The Venue RX

In this week's episode of The Venue RX Podcast, our host Jonathan Aymin sits down with Karen and Janet, owners of Seashell Events in Old Orchard Beach, Maine. They dive into their journey into the wedding venue industry, showcasing the unique features of Seashell Events, including its stunning beachfront location and customizable wedding packages. Karen shares insights on the importance of fostering strong vendor relationships, the challenges of running a blank canvas venue, and their dedication to creating an inclusive space for all couples. The episode also highlights the value of community engagement, effective marketing strategies, and how the wedding industry continues to evolve.

About Our Guests: 

In 2019, Janet and Karen were thrilled to purchase Seashell Cottages, bringing with them over 15 years of experience in the hospitality industry. Since 2008, they have welcomed thousands of travelers for beach vacations as owner/operators of multiple properties. Known as "The Shell," their venue has long been cherished as a beloved summer vacation destination for those who love all that Old Orchard Beach has to offer.

After feeling the magic of The Shell themselves, Janet and Karen realized that after 13 years together, they wanted to get married on the beach in Old Orchard Beach and celebrate with friends and family on their property. On June 18th, 2021—exactly 15 years from the day they met—they tied the knot, and it was during this celebration that the vision for Seashell Events was born. Now, they are excited and honored to share the magic of this special property with couples for their wedding celebrations.

Find Them Here: 

Phone Number: 207-934-5623

Email: [email protected] 

Website: https://seashellcottagesoob.com/

Facebook: https://www.facebook.com/seashellcottagesoob

Instagram: https://www.instagram.com/seashellcottagesevents/

In this episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Bobby Bramhall, an entrepreneur with a unique background in professional sports, law, and the wedding venue industry. Bobby talks about his transition from professional baseball player to sports law professor and consultant, eventually becoming the owner of two wedding venues: Holston Springs and The Stables at Strawberry Creek. He shares the challenges and successes he's encountered, highlighting the importance of strategic hiring, effective marketing, and understanding client needs. Bobby offers valuable insights into running successful wedding venues and emphasizes the role of experience and relationships in driving success.

About Our Guest: 

Bobby Bramhall is an Adjunct Professor of Sports Law at the University of Tennessee College of Law and a sports attorney. He co-founded the Athlete Licensing Company and previously served as an Assistant Athletics Director at Texas A&M. Before entering law, Bobby had a successful career as a professional baseball player. As a standout left-handed pitcher at Rice University, he earned 2nd Team All-American honors and competed in two consecutive College World Series. Drafted by the Milwaukee Brewers in the 2007 MLB Draft, Bobby spent seven seasons playing for four MLB organizations, as well as in Puerto Rico’s La Liga de Béisbol Profesional Roberto Clemente (LBPRC). He later pursued a law degree at the University of Tennessee and is now licensed to practice in Tennessee. In addition to his legal career, Bobby owns and operates two event venues, Holston Springs and The Stables at Strawberry Creek.

Find Them Here: 

The Stables at Strawberry Creek:

Tel: 979-777-0882

Email: [email protected] 

Website: https://strawberrycreektn.com/index.html

Instagram: https://www.instagram.com/strawberrycreekknoxville/

Facebook: https://www.facebook.com/strawberrycreekknoxville

Holston Springs Venue & Lodge:

Tel: 979-777-0882

Email: [email protected] 

Website: https://www.holstonsprings.com/

Instagram: https://www.instagram.com/holstonsprings/

Facebook: https://www.facebook.com/holstonsprings

In this week’s episode of The Venue Rx podcast, our host Jonathan Aymin sits down with Dr. Inderpal Randhawa, a physician and scientist specializing in transplant immunology and food allergies, who made a bold transition into the wedding venue industry during the pandemic. Dr. Randhawa shares his inspiring journey from the medical field to entrepreneurship, highlighting the critical role of data-driven decision-making and effective time management across both careers. He discusses how he balances managing multiple businesses, the unique challenges of the wedding industry, and his dedication to creating exceptional client experiences. Dr. Randhawa also shares his innovative approach to merging his medical expertise with event management. 

