One of the trickiest things to balance when growing a small business is mixing business and friendship, and today on the Community podcast we are answering a question we get often, ‘should I be selling to my friends?’

Kristina is sharing from her experience scaling a 7-figure business about the pros, cons, and her lessons learned from selling to and working with friends in business.

In this episode you’ll hear about the value of easier collaboration, mutual support, and why contracts keep friends.

You’ll leave with practical tips to help you:

• Confidently collaborate with friends and still maintain strong boundaries.
• Avoid common pitfalls when selling to people in your network.
• Know when your community isn't your ideal client (and what to do instead!)
• Lead with value and play the long game in building trust and authority.

Ready to build a business rooted in deep and empowering relationships, tune in and start seeing your network in a whole new light!

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