Shopify Growth Lab AU

Shopify Growth Lab AU

By Rachel AbdyBusinessMarketing
Download on the App Store

Shopify Growth Lab AU episodes

  • E151 - Podcast Guest: Dan from One Drop Cartel and His Founder Story

    🎧 Today is a momentous episode – my first ever interview with a podcast guest! This is Dan from One Drop Cartel and he has been a client of mine for 1 whole year now where I support his Australian brand with Meta Ads and Klaviyo Email Marketing. Join me in this special episode for the story behind his brand and his journey in growing his side-hustle. Grab some of his amazing new adventure apparel collection called "Dropverse", perfect gifting for Christmas and Summer 2025: https://onedropcartel.com/
    Hit play and let’s dive in. 🎧


    Book your Free Discovery Call ⁠⁠⁠HERE⁠⁠⁠ and start growing today! 🌱


    🌟 Small Aussie Brands Grow Online 📈 Does your business have a strong online presence? With my marketing expertise and proven success in scaling online brands (from scratch) using Facebook Ads, I'm ready to boost your business's marketing strategy.


    👤 You're too busy to juggle all the marketing tasks? Save yourself the energy, money and time, I can manage your next marketing bottleneck. Let’s grow your business online!


    🔍 Unravel the complexities of Meta advertising, stop the cash burn, and start seeing actual revenue from that neglected customer email list. 📧


    🎯 I am an anti-agency Facebook Ads Specialist. If you have a baby-sized budget – you won’t regret reaching out for a chat!


    🎧 Tune into more episodes next for expertise and case studies – always practical marketing tips! If you are at the stage of continuing to DIY a solution for your business, you will find heaps in my podcast episodes 📚


    📞 Act Now!


    Book a Free 25-minute Discovery Call if you're ready to take the next steps in your marketing without it being your bottleneck. Ensure your business thrives with essential marketing strategies.


    Book your Free Discovery Call ⁠⁠HERE⁠⁠ and start growing today! 🌱


    Thanks for watching!

    Rachel - Facebook Ads Specialist


    https://www.aussieonlinegrowingonshopify.com.au/book-online

    50 min
  • E150 - Getting More Traffic to your Shopify Website: Promotions for 2026

    🎧 How are your getting traffic to your website? If you struggle with growing your Shopify ecommerce store sessions and in turn – customer orders / revenue – this episode may help you take back the wheel and be the driver of traffic to your website. Run a different promotion (or two) each month for 2026, and what does a promotion mean? It doesn’t always mean a sale at all – but it means “Give people a reason to come to your website.” Tune in and get some ideas you can plan and execute next year to get more sessions, more add to carts and more orders!


    Hit play and let’s dive in. 🎧


    Book your Free Discovery Call ⁠⁠⁠HERE⁠⁠⁠ and start growing today! 🌱


    🌟 Small Aussie Brands Grow Online 📈 Does your business have a strong online presence? With my marketing expertise and proven success in scaling online brands (from scratch) using Facebook Ads, I'm ready to boost your business's marketing strategy.


    👤 You're too busy to juggle all the marketing tasks? Save yourself the energy, money and time, I can manage your next marketing bottleneck. Let’s grow your business online!


    🔍 Unravel the complexities of Meta advertising, stop the cash burn, and start seeing actual revenue from that neglected customer email list. 📧


    🎯 I am an anti-agency Facebook Ads Specialist. If you have a baby-sized budget – you won’t regret reaching out for a chat!


    🎧 Tune into more episodes next for expertise and case studies – always practical marketing tips! If you are at the stage of continuing to DIY a solution for your business, you will find heaps in my podcast episodes 📚


    📞 Act Now!


    Book a Free 25-minute Discovery Call if you're ready to take the next steps in your marketing without it being your bottleneck. Ensure your business thrives with essential marketing strategies.


    Book your Free Discovery Call ⁠⁠HERE⁠⁠ and start growing today! 🌱


    Thanks for watching!

