It’s natural to get stuck when you write your advertising headlines for Facebook, Google, a newspaper or magazine ad, or a sales letter. But these 19 starters will quickly get you off the blocks and coming up with ideas fast…

This simple technique will significantly increase the perceived value of every marketing offer you make, and may add thousands of dollars to your bottom line via a significant bump in conversion…

Many business owners make this mistake which destroys trust on their web site. And since trust is crucial to generating sales, this could cost you thousands of dollars. Here’s a quick way to fix it…

It’s one of the most important number in business, yet it’s so often ignored. Here’s exactly what you need to do in order to identify “your number” and make smarter marketing decisions…

In less than 3 minutes you’ll discover the 12 most powerful words – according to researchers at Yale University – proven to attract attention and stir emotion within your ads and sales letters, online or offline…

A quick soundbite which explains how many words you should have per sentence, and how many lines on each paragraph. Doing this will help engage your reader all the way through your advertising…

Most business owners complicate writing a sales letter. But after listening to this you won’t – find out how simple it can be to get in the flow and create advertising sales copy that rocks…

Your customers don’t expect perfection, so when you’re “real” about your flaws it makes you more believable. Here’s a couple of examples of exactly what you can say during the sales process, emails or advertisements…

Most people make this mistake which not only makes them write slower, but makes their ads “flow” less. But you won’t once you discover what it is. Easy fix…

80% of your results come from 20% of what you do, and when it comes to advertising, this is no different. Includes the 3 best ways to start an ad, and 16 examples of openings…