About Our Guest: 

Dr. Inderpal Randhawa serves as the Medical Director of the Children’s Pulmonary Institute at Miller Children’s & Women’s Hospital, where he has held various leadership roles for over a decade. He is also the Program Director of the Pediatric Pulmonology Fellowship at UCI and Miller Children’s & Women’s. Dr. Randhawa has spearheaded several key initiatives, earning regional and national recognition, including the creation of the Sickle Cell Pulmonary Center, Disease-Specific Certification in Pediatric Asthma from The Joint Commission, and the Primary Ciliary Dyskinesia Center.

A highly regarded specialist in internal medicine, pediatrics, immunology, allergy medicine, and pulmonology, Dr. Randhawa has over 15 years of experience. His focus lies in the research and treatment of 'orphan' diseases—areas of medicine that have seen limited progress. As the President and Chief Medical Officer of the Translational Pulmonary & Immunology Research Center (TPIRC), a nonprofit in Long Beach, California, Dr. Randhawa leads a collaborative approach to treating patients with these rare diseases. He is also the founder of TPIRC’s Southern California Food Allergy Institute, dedicated to providing innovative and safe treatment options for the six million children in the U.S. affected by food allergies. In recognition of his work, Dr. Randhawa was named a Top Doctor by the Los Angeles Business Journal in both 2021 and 2022.

Find Them Here: 

Email: [email protected]

Website: https://csevenues.com/randhawa-ranch/

Instagram: https://www.instagram.com/randhawaranchweddings/

Facebook: https://www.facebook.com/randhawaranch

Pinterest: https://www.pinterest.com/randhawaranchevents/

In this week's new season of The Venue Owners Series, our host Jonathan Aymin sits down with MaryBeth Romagnoli, owner of Windridge Estate, an Upstate New York wedding venue. MaryBeth shares her journey into the wedding venue industry and venue ownership. With a background in cultural anthropology and event planning, she discusses the evolution of her business, the challenges she has faced, and the operational systems she implemented for success. MaryBeth emphasizes the importance of thorough research, effective marketing strategies, and building a reliable team. She also highlights the rewarding aspects of her work, such as witnessing the joy of families during weddings. She offers valuable insights and practical advice for aspiring venue owners, highlighting the significance of planning, adaptability, and community connections.

About Our Guest: 

In 1804, ES Jackson purchased the land now known as Windridge Estate to build the Estate Home. When MaryBeth and her husband Jack acquired the property in 2002, they became the eighth family to care for it. As lifelong residents of Upstate New York, they were initially captivated by the incredible views and outdoor opportunities. 

MaryBeth and Jack always recognized the untapped potential of the previously untamed land. Once their children left the nest in 2014, they decided to dedicate themselves to transforming the property into something truly extraordinary. What began as a vision soon turned into a passionate project, as they meticulously planned and executed every detail to elevate the estate. They invested countless hours in landscaping, restoring, and enhancing the natural beauty of the surroundings, ensuring that every corner of the estate reflected their commitment to excellence. Their efforts paid off, and since then, Windridge Estate has become a sought-after destination for weddings and special events, offering a breathtaking backdrop that continues to captivate couples and guests alike. MaryBeth and Jack take great pride in sharing the estate's beauty with others, knowing that their labor of love has turned Windridge into a place where unforgettable memories are made.

Find Them Here: 

Tel: 315-345-9174

Email: [email protected] 

Website:https://windridgeestate.com/

Facebook: https://www.facebook.com/windridgeestate

Instagram: https://www.instagram.com/windridgeestate/ 

Pinterest: https://www.pinterest.com/windridge_estate/ 

In this week’s episode of the Venue Rx Podcast, our host Jonathan Aymin sits down with marketing expert, CEO, industry educator and fellow Youtuber Jody-Ann Rowe to discuss sales and marketing strategies for wedding venues. Jody-Ann shares her entrepreneurial journey, stressing the importance of understanding client needs and effectively using online platforms like Pinterest and YouTube to drive business growth. She highlights the value of location-specific content and the necessity of clear, concise service descriptions. Jody-Ann also advises on the advantages of outsourcing specialized tasks and the critical role of tracking analytics. She offers practical insights for venue owners aiming to boost their online presence and client engagement.

