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Should you include planning tips in your follow-up emails?
When is the right time to start sharing helpful advice with prospective clients? Could offering planning tips too soon be hurting your response rate, or does it add value and set you apart? In this episode, I dive into how to balance giving value with keeping your follow-ups focused and effective, plus ways to make your content truly helpful—without coming off as salesy or overwhelming.
Listen to this new 7-minute episode for practical strategies to make your follow-ups more engaging, add genuine value, and strike the right balance between being helpful and closing the sale.
If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at [email protected] or visit my website Podcast.AlanBerg.com
Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com
View the full transcript on Alan’s site: https://alanberg.com/blog/
Coming to Wedding MBA this year? Join me for a brand new workshop, before the conference starts. Can't make that? Come to Charlotte NC on Dec. 3rd for a Mastermind Day. Visit www.MastermindDay.com for information and tickets on upcoming events.
I'm Alan Berg. Thanks for listening. If you have any questions about this or if you'd like to suggest other topics for "The Wedding Business Solutions Podcast" please let me know. My email is [email protected]. Look forward to seeing you on the next episode. Thanks.
Listen to this and all episodes on Apple Podcast, YouTube or your favorite app/site:
©2025 Wedding Business Solutions LLC & AlanBerg.com
By Alan Berg, CSP, Global Speaking Fellow4.9
6868 ratings
Should you include planning tips in your follow-up emails?
When is the right time to start sharing helpful advice with prospective clients? Could offering planning tips too soon be hurting your response rate, or does it add value and set you apart? In this episode, I dive into how to balance giving value with keeping your follow-ups focused and effective, plus ways to make your content truly helpful—without coming off as salesy or overwhelming.
Listen to this new 7-minute episode for practical strategies to make your follow-ups more engaging, add genuine value, and strike the right balance between being helpful and closing the sale.
If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at [email protected] or visit my website Podcast.AlanBerg.com
Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com
View the full transcript on Alan’s site: https://alanberg.com/blog/
Coming to Wedding MBA this year? Join me for a brand new workshop, before the conference starts. Can't make that? Come to Charlotte NC on Dec. 3rd for a Mastermind Day. Visit www.MastermindDay.com for information and tickets on upcoming events.
I'm Alan Berg. Thanks for listening. If you have any questions about this or if you'd like to suggest other topics for "The Wedding Business Solutions Podcast" please let me know. My email is [email protected]. Look forward to seeing you on the next episode. Thanks.
Listen to this and all episodes on Apple Podcast, YouTube or your favorite app/site:
©2025 Wedding Business Solutions LLC & AlanBerg.com

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