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What is trauma-informed sales?
What does it mean when we take this approach?
On this week’s episode, Hannah and Lea Morrison, a trauma educator, coach & healer, discuss why it’s important to have a trauma-informed approach to sales and our business.
There are 5 principles to this approach:
Safety
Choice
Collaboration
Empowerment
Trustworthiness
When we approach sales or any other parts of our business that impact our audience, we must ask ourselves the question,
“Am I representing these principles?”
Lea’s key takeaway is that the more responsibility and integrity we take, the more of a positive impact we will have.
Want more from Lea?
IG: @leamorrison1
FB: @leamorrisonhealing
IN: @leamorrison
Websites:
https://www.leamorrison.com
https://www.mindyourheartacademy.com
Mind Your Heart Academy for trauma education & regulation is a work in progress and was just launched for my mental health membership this past January. This site will be evolving over the next few months to contain as much free and low cost educational material as I can create.
Trauma Informed Sales $22: https://www.mindyourheartacademy.com/trauma-informed-sales
Safety in Language FREE: https://www.mindyourheartacademy.com/safety-in-language
Ready to find your marketing north star?
Take the guesswork out of your marketing strategy with free resources tailored to your unique business journey. Take the free Marketing Compass Quiz today → https://www.showingupsolo.com/quiz
Want to know more about the Set Up For Success program designed by Showing Up Solo founder, Hannah?
Head over to → www.setmeupnow.ca
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All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…
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LinkedIn: https://www.linkedin.com/company/show…
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News flash, PR is NOT just for big brands, as a solopreneur you can take charge of your PR with 6 simple steps.
This week, Hannah and Simone Sauter, PR Expert for Solopreneurs, demystify PR and give you a 6-step strategy to use to get more publicity for your business.
Simone had a career in journalism and PR before turning to her own solopreneur journey. After trying the methods ‘marketing gurus’ suggested, she developed her Rockstar PR method that delivers results.
Simone’s Rockstar PR Method:
Rockstar Offer (your foundation)
The Audience (build your media list)
The Hit (grabbing the media’s attention)
The Stage (writing and sending your pitch.)
The Performance (delivering the article.)
The Promotion
Want more from Simone?
Website:
https://www.simonesauter.com
Ready to find your marketing north star?
Take the guesswork out of your marketing strategy with free resources tailored to your unique business journey. Take the free Marketing Compass Quiz today → https://www.showingupsolo.com/quiz
Want to know more about the Set Up For Success program designed by Showing Up Solo founder, Hannah?
Head over to → www.setmeupnow.ca
---- More Videos----
Subscribe to @showingupsolo
All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…
--- Social Media ---
Instagram: @showingupsolo
LinkedIn: https://www.linkedin.com/company/show…
--- Website ---
www.showingupsolo.com
What does launching look like? And what does it involve? What is the difference between a Live and Evergreen launch?
This week Hannah is joined by Fabiola Giordani, Marketing Consultant and Business Strategist.
Fabiola works with female entrepreneurs who have poured their heart into creating a killer course or group program, but the sales just aren't rolling in. She teaches them the exact steps to get clients and get paid consistently.
Fabiola explains what a launch is and the steps involved. She shares the 3 types of launches you can do:
Silent Launch
Live Launch
Evergreen Launch
Hannah and Fabiola share their personal experiences from the launches they have done and offer their advice for you.
Key Takeaways:
Your messaging needs to be clear.
Plan in advance for success.
Give yourself room for a flop - this will teach you valuable lessons.
Want more from Fabiola?
Website - https://www.fabiolagiordani.co/
5X your course sales in 5 easy steps - https://www.fabiolagiordani.co/5x
Follow Faiola on Instagram - https://www.instagram.com/fabiola.giordani/?hl=en
Ready to find your marketing north star?