    Rachel - Facebook Ads Specialist


    https://www.aussieonlinegrowingonshopify.com.au/book-online


    20 min
  • E149 - eCommerce Equation Online Course: My Personal Review

    🎧 Have you heard of the online course eCommerce Equation? This is my honest review of the popular online program. I joined 4 months ago and want to share what I love about the course and what I don’t love about it. If you have considered joining, or maybe you are a past member, this episode is my personal experience inside the course – maybe you can relate.


    Hit play and let’s dive in. 🎧


    Book your Free Discovery Call ⁠⁠⁠HERE⁠⁠⁠ and start growing today! 🌱


    🌟 Small Aussie Brands Grow Online 📈 Does your business have a strong online presence? With my marketing expertise and proven success in scaling online brands (from scratch) using Facebook Ads, I'm ready to boost your business's marketing strategy.


    👤 You're too busy to juggle all the marketing tasks? Save yourself the energy, money and time, I can manage your next marketing bottleneck. Let’s grow your business online!


    🔍 Unravel the complexities of Meta advertising, stop the cash burn, and start seeing actual revenue from that neglected customer email list. 📧


    🎯 I am an anti-agency Facebook Ads Specialist. If you have a baby-sized budget – you won’t regret reaching out for a chat!


    🎧 Tune into more episodes next for expertise and case studies – always practical marketing tips! If you are at the stage of continuing to DIY a solution for your business, you will find heaps in my podcast episodes 📚


    📞 Act Now!


    Book a Free 25-minute Discovery Call if you're ready to take the next steps in your marketing without it being your bottleneck. Ensure your business thrives with essential marketing strategies.


    Book your Free Discovery Call ⁠⁠HERE⁠⁠ and start growing today! 🌱


    Thanks for watching!

    Rachel - Facebook Ads Specialist


    https://www.aussieonlinegrowingonshopify.com.au/book-online

    24 min
  • E148 - Black Friday Part III - My Top Three Planning Tips (Meta and Klaviyo)

    🎧 If your eCommerce store is your side hustle – this episode is for you! My Top 3 tips in planning for your Black Friday sale between now and the end of November. Make time for these three things and you’re SALE will be more successful than chasing all the things you think you “should” do, and in the limited amount of hours you have per week when building your small business around a career and family.


    Hit play and let’s dive in. 🎧


    Book your Free Discovery Call ⁠⁠⁠HERE⁠⁠⁠ and start growing today! 🌱


    🌟 Small Aussie Brands Grow Online 📈 Does your business have a strong online presence? With my marketing expertise and proven success in scaling online brands (from scratch) using Facebook Ads, I'm ready to boost your business's marketing strategy.


    👤 You're too busy to juggle all the marketing tasks? Save yourself the energy, money and time, I can manage your next marketing bottleneck. Let’s grow your business online!


    🔍 Unravel the complexities of Meta advertising, stop the cash burn, and start seeing actual revenue from that neglected customer email list. 📧


    🎯 I am an anti-agency Facebook Ads Specialist. If you have a baby-sized budget – you won’t regret reaching out for a chat!


    🎧 Tune into more episodes next for expertise and case studies – always practical marketing tips! If you are at the stage of continuing to DIY a solution for your business, you will find heaps in my podcast episodes 📚


    📞 Act Now!


    Book a Free 25-minute Discovery Call if you're ready to take the next steps in your marketing without it being your bottleneck. Ensure your business thrives with essential marketing strategies.


    Book your Free Discovery Call ⁠⁠HERE⁠⁠ and start growing today! 🌱


    Thanks for watching!

    Rachel - Facebook Ads Specialist


    https://www.aussieonlinegrowingonshopify.com.au/book-online

    22 min
  • E147 - Black Friday Planning 2025 Part II - Small Biz Blind Spots

    🎧The part 2 from last week - what of these small business owner blind spots do you relate to? If you feel you are losing time and November is looming fast, this episode is about some of the common blind spots us business owners can have in planning for BFCM. Maybe some of these blind spots are you – they are definitely me. Take some time this week to get one of these sorted, ensuring you have the best Black Friday sale month for your Shopify store ever!


