Side Hustle Hero

Interested in free publicity? Increased visibility? Building more credibility?

Today's guest can help! Afterall, he holds the Guinness World Record in a publicity / public relations category.

In this episode with media expert Jess Todtfeld, you'll discover,

• How to write an email pitch letter to media that gets opened and read
• How to leverage being interviewed on TV, radio, and print, to increase sales
• How it can boost your credibility and visibility
• The best way to prepare for an interview
• How to respond when you don't know the answer
• How and why to send the host questions you want to be asked
• Getting booked: DIY, PR agency, and Jess's hybrid model
• Tips to improve your message and delivery

Jess Todtfeld has extensive experience as a TV producer for NBC, ABC, and FOX, having booked and produced over 5,000 segments, and is a leading communication and media training authority.

When I was in New York City lining up interviews prior to the release of my book, The Way Success Works, Jess was one of the people I turned to for guidance and training to become media savvy.

Use his ideas, tips, and hacks to improve your messaging anytime you're communicating about your side hustle.

What You'll Hear:

03:22 Jess holds the Guinness Record for being interviewed the most times in 24-hours

06:12 Remember to include calls to action in your answers, including micro ones

06:56 Get recordings of your interviews to share them with your audience to further your credibility

07:59 6 million viewers doesn't equal 6 million engaged, so take the clip and apply your own marketing

08:33 Why you want to put the effort into getting media interviews

09:04 How the sales decision-making process has changed

10:39 Going rate in USA for a publicist is about $3,000 to $5,000 per month with a multi-month commitment

11:20 Consider how much you have to sell to pay for a publicist

11:45 DIY options include buying media lists - work the list and follow through

14:45 Jess's hybrid PR agency, Media Ambassadors

15:50 Want interviews? You have to ask!

16:00 Tips for an email pitch that gets read

16:31 Why you want to have something that indicates if your sent emails are being opened

21:09 When sending a pitch email, use Jess's "above the line and below the line" strategy to increase open rate and promote engagement

22:26 Anytime you make a mistake in public, it's an opportunity to shine

24:26 Examples of what's "below the line"

28:16 You've landed the interview…now what??

28:30 There are 3 groups that have needs: the audience, the outlet, and you!

30:35 When interviewed, give great content, and plant seeds for learning more

31:33 Strategies for how to handle any question that's asked of you

33:28 How to respond when you don't know the answer

34:20 Tips on getting to the host, the questions you want to be asked in an interview

36:00 What works for a long-form podcast doesn't work in a 2-3 TV or radio segment

37:30 Find out the length of the interview so you can strategize and prep accordingly

39:00 If asked something you don't know, admit it, then say, "Something I do know is…"

41:36 How to control and guide the interview

43:12 How to prepare in less time with better results

43:15 Don't "fake it until you make it," instead, "act it and become it"

44:25 After an interview or event, ask yourself, "what did I like" and "next time, what can I do better?"

45:35 If you're buying lists, set aside time to really work them

Connect With Jess:

https://www.successinmedia.com

https://www.bookjess.com

Connect with Joan:

https://www.instagram.com/joanposivy/

https://www.facebook.com/posivy/

https://www.joanposivy.com/

Be on the show!

https://www.sidehustlehero.com/guests/intake/

This is the episode to tune into for inspiration and motivation to start or to scale your side hustle.

Here we've curated the Top 10 side hustle life lessons from our heroes of year 1.

They're really a diverse group of characters including a rapper, a beekeeper, voice actor, quick books pro advisor, a gnome maker, a cookbook author, a travel writer, and more.

What they have in common with each other and with you, is that they have all travelled along the side hustle path.

Enjoy!

Thanks so much for being part of our Side Hustle Hero community.

Here's to Year 2!