Take the guesswork out of your marketing strategy with free resources tailored to your unique business journey. Take the free Marketing Compass Quiz today → https://www.showingupsolo.com/quiz
Want to know more about the Set Up For Success program designed by Showing Up Solo founder, Hannah?
Head over to → www.setmeupnow.ca
---- More Videos----
Subscribe to @showingupsolo
All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…
--- Social Media ---
Instagram: @showingupsolo
LinkedIn: https://www.linkedin.com/company/show…
--- Website ---
www.showingupsolo.com
Transitioning from corporate to solopreneur, overcoming mindset roadblocks, setting your own business terms and coming to terms with “You are Enough.”
Hannah chats with Ally Stone, founder of The Inspired Leader.
Ally has been a leader in the hospitality industry for over 15 years and has mastered a deep understanding of what it means to be truly connected as a leader and how that drives the success of any business.
Ally shares some common challenges that come up when being a leader and strategies for overcoming these roadblocks.
Ally’s key takeaway is:
You matter!
You will have good days and rocky days.
But do your best to enjoy the role.
Want more from Ally?
Website: https://theinspiredleader.com/meet-the-founder/
Instagram: https://www.instagram.com/allystone__/
& https://www.instagram.com/theinspiredleader__
LinkedIn: https://www.linkedin.com/in/ally-stone-4010a560/
Inspire & Awaken Event April 2024: https://ally-stone.mykajabi.com/inspire-awaken-new
Ready to find your marketing north star?
Take the guesswork out of your marketing strategy with free resources tailored to your unique business journey. Take the free Marketing Compass Quiz today → https://www.showingupsolo.com/quiz
Want to know more about the Set Up For Success program designed by Showing Up Solo founder, Hannah?
Head over to → www.setmeupnow.ca
---- More Videos----
Subscribe to @showingupsolo
All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…
--- Social Media ---
Instagram: @showingupsolo
LinkedIn: https://www.linkedin.com/company/show…
--- Website ---
www.showingupsolo.com
In this week’s episode, Hannah is joined by Leanne Calderwood, LinkedIn and Personal Branding Trainer.
Just before attending the Chic Summit 2024, Hannah and Leanne squeezed in some time to record this incredible episode for you!
They dive into the role of live events and the benefits they offer to building your personal brand and engaging with your audience.
Hannah and Leanne touch on what to include in your live event, common challenges and navigating it as an introvert.
The episode is rounded up with Leanne’s Top Tips for speaking at live events.
Key Takeaways:
Live events are a great way for your audience to get to know you and build trust.
Webinars can be less intimidating for Introverts and are a good place to start.
Authentic, Accessible and Easy (Leanne’s Mantra!)
Practice is key for overcoming your limiting beliefs.
Want more from Leanne?
Website: https://leannecalderwood.com/
Ready to find your marketing north star?
Take the guesswork out of your marketing strategy with free resources tailored to your unique business journey. Take the free Marketing Compass Quiz today → https://www.showingupsolo.com/quiz
Want to know more about the Set Up For Success program designed by Showing Up Solo founder, Hannah?
Head over to → www.setmeupnow.ca
---- More Videos----
Subscribe to @showingupsolo
All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…
--- Social Media ---
Instagram: @showingupsolo
LinkedIn: https://www.linkedin.com/company/show…
--- Website ---
www.showingupsolo.com
In this week’s episode, Hannah is joined by Denise Stancombe, Online Business Manager/Business Mentor.
As a dedicated Online Business Manager/Business Mentor, Denise is on a mission to empower women in the entrepreneurial realm.
Her membership, Girl Boss Clubhouse, is aimed at women who want to start their own business but don’t know where to start. Denise has created a place where they can go and get all the resources and advice from experts to be confident enough to get started.
Denise shares her journey from striking out on her own as a Virtual Assistant and making the realisation that she wanted to transition into her OBM role and support women who were in the same place she once was.
