, work with me to manage your account and work towards small business success with an ad spend budget as little as a cup of coffee per day. ☕💸

     

    📞 Reach Out for a Free 25-Minute Discovery Call! 📞

     🚀✨ Learn more about me and book your very own call at: www.aussieonlinegrowingonshopify.com.au 🌐📅 formerly Aussie eCommerce Mum.


    46 min
  • E072 - Are you Klaviyo email Flows fatiguing?...

    My email marketing flows have contributed a 13% average to my total Shopify revenue – on automatic! Updating my Klaviyo Flows as part of my January strategy work! This is super valuable work – do it once and let it work for in the background everyday.


    🚀 Are You a Small Online eCommerce Brand or Service-Based Business? 🚀

    Whether you're just starting out or already established, balancing family, a career, and a business can be challenging. 👩‍💼👨‍👧‍👦 If so, you'll find my experiences in building an online business helpful as you carve out your own path in the online business world and eCommerce in Australia. 🦘🛒

     

    📈 What Are Your Plans to Move Your Business Forward? 📈

    I'd love to hear about your business or business idea! 💡 Share it with me, and I’ll support you with a

    strategy for your next step. 🛤️ If you've been frustrated with Facebook Ads, this is my specialty! When was the last time you had an audit of your Ad Account to see what worked or why things didn’t? 🔍 Get a custom audit and recommendations from me, and you can implement the strategy yourself. Or, work with me to manage your account and work towards small business success with an ad spend budget as little as a cup of coffee per day. ☕💸

     

    📞 Reach Out for a Free 25-Minute Discovery Call! 📞

     🚀✨ Learn more about me and book your very own call at: www.aussieonlinegrowingonshopify.com.au 🌐📅 formerly Aussie eCommerce Mum.

    16 min
  • E071 (Part III of III) Planning for your best year in eCommerce 2024!

    This is episode three of a three-part series all about planning for 2024! Take the opportunity to use these episodes to get your head into 2024 and dive into some strategy to get your business on the right path this year!

    🚀 Are You a Small Online eCommerce Brand or Service-Based Business? 🚀

    Whether you're just starting out or already established, balancing family, a career, and a business can be challenging. 👩‍💼👨‍👧‍👦 If so, you'll find my experiences in building an online business helpful as you carve out your own path in the online business world and eCommerce in Australia. 🦘🛒

     

    📈 What Are Your Plans to Move Your Business Forward? 📈

    I'd love to hear about your business or business idea! 💡 Share it with me, and I’ll support you with a

    strategy for your next step. 🛤️ If you've been frustrated with Facebook Ads, this is my specialty! When was the last time you had an audit of your Ad Account to see what worked or why things didn’t? 🔍 Get a custom audit and recommendations from me, and you can implement the strategy yourself. Or, work with me to manage your account and work towards small business success with an ad spend budget as little as a cup of coffee per day. ☕💸

     

    📞 Reach Out for a Free 25-Minute Discovery Call! 📞

     🚀✨ Learn more about me and book your very own call at: www.aussieonlinegrowingonshopify.com.au 🌐📅 formerly Aussie eCommerce Mum.


    22 min
  • E070 (Part II of III) Planning for your best year in eCommerce 2024!

    This is episode two of a three-part series all about planning for 2024! Take the opportunity to use these episodes to get your head into 2024 and dive into some strategy to get your business on the right path this year!

    🚀 Are You a Small Online eCommerce Brand or Service-Based Business? 🚀

    Whether you're just starting out or already established, balancing family, a career, and a business can be challenging. 👩‍💼👨‍👧‍👦 If so, you'll find my experiences in building an online business helpful as you carve out your own path in the online business world and eCommerce in Australia. 🦘🛒

     

    📈 What Are Your Plans to Move Your Business Forward? 📈

    I'd love to hear about your business or business idea! 💡 Share it with me, and I’ll support you with a

    strategy for your next step. 🛤️ If you've been frustrated with Facebook Ads, this is my specialty! When was the last time you had an audit of your Ad Account to see what worked or why things didn’t? 🔍 Get a custom audit and recommendations from me, and you can implement the strategy yourself. Or, work with me to manage your account and work towards small business success with an ad spend budget as little as a cup of coffee per day. ☕💸

     

    📞 Reach Out for a Free 25-Minute Discovery Call! 📞

     🚀✨ Learn more about me and book your very own call at: www.aussieonlinegrowingonshopify.com.au 🌐📅 formerly Aussie eCommerce Mum.


    25 min
  • E069 (Part I of III) Planning for your best year in eCommerce 2024!

    This is episode one of a three-part series all about planning for 2024! Take the opportunity to use these episodes to get your head into 2024 and dive into some strategy to get your business on the right path this year!