    Hit play and let’s dive in. 🎧


    Book your Free Discovery Call HERE ⁠⁠⁠and start growing today! 🌱 https://www.aussieonlinegrowingonshopify.com.au/book-online


    🌟 Small Aussie Brands Grow Online 📈 Does your business have a strong online presence? With my marketing expertise and proven success in scaling online brands (from scratch) using Facebook Ads, I'm ready to boost your business's marketing strategy.


    👤 You're too busy to juggle all the marketing tasks? Save yourself the energy, money and time, I can manage your next marketing bottleneck. Let’s grow your business online!


    🔍 Unravel the complexities of Meta advertising, stop the cash burn, and start seeing actual revenue from that neglected customer email list. 📧


    🎯 I am an anti-agency Facebook Ads Specialist. If you have a baby-sized budget – you won’t regret reaching out for a chat!


    🎧 Tune into more episodes next for expertise and case studies – always practical marketing tips! If you are at the stage of continuing to DIY a solution for your business, you will find heaps in my podcast episodes 📚


    📞 Act Now!


    Book a Free 25-minute Discovery Call if you're ready to take the next steps in your marketing without it being your bottleneck. Ensure your business thrives with essential marketing strategies.


    Book your Free Discovery Call ⁠⁠HERE and start growing today! 🌱


    Thanks for watching!

    Rachel - Facebook Ads Specialist


    https://www.aussieonlinegrowingonshopify.com.au/book-online

    19 min
  • E146 - Black Friday Planning 2025 Part I - Small Biz Blind Spots

    🎧 Have you got your Black Friday 2025 strategy planned? If not, you’re not alone. If you feel you are losing time and November is looming fast, this episode is about some of the common blind spots us business owners can have in planning for BFCM. Maybe some of these blind spots are you – they are definitely me. Take some time this week to get one of these sorted, ensuring you have the best Black Friday sale month for your Shopify store ever!


    Hit play and let’s dive in. 🎧


    Book your Free Discovery Call ⁠⁠⁠HERE⁠⁠⁠ and start growing today! 🌱


    🌟 Small Aussie Brands Grow Online 📈 Does your business have a strong online presence? With my marketing expertise and proven success in scaling online brands (from scratch) using Facebook Ads, I'm ready to boost your business's marketing strategy.


    👤 You're too busy to juggle all the marketing tasks? Save yourself the energy, money and time, I can manage your next marketing bottleneck. Let’s grow your business online!


    🔍 Unravel the complexities of Meta advertising, stop the cash burn, and start seeing actual revenue from that neglected customer email list. 📧


    🎯 I am an anti-agency Facebook Ads Specialist. If you have a baby-sized budget – you won’t regret reaching out for a chat!


    🎧 Tune into more episodes next for expertise and case studies – always practical marketing tips! If you are at the stage of continuing to DIY a solution for your business, you will find heaps in my podcast episodes 📚


    📞 Act Now!


    Book a Free 25-minute Discovery Call if you're ready to take the next steps in your marketing without it being your bottleneck. Ensure your business thrives with essential marketing strategies.


    Book your Free Discovery Call ⁠⁠HERE⁠⁠ and start growing today! 🌱


    Thanks for watching!

    Rachel - Facebook Ads Specialist


    https://www.aussieonlinegrowingonshopify.com.au/book-online

    24 min
  • E145 - My Meta Ads Strategy spend $15 per day or $150 per day

    This episode is a bit of a follow-up to a previous episode – here I share my real strategy for how to succeed with Meta Ads to grow your Shopify eCommerce store in Australia based on a daily Facebook Ads budget of $15 or $150+


    Hit play and let’s dive in. 🎧


    Book your Free Discovery Call ⁠⁠⁠HERE and start growing today! 🌱


    🌟 Small Aussie Brands Grow Online 📈 Does your business have a strong online presence? With my marketing expertise and proven success in scaling online brands (from scratch) using Facebook Ads, I'm ready to boost your business's marketing strategy.