What You'll Hear:

01:02 Joel Young, Ep 1: Be Willing To Fail In Public

02:22 Actions produce a result. It'll be a success or "learning experience"

03:05 Remember, every pro had their first attempt too

03:40 My performance was so bad, I couldn't watch the whole thing

04:00 Janis Doherty: Ep 2: How To Make The Right Decision For You

05:15 We make the best decisions with the info and awareness at the time

06:06 Missed an opportunity? There will be more

06:13 Nicole Buergers, Ep 9: Inspiring Beekeepers Hard Won Wisdom

07:35 What did you trade your 1,440 minutes for today?

08:07 Endured 50 bee stings to the face…and she kept going

08:35 Experiencing imposter syndrome? You're in good company - Sherry Lansing, Sheryl Sandberg, Lady Gaga

09:36 Shelley Adams, Ep 12: Cooking Up 6 Bestsellers

10:45 Googling, "how to bottle sauces"

11:00 A powerful question: "Can you help me get started?"

11:30 2 questions to ask when you sit down with your expert

12:00 The real "win" of attaining your goals

13:08 Tenille Landry, Ep 18: Painting For Profit

14:22 There'a a difference between "wishing" and "deciding"

15:15 The importance of the people you are surrounded by

16:24 Ruksana Hussain, Ep 20: Make Connections, Make Money

18:22 Giving vs Trading

19:08 When getting advice, be sure the person is achieving the results you want

19:48 When someone says no to you, say to yourself, "NEXT!"

20:26 Sam Hallburn, Ep 36: Earning 6-Figures As A QuickBooks ProAdvisor

21:42 Be cautious of who you ask for advice

23:30 Is there someone in your life telling you how to live your life?

24:10 Mike Burton, aka Keybeaux, Ep 42: Making It As A Rapper

24:50 Your people are out there!

26:30 Gary Jones, Ep 49: Lessons From The World Of Improv

27:09 "Be a problem solver, not a problem creator."

27:50 Gina Scarpa, Ep 35: How To Succeed In Voiceover

28:35 How to reframe rejection

29:03 Avoid being pushy…you need to put in the time

29:45 Stop being afraid! Take the leap of faith

30:20 There's nothing stopping you, but you

31:35 Having someone in your life who sees more in you than you see in yourself is huge

31:40 Hearing, "You can do this!" can be life-changing

33:43 Here's your weekly reminder of, "You can do this…you so got this!"

Connect with Joan:

https://www.instagram.com/joanposivy/

https://www.facebook.com/posivy/

https://www.joanposivy.com/

Be on the show!

https://www.sidehustlehero.com/guests/intake/

We're celebrating Year 1!

This episode brings you the best of the best side hustles we highlighted in the last 12 months.

They are in no particular order, because they each made the list for different reasons.

Some are online, some need you to be out and about in the world, most are year-round. Some are seasonal, but all of them can be lucrative side hustles.

What's your favourite? Shoot me a message and let me know!

Thank you so much or being part of this journey. It's truly deeply appreciated.

What You'll Hear:

01:00 #1 - Litter clean up of parking lots and commercial and industrial properties

01:27 Episode 21, This Business is Cleaning Up, with Brian Winch

02:05 Use $30 - $50 an hour to number crunch projections

02:13 Why his clients are such fans

02:44 #2 - Making Money in the Sharing Economy, with J. Massey

03:50 You can establish a STR business without owning a property

04:20 J looks at his properties as a "distribution service" to maximize revenue

04:44 In Part 2 we discuss push back from cities and municipalities

05:40 "Day use" rental opportunities

06:18 #3 - Being A Paid Sports Superfan!

07:40 What's involved, what game day looks like, other offshoot income possibilities

07:55 #4 The Business of Being Santa, episode 29 - greater diversity in Santa's is providing opportunities for more people

08:57 Some of her friends make upwards of $40,000 playing the role

09:12 hiresanta.com

09:35 #5 is Serving up a Sizzling, Seasonal, Success with Poncho's Tacos episode 51

10:30 A seasonal market is an effective way to test your product, pricing, gain valuable feedback

11:36 "Pop up" stands, another smart way to test

12:10 Press releases and pitching their story landed some invaluable TV and other media coverage

12:31 #6 - Building A Review Website Business, with Chuck Temple, featuring the Electric Scooter Guide