Key Takeaways:
Biggest barrier to starting a business is the knowledge gap
Networking is incredibly important
Don’t fear failure
“There’s no such thing as mistakes, only a lesson you’ve yet to learn.”
Want more from Denise:
Instagram: www.instagram.com/Denisestancombeobm
Girl Boss Clubhouse: https://payhip.com/b/O6LNM
Facebook: (2) Facebook
Linkedin: www.linkedin.com/in/
Conversations with Friends Podcast: https://conversationswithfriendsdeniseandash.podbean.com/
Ready to find your marketing north star?
Take the guesswork out of your marketing strategy with free resources tailored to your unique business journey. Take the free Marketing Compass Quiz today → https://www.showingupsolo.com/quiz
Want to know more about the Set Up For Success program designed by Showing Up Solo founder, Hannah?
Head over to → www.setmeupnow.ca
---- More Videos----
Subscribe to @showingupsolo
All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…
--- Social Media ---
Instagram: @showingupsolo
LinkedIn: https://www.linkedin.com/company/show…
--- Website ---
www.showingupsolo.com
Welcome to a special panel episode of Showing Up Solo where Hannah talks with Anthony Franzese, Verity Sangan and Lucy Howell about navigating parenthood and entrepreneurship.
Here is our panel:
Anthony Franzese: Strategic Partnership Executive at Stork Club Fertility and host of the Successful Working Parents Podcast,
Link Tree: https://linktr.ee/successfulworkingparents
LinkedIn: https://www.linkedin.com/in/anthony-franzese-38b11317/
Verity Sangan: Podcasting and course creation coach and host of the Lazy Girl's Guide To Podcasting
https://veritysangan.com/
Lucy Howell: Podcast Manager and host of the Balancing Business & Babies Podcasthttps://linktr.ee/howellvirtual
The panel discussed:
How the pandemic affected them as parents and as business owners/employees
How being a parent has influenced the way they approach their businesses
Their best advice for all the parents out there considering becoming a solo business owner.
Key Takeaways:
Be respectful of your time and be kind to yourself.
Consider who you are working with and if they are a good fit for you.
Becoming a solo business owner can help create freedom and flexibility for you to manage work and family life on your terms.
Ready to find your marketing north star?
Take the guesswork out of your marketing strategy with free resources tailored to your unique business journey. Take the free Marketing Compass Quiz today → https://www.showingupsolo.com/quiz
Want to know more about the Set Up For Success program designed by Showing Up Solo founder, Hannah?
Head over to → www.setmeupnow.ca
---- More Videos----
Subscribe to @showingupsolo
All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…
--- Social Media ---
Instagram: @showingupsolo
LinkedIn: https://www.linkedin.com/company/show…
--- Website ---
www.showingupsolo.com
— Podcast —
https://podcasters.spotify.com/pod/show/showingupsolo
In this episode, Hannah is joined by Mandy Brooks, Life Story Coach.
Mandy Brooks is a Master Certified Professional, Creativity, and Life Story Coach, as well as an accomplished musician who has been honored with two Josie Music Awards.
Mandy brings over three decades of combined experience in teaching, leadership, writing, speaking, performing, and coaching. Her mission is to support and guide fellow creatives in unlocking and harnessing their creative energies and visions as well as helping them with various business strategies to bring their work into the world. Mandy aims to empower individuals not only for their personal fulfillment but as they answer their call to use the unique gifts and talents bestowed upon them to help others.
Mandy brings us along for her solopreneur journey, sharing how she became a Life Story coach. She also share the ways Hannah courses and coaching have influenced the marketing of her business.
Mandy shares that working with Hannah on the 50-Day Sprint gave her the support she needed to start chiselling away to reveal the heart of her business.
Mandy’s top pieces of advice:
Don’t cage your creativity
Find someone who will honor your voice and not try to change it
Work at a pace of beauty and grace, not competition or desperation.
Want more from Mandy?