    👤 You're too busy to juggle all the marketing tasks? Save yourself the energy, money and time, I can manage your next marketing bottleneck. Let’s grow your business online!


    🔍 Unravel the complexities of Meta advertising, stop the cash burn, and start seeing actual revenue from that neglected customer email list. 📧


    🎯 I am an anti-agency Facebook Ads Specialist. If you have a baby-sized budget – you won’t regret reaching out for a chat!


    🎧 Tune into more episodes next for expertise and case studies – always practical marketing tips! If you are at the stage of continuing to DIY a solution for your business, you will find heaps in my podcast episodes 📚


    📞 Act Now!


    Book a Free 25-minute Discovery Call if you're ready to take the next steps in your marketing without it being your bottleneck. Ensure your business thrives with essential marketing strategies.


    Book your Free Discovery Call ⁠⁠HERE and start growing today! 🌱


    Thanks for watching!

    Rachel - Facebook Ads Specialist


    https://www.aussieonlinegrowingonshopify.com.au/book-online

    24 min
  • E144 - Help! My Facebook Ads aren’t working!

    If you’ve ever felt like you’re just handing over money to Meta without seeing results, you’re not alone. Before you rage-quit Ads Manager, let’s walk through the biggest culprits behind underperforming ads and what you can tweak to get things moving again.

     

    Hit play and let’s dive in. 🎧

     

    Book your Free Discovery Call ⁠⁠⁠HERE⁠⁠⁠ and start growing today! 🌱 https://www.aussieonlinegrowingonshopify.com.au/book-online 

    🌟 Small Aussie Brands Grow Online 📈 Does your business have a strong online presence? With my marketing expertise and proven success in scaling online brands (from scratch) using Facebook Ads, I'm ready to boost your business's marketing strategy.

     

    👤 You're too busy to juggle all the marketing tasks? Save yourself the energy, money and time, I can manage your next marketing bottleneck. Let’s grow your business online!

     

    🔍 Unravel the complexities of Meta advertising, stop the cash burn, and start seeing actual revenue from that neglected customer email list. 📧

     

    🎯 I am an anti-agency Facebook Ads Specialist. If you have a baby-sized budget – ou won’t regret reaching out for a chat!

     

    🎧 Tune into more episodes next for expertise and case studies – always practical marketing tips! If you are at the stage of continuing to DIY a solution for your business, you will find heaps in my podcast episodes 📚

     

    📞 Act Now!

     

    Book a Free 25-minute Discovery Call if you're ready to take the next steps in your marketing without it being your bottleneck. Ensure your business thrives with essential marketing strategies.

     

    Book your Free Discovery Call ⁠⁠HERE⁠⁠ and start growing today! 🌱

     

    Thanks for watching!

    Rachel - Facebook Ads Specialist

     

    https://www.aussieonlinegrowingonshopify.com.au/book-online

    25 min
  • E143 - Are You Under $5K or Over $5K Shopify Store? FAQ from Clients on Discovery Calls – Answered!