13:21 Connect with a product or service you love and become the leading source for honest info about that industry

13:53 Look for a new industry or one with higher-value products

14:17 - #7 Excelling on Etsy, with Rachel Jimenez

14:25 You don't have to be perfect, just get it out there

15:06 After 9 months, she made $160,000 that year

15:24 This episode also stands out for her strategy for retiring early, her "there's always a solution" mindset , and the "5-minute strategy" as a path to higher productivity

15:56 #8 Scaling For Fun and Profit, with Sandra Booker episode 27

16:27 Seeing a client she helped go from earning $50/hour to $1 million a year, motivated Sandra to scale too

17:22 From $25, to $45 to $50/hr for VA services, then shifted to virtual business manager

17:51 In the episode Sandra shares her best delegation secrets, tips on when to make your first hire, and why you want to treat your client's business like your own

18:26 When you're training a remote worker, screen-share and record what you're doing so the person has something to reference again and again as needed

18:45 - #9 What It Takes To Be A Successful Seller On Amazon, with Annalisa DeMarta, episode 14

18:52 Buying books for $1 and reselling at a big markup on eBay, morphed into a $5 million brand on Amazon

19:41 Of the 2.7 million sellers on Amazon, her company is in the 0.0005% of sellers

20:02 In the episode she shares what it takes to be successful on the platform

20:10 Annalisa suggests selling via "arbitrage" as a great way to learn Amazon,

20:28 Private labelling or black labelling, and contract manufacturing are options, and she talks about the pros and cons of each

20:55 3 featured takeaways are - why and when to jump into a new venture, how to improve your cash flow situation, and how to reframe the feeling of depriving yourself when you're making those smarter choices

21:23 #10 - Reality Check: The Truth Behind E-commerce Success, with Melissa Ng

21:31 By day, she's an accountant

21:38 After Melissa found success in e-commerce, she co-founded Launchers Acadamy to help others be success in this space

22:01 What "shiny object syndrome" is and why you need to avoid it

22:40 Consistency and persistence is the "secret sauce" of being successful in ecommerce

23:11 Travis King from episode 46 Cash Flow And Capital From Land Flipping, describes how he suffered from shiny object syndrome

23:46 What commitment will you give to your side hustle?

24:12 Without a commitment, at the first sign of problems, it's too easy to doubt and then bail

24:35 Stick with it…and stick with me. I'll be here for year 2!

Podcast Website:

https://www.sidehustlehero.com/

Connect with Joan:

https://www.instagram.com/joanposivy/

https://www.facebook.com/posivy/

https://www.joanposivy.com/

Be on the show!

https://www.sidehustlehero.com/guests/intake/

Sell out within the first couple of hours on opening day.

Ramp up inventory.

Sell out again.

That's been the trajectory for Poncho's Tacos during their first weeks in business.

They have a Birria taco stand at a night market that is only open during the evening on weekends. It's also only seasonal, running for just over 5 months each year. Expected attendance at this year's market is more than one million visitors.

The main draw is the over 110 food booths and food trucks offering more than 600 different foods items. That's a lot of competition that the new kids on the block, Poncho's Tacos, are up against.

This group of 5, 18-year-olds have done so many things right it's a case study in how to successfully launch a venture, including;

• how they tested their product and pricing prior to the market,
• the two key decisions they made and acted on that enabled them to stand out from the crowd,
• what they did to gain free media exposure, and more.

Whether you're thinking of setting up a seasonal booth somewhere or you're interested in an entirely different hustle, be prepared to capture ideas that pop into mind when hearing their story, to grow your venture.

Be sure to check out the 5 Success Takeaways I share at the end, which includes an action that is very simple, but one that will have a major impact on the progress you make from today on with your side hustle.