    🚀 Are You a Small Online eCommerce Brand or Service-Based Business? 🚀

    Whether you're just starting out or already established, balancing family, a career, and a business can be challenging. 👩‍💼👨‍👧‍👦 If so, you'll find my experiences in building an online business helpful as you carve out your own path in the online business world and eCommerce in Australia. 🦘🛒

     

    📈 What Are Your Plans to Move Your Business Forward? 📈

    I'd love to hear about your business or business idea! 💡 Share it with me, and I’ll support you with a

    strategy for your next step. 🛤️ If you've been frustrated with Facebook Ads, this is my specialty! When was the last time you had an audit of your Ad Account to see what worked or why things didn’t? 🔍 Get a custom audit and recommendations from me, and you can implement the strategy yourself. Or, work with me to manage your account and work towards small business success with an ad spend budget as little as a cup of coffee per day. ☕💸

     

    📞 Reach Out for a Free 25-Minute Discovery Call! 📞

     🚀✨ Learn more about me and book your very own call at: www.aussieonlinegrowingonshopify.com.au 🌐📅 formerly Aussie eCommerce Mum.


    31 min
  • E068 - All the data! Lessons learned from trying to track too much in 2023.

    I tried tracking lots of data points in 2023; but it didn't really work for me. I have revised my KPIs for 2024 and want to share what I plan to track this year, and why... and encourage you to decide what data is important for your business this year and why!

    Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

    Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

    You can reach out to me at ⁠www.aussieonlinegrowingonshopify.com.au⁠⁠⁠ for strategy support from someone who is not in the weeds of your day-to-day; let me cheer you on with practical tips to carve your own path, specific to your business and family goals, from someone who has been there and done that!

    Email me for a free discover call.

    26 min
  • E067 - I sold a business!

    I sold a business! Yep – one of my eCommerce brands that I started in 2020 I sold in November 2023. I have some tips on how to boost your business value from the sales agent I had. These tips are foundational systems and processes you can implement to make your eCommerce small biz more valuable as an asset for your family, or to maybe sell one day!

    Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

    Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

    You can reach out to me at ⁠www.aussieonlinegrowingonshopify.com.au⁠⁠ for strategy support from someone who is not in the weeds of your day-to-day; let me cheer you on with practical tips to carve your own path, specific to your business and family goals, from someone who has been there and done that!

    Email me for a free discover call.

    23 min
  • E066 - Feedback from Customers no matter good or bad... is actually ALL good!

    Encouraging feedback from customers, both good and bad feedback, is actually ALL good! We are in the unique position with our customers being small brands that we can validate our customer’s feedback and experience – far more than big brands! You don’t need to implement everything your customers suggest – but understanding that your success and your customer’s successful shopping experience are intertwined and relay on each other is a great mindset to cultivate.

    Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

    Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

    You can reach out to me at ⁠www.aussieonlinegrowingonshopify.com.au⁠⁠ for strategy support from someone who is not in the weeds of your day-to-day; let me cheer you on with practical tips to carve your own path, specific to your business and family goals, from someone who has been there and done that!

    Email me for a free discover call.

    27 min
  • Trailer

    Are you a small online product business, or just starting out, and balancing it all with family or work? I think you’ll find my success in building online business helpful as you carve out your own path in eCommerce.

    Everything I share on the podcast is my own experiences and learnings, from building two online brands in 2020, and successfully selling one in 2023 while continuing to grow the other. I invite you to subscribe, rate, and follow along. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

    You can reach out to me at www.aussieonlinegrowingonshopify.com.au⁠⁠ for strategy

    support from someone who is not in the weeds of your day-to-day; let me cheer you on with practical tips to carve your own path, specific to your business and family goals, from someone who has been there and done that! 

    Book a free discover call.

    1 min
  • E065 - Revenue Increased 450%! Join me for my Black Friday post-mortem

    Black Friday Sale period – my revenue increased by over 400% on 2022! I had to pivot and change and problem-solve as November went along, just like we all do everyday in our business. With a combination of organic social, Meta Ads, and email marketing I was really happy with my revenue results for this year. Join me and I hope you find some encouragement for your planning of Black Friday 2024 or your own post-mortem analysis of how sales were for you in 2023.


    Are you a product business, if you’re just starting out, I think you’ll find my experiences helpful as you carve out your own path in eCommerce. Sometimes we feel less alone when sharing the up and downs of building a business with someone else!

     

    Everything I share on the podcast is my own experiences and learnings, take them and try them for yourself; or let me keep you company as you are fulfilling all roles you carry in your business day to day!

     

    I invite you to subscribe, rate, and follow along.

     

    You can reach out to me at ⁠⁠www.aussieecommercemum.com.au⁠⁠ for expert Facebook and Instagram strategy support, specific to your business.

     

    Email me for a free discover call to see how I can help support your business growth with a traffic-strategy! If you are tired of doing all the marketing roles in your business, or your just need more customers - I can help!

     

    You can reach me at www.aussieecommercemum.com.au

    26 min

About Shopify Growth Lab AU

From the publisher's feed

Klaviyo email marketing and Meta ads for Australian Shopify store owners - from someone who runs a store too. I'm Rachel, a Klaviyo and Meta Ads specialist and an active Shopify store owner in South Australia. Everything here is something I've run in my own store or for the small Aussie brands I work with. No dropshipping, no "$10K in 24 hours".