    On every discovery call I have with Aussie eCommerce businesses, the same questions pop up lately. Running a Shopify store in Australia and trying to work out your next step? Whether you’re chasing your first $5K months or already past that milestone, the priorities are very different - and that’s exactly what we’re unpacking today.Some common questions from new clients:👉 Should I be spending on ads yet?👉 How important is email marketing for my stage?👉 Is branding and design worth it before I’m making consistent sales?👉 What’s the quickest way to drive more traffic to my store?This episode answers those questions with an Australia-specific lens, so you know exactly what to focus on at your stage of growth.Hit play and let’s dive in. 🎧Book your Free Discovery Call ⁠⁠⁠and start growing today! 🌱 https://www.aussieonlinegrowingonshopify.com.au/book-online🌟 Small Aussie Brands Grow Online 📈 Does your business have a strong online presence? With my marketing expertise and proven success in scaling online brands (from scratch) using Facebook Ads, I'm ready to boost your business's marketing strategy. 👤 You're too busy to juggle all the marketing tasks? Save yourself the energy, money and time, I can manage your next marketing bottleneck. Let’s grow your business online! 🔍 Unravel the complexities of Meta advertising, stop the cash burn, and start seeing actual revenue from that neglected customer email list. 📧 🎯 I am an anti-agency Facebook Ads Specialist. If you have a baby-sized budget – you won’t regret reaching out for a chat!🎧 Tune into more episodes next for expertise and case studies – always practical marketing tips! If you are at the stage of continuing to DIY a solution for your business, you will find heaps in my podcast episodes 📚 📞 Act Now! Book a Free 25-minute Discovery Call if you're ready to take the next steps in your marketing without it being your bottleneck. Ensure your business thrives with essential marketing strategies. Book your Free Discovery Call ⁠⁠and start growing today! 🌱Thanks for watching! Rachel - Facebook Ads Specialist https://www.aussieonlinegrowingonshopify.com.au/book-online

    23 min
  • E142 - Increase Your Social Media Performance Easily! Reach, Meta Insights and RePosting

    If you’re running a small Aussie Shopify store and feel like your Meta Ads and organic content are stuck in neutral, this episode is for you. We’re diving into the untapped goldmine sitting right inside your account: Facebook and Instagram Insights.

    Instead of guessing what content works, your Insights data shows you exactly what the algorithm is pushing out — and how to use that to boost reach, engagement, and sales.

    What You’ll Learn in This Episode:

    How to read your Meta Insights.

    Why sorting by Reach reveals what the Meta algorithm already favours.

    How to double down on winning content (without creating from scratch every time).

    The power of rescheduling and reposting proven content to keep your audience growing.

    Practical tips for Shopify store owners in Australia to get more eyeballs on your brand with less effort.

     

    Hit play and let’s dive in. 🎧

     

    Book your Free Discovery Call ⁠⁠⁠HERE⁠⁠⁠ and start growing today! 🌱 ⁠https://www.aussieonlinegrowingonshopify.com.au/book-online

     

    🌟 Small Aussie Brands Grow Online 📈 Does your business have a strong online presence? With my marketing expertise and proven success in scaling online brands (from scratch) using Facebook Ads, I'm ready to boost your business's marketing strategy.

     

    👤 You're too busy to juggle all the marketing tasks? Save yourself the energy, money and time, I can manage your next marketing bottleneck. Let’s grow your business online!

     

    🔍 Unravel the complexities of Meta advertising, stop the cash burn, and start seeing actual revenue from that neglected customer email list. 📧

     

    🎯 I am an anti-agency Facebook Ads Specialist. If you have a baby-sized budget – you won’t regret reaching out for a chat!

     

    🎧 Tune into more episodes next for expertise and case studies – always practical marketing tips! If you are at the stage of continuing to DIY a solution for your business, you will find heaps in my podcast episodes 📚

     

    📞 Act Now!

    Book a Free 25-minute Discovery Call if you're ready to take the next steps in your marketing without it being your bottleneck. Ensure your business thrives with essential marketing strategies.

     

    Book your Free Discovery Call ⁠⁠HERE⁠⁠ and start growing today! 🌱

     

    Thanks for watching!

    Rachel - Facebook Ads Specialist

     

    https://www.aussieonlinegrowingonshopify.com.au/book-online

    24 min

About Shopify Growth Lab AU

From the publisher's feed

Klaviyo email marketing and Meta ads for Australian Shopify store owners - from someone who runs a store too. I'm Rachel, a Klaviyo and Meta Ads specialist and an active Shopify store owner in South Australia. Everything here is something I've run in my own store or for the small Aussie brands I work with. No dropshipping, no "$10K in 24 hours".