Connect on Instagram: https://www.instagram.com/mandybrooksuncaged/
Website: https://www.mandybrooks.com/
Ready to find your marketing north star?
Take the guesswork out of your marketing strategy with free resources tailored to your unique business journey. Take the free Marketing Compass Quiz today → https://www.showingupsolo.com/quiz
Want to know more about the Set Up For Success program designed by Showing Up Solo founder, Hannah?
Head over to → www.setmeupnow.ca
---- More Videos----
Subscribe to @showingupsolo
All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…
--- Social Media ---
Instagram: @showingupsolo
LinkedIn: https://www.linkedin.com/company/show…
--- Website ---
www.showingupsolo.com
In this episode, Hannah chats with Sarah McDowell, SEO Manager from Captivate and host of the SEO Mindset podcast.
Hannah and Sarah are talking podcast monetization today, and how you can turn your listeners into revenue.
Sarah highlights some key areas that you can utilize, sponsorship, subscription models (like Patreon), Ads, Merch and Affiliate Marketing.
Key Takeaways:
It’s about the community you can create not just download numbers
Create relationships with the right people
Being a small podcast is an advantage
Hannah talks about Affiliate marketing with Jaime Bell in a previous episode: https://www.showingupsolo.com/episodes/episode-49-how-to-integrate-affiliate-marketing-into-your-strategy-legally-with-jaime-bell
Sarah’s top piece of advice -
Don’t let fear stop you from asking!!
Want more from Sarah?
Find her on socials:
https://twitter.com/sarahmcduk
https://www.linkedin.com/in/sarahmcduk/
https://www.instagram.com/sarahmcduk/
Find her podcast:
https://www.theseomindset.co.uk/
Join the West Midlands Podcast Club:
https://www.meetup.com/west-midlands-podcasting-club/
Ready to find your marketing north star?
Take the guesswork out of your marketing strategy with free resources tailored to your unique business journey. Take the free Marketing Compass Quiz today → https://www.showingupsolo.com/quiz
Want to know more about the Set Up For Success program designed by Showing Up Solo founder, Hannah?
Head over to → www.setmeupnow.ca
---- More Videos----
Subscribe to @showingupsolo
All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…
--- Social Media ---
Instagram: @showingupsolo
LinkedIn: https://www.linkedin.com/company/show…
--- Website ---
www.showingupsolo.com
— Podcast —
https://podcasters.spotify.com/pod/show/showingupsolo
In this week’s episode, Hannah welcomes back Chantelle Davison (a three-time guest expert) to talk about compelling brand stories for entrepreneurs.
Chantelle helps businesses write copy and copywriters do business.
Hannah and Chantelle chat about the importance of using storytelling to connect with your audience.
They discuss the magical way, when a business or service provider shares a story you connect with emotionally, you feel seen.
It’s not all about just showing the glossy side of your business, it’s about being honest and human.
Key Takeaways -
Show the possibility and aspiration for your audience
Use the words of others to help tell your story (social proof.)
Be honest and authentic (embrace all of you!)
Want more from Chantelle?
You can find out more on her website: https://www.choicewordsbychantelle.com/
Connect with her on LinkedIn: https://www.linkedin.com/in/chantelledavisoncopywriter/
Connect with her on Instagram: https://www.instagram.com/copywritingbusinesscoach/
Ready to find your marketing north star?
Take the guesswork out of your marketing strategy with free resources tailored to your unique business journey. Take the free Marketing Compass Quiz today → https://www.showingupsolo.com/quiz
Want to know more about the Set Up For Success program designed by Showing Up Solo founder, Hannah?
Head over to → www.setmeupnow.ca
---- More Videos----
Subscribe to @showingupsolo
All Showing Up Solo videos: https://www.youtube.com/channel/UCRx9…
--- Social Media ---
Instagram: @showingupsolo
LinkedIn: https://www.linkedin.com/company/show…
--- Website ---
www.showingupsolo.com
From the publisher's feed