About Our Guest: 

Jody-Ann Rowe, born to working-class parents in Jamaica, grew up with a strong belief in the value of hard work. She excelled in school, earned top grades, secured a university scholarship, and embarked on her career path. During university, she launched her first business, an online babysitting service-despite having no prior business experience. Though the venture failed, it taught her the importance of working smarter, not just harder.

Armed with lessons learned, Jody-Ann's next business, an Interactive Web Form Design company, succeeded. She has since applied these strategies to multiple ventures, including an online vintage purse store, a cake smash outfits store, The Event Certificate, EventPlanningTemplates.com, and FindYourBaker.com.

Her mission is to teach service-based business owners how to build their businesses online and turn clicks into clients, empowering them to increase revenue and gain more control over their success and life.

Find Her Here: 

Website: https://www.eventcertificate.com/

Youtube: https://www.youtube.com/c/eventcertificate 

Instagram: https://www.instagram.com/eventcertificate 

Email: [email protected]

In this week's episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Jeremy Laban, owner of Wonder Rentals and Rustic Events, to explore the essential role rental companies play in the wedding and event industry. Jeremy shares his entrepreneurial journey and the expansion of his businesses, offering valuable insights for venue owners on how to strengthen partnerships with rental companies. They discuss best practices, including the benefits of maintaining a preferred vendor list, addressing logistical challenges, and ensuring physical access for setup and teardown. He also highlights the importance of communication and flexibility in scheduling to enhance client experiences. Additionally, Jeremy provides his perspective on managing rental logistics and navigating the evolving landscape of the industry.

About Our Guest: 

Jeremy entered the event rental industry by purchasing an existing business. At the time, he was working as a regular employee and feeling unfulfilled, eager to start his own venture but unsure how to begin. Since purchasing his rental business, he has quintupled its revenue, thanks in part to the foundation already in place—existing products, client relationships, a website, photos, and reviews. Jeremy's company specializes in higher-end, specialty rentals for weddings and events in San Diego and Riverside County, offering items like farm tables, chairs, lounge furniture, photo booths, market lights, and dance floors.

He focuses on building strong relationships with groups of vendors, knowing that making their jobs easier leads to a steady stream of new clients. With a strong focus on customer service and quality products, his company has continued to scale. 

Find Him Here: 

Website:https://www.rustic-events.com/ 

Instagram: https://www.instagram.com/rusticurbanevents/?hl=en 

Yelp: https://www.yelp.com/biz/rustic-events-san-diego-2 https://www.weddingwire.com/biz/rustic-urban-events-murrieta/b6a1b2f6aef0be89.html

In this week's episode of The Venue Rx podcast, our host Jonathan Aymin sits down with SEO expert Nergis Yuksel to explore the crucial role of SEO in the wedding venue industry. Nergis, who shifted from wedding planning to SEO during the COVID-19 pandemic, discusses the importance of keyword research in understanding market trends and optimizing venue offerings. She shares practical advice on using tools like Google Keyword Planner and SEMrush for effective keyword research. Nergis also discusses the value of local SEO, high-quality content, and social media engagement, offering wedding venue owners actionable strategies to boost their online presence and attract more clients.

About Our Guest: 

Nergis Yuksel is a Wedding SEO consultant, mindfulness advocate, and digital nomad. A former wedding planner, she’s also a lover of Yorkshire tea, Ester & Erik candles, and a good disco playlist. Nergis offers a straightforward and clear approach to SEO, avoiding confusing technical jargon and even making the process fun.

She believes that every wedding business owner should understand the basics of SEO. Whether you want to handle it yourself or work with an SEO consultant, Nergis ensures you have the knowledge and confidence to evaluate the quality of the work.

Passionate about teaching SEO, Nergis empowers business owners with the skills to take control of their online presence, even when using her done-for-you services. Her approach is personalized and tailored, going beyond the typical advice of "just blog" to create a more effective SEO strategy.

Find Her Here: 

Website: https://www.nergisyuksel.com/ 

Instagram: https://www.instagram.com/seowithnergis/

Facebook: https://www.facebook.com/NergisYukselSEO 

Pinterest: https://www.pinterest.co.uk/nergisseo/ 

In this week's episode of The Venue Rx Podcast, our host Jonathan Aymin welcomes Danielle Hendon from 4 Corners CFO to discuss the importance of financial literacy for wedding venue owners and creative professionals. Danielle shares her journey from public accounting to becoming a fractional CFO, driven by her passion for helping business owners manage their finances effectively. She also discusses how to understand gross profit and net profit, the roles of bookkeepers and accountants, and the benefits of hiring offshore bookkeeping services. Danielle emphasizes the necessity of regular financial updates and reconciliations, and offers insights into cash versus accrual accounting methods.

About Our Guest: 

Danielle Hendon is the founder and owner of 4 Corners CFO, a firm dedicated to providing financial advisory services tailored to small business owners' needs and budgets. With a decade of experience in corporate finance and accounting, Danielle leverages her expertise to deliver "big business" financial analysis to entrepreneurs. Her goal is to help business owners enhance their livelihoods and create a lasting impact on their communities, moving beyond increasing corporate share prices to fostering sustainable growth for small businesses.

Find Her Here: 

Website: https://4cornerscfo.com/

LinkedIn: https://www.linkedin.com/in/danielle-hendon/

Instagram: https://www.instagram.com/4cornerscfo/

In this week's episode of The Venue Rx Podcast, Jonathan Aymin dives into the importance of accountability in business operations, especially within wedding venues. He offers practical advice on improving accountability in sales and operations teams, drawing inspiration from Domino's delivery tracking system. By implementing daily check-ins and leveraging technology for performance tracking, venues can significantly boost performance and customer satisfaction. Additionally, he highlights the necessity of understanding customer experiences and gathering post-wedding feedback, which are crucial for enhancing sales and reviews.

In this week's episode of The Venue Blueprint Series our hosts Jonathan Aymin and Lindsay Lucas discuss the intricacies of venue ownership. They discuss the startup phase, emphasizing the importance of taking deposits and strategic planning. The conversation also covers team building, defining roles, and using tools like Lucidchart and personality tests to understand team dynamics. They also explore institutional investments, scaling, and exit strategies for venue businesses. 

About Our Hosts: 

Lindsay Lucas: 

Website: https://thelindsaylucas.com/

Instagram: https://www.instagram.com/thelindsaylucas/ 

Facebook: https://www.facebook.com/thelindsaylucas/

Pinterest: https://www.pinterest.com/thelindsaylucas/

The Venue Academy: https://shop.thelindsaylucas.com/checkout/cart 

Lindsay works directly with wedding venue owners, demystifying the process of running a profitable, sustainable wedding venue and guiding owners towards a business that suits their needs. Since 2016, Lindsay has assisted over 700 venue owners in securing funding, achieving sustainable growth, and navigating various challenges. Her client portfolio includes venues that have generated over $46 million in revenue over the past six years.

Jonathan Aymin 

Website:https://www.cseventservices.com/ 

https://csevenues.com/ 

https://www.thevenuerx.com/

https://www.wevahub.com/ 

Address: 251 North City Drive San Marcos, CA 92078

Email: [email protected] 

LinkedIn: https://www.linkedin.com/in/jonathan-aymin-065aa679/

Instagram: https://www.instagram.com/cseservices/

Youtube: https://www.youtube.com/channel/UCd5m3xiVauCEvQPPaVWraIg

Jonathan embarked on his journey into Venue Management with the launch of a single San Diego wedding venue. His path led him to expand his ventures to encompass multiple venues in multiple states, all the while trailblazing The Venue Rx Podcast/YouTube channel to ignite inspiration within the wedding professional community.

In addition, Jonathan serves as the visionary founder behind WEVA, the first national Wedding & Event Venue Association. This esteemed professional association is dedicated to venue owners and operators, offering unrivaled networking opportunities, valuable resources, and comprehensive education tailored to the venue industry.