What You'll Hear:

02:34 Meet Matthew Berda, Mikito May, and Kenito Garrido (partners also include, Danny Alvarez and Henry)

04:45 Offseason time will largely focus on streamlining and scaling for next year

05:35 $20,000 - $30,000 to launch the business

06:35 They were very careful about their spending, what they bought, and sought out good used equipment

08:10 How and why they decided on tacos

09:36 Mikito knew they had to get word out so he contacted major local media

10:20 Determining price point of menu items

11:36 Every day they check their sales and expenses so they know exactly where their finances are at

12:13 The volume they are doing each day was their biggest surprise

13:09 What their typical week looks like

14:14 Despite increasing inventory, there are weekends they still sell out

15:10 Leveraging their age and marketing

16:17 Their signature menu item - The Anaconda – a 2 1/2 foot taco

17:45 A $20 tip is a nice confirmation

19:50 Find people you really want to work with and that you have chemistry

20:10 Don't overthink it, just try it

20:38 Find a mentor in your field of interest

20:50 Have an end goal - here's why

Takeaways

21:40 Set a deadline. If you commit, your whole mindset will change

23:03 Seek out an accountability partner

23:16 Want more guidance on setting things up with your accountability partner? Reach out for a pdf from Joan

24:05 Know your audience and give them what they want

24:27 Get word out - don't be a best keep secret

25:42 The value of small tests

26:00 Have your end goal in mind. Do you have one? If not, get one. Use it as a guiding light for decision-making

Connect with Poncho's Tacos:

https://www.instagram.com/ponchos.tacos/

https://www.ponchostacos.ca/

https://www.tiktok.com/@ponchos.tacos

ponchostacosyvr at gmail dot com

Connect with Joan:

https://www.instagram.com/joanposivy/

https://www.facebook.com/posivy/

https://www.joanposivy.com/

Be on the show!

https://www.sidehustlehero.com/guests/intake/

Is it still possible to make money buying and selling domain names?

For answers I turned to James Iles, who started flipping domains when he was a teenager. Later, he became a blogger in the community. Since last December, James has taken on the role of Global Domain Investing Community Manager for GoDaddy.

In this episode, James shares insights on;

• the critical step you need to take prior to putting any money down to buy domains as an investment,
• how to determine if a particular one is a good choice,
• what it might be worth,
• as well as costs involved,
• what you can expect to earn working at it a couple of hours a day, and
• a fun fact about the .ai extension.

What you'll hear:

01:45 What a Domain Investment Community Manager does

03:05 James started domain investing as a side hustle

03:29 Can you make money at it today?

04:35 Start with a good education in domain investing, for example GoDaddy's Domain Academy

05:30 How do you tell if a domain name is a good investment?

07:22 NameBio offers a great database of domain sales that gets updated every day (upwards of $2.3 billion in sales in the database)

08:14 GoDaddy's tool that uses its back data is called GoValue

10:27 The biggest mistake domain investors make

11:23 One of James's biggest investing mistakes

12:05 Some of the metrics to look for

12:57 Fees for buying and selling

13:50 Afternic is GoDaddy's aftermarket sales portal

14:32 James discusses what he sees for side hustle revenue potential

16:43 The .ai extension

18:05 Consider off-line learning resources like in-person conferences, ie NamesCon

20:08 James's regret in selling staycool dot com

22:03 Low barrier to entry

22:32 Reach out to James through email or Twitter

23:06 His best tip

24:42 Put in the time to learn about the industry - take James up on his offer!

25:13 Before buying what you think is an extremely valuable domain…check the spelling!!!

Connect with James:

Email, jiles at godaddy dot com

https://twitter.com/jamesiles

Connect with Joan:

https://www.instagram.com/joanposivy/

https://www.facebook.com/posivy/

https://www.joanposivy.com/

Be on the show!

https://www.joanposivy.com/be-our-guest.html

I think you'll appreciate the authenticity, honesty, and humour of today's guest, Gary Jones.

Having left his day job behind, Gary's career has been a rollercoaster ride of gigs and hustles, where nothing is guaranteed.

He is a legendary improv performer, a seasoned actor, and prolific comedy writer.

In this timely episode, Gary shares a powerful message of trusting and having faith in yourself, especially when things seem uncertain.

It's a fun episode. Afterall he is a skilled storyteller.

His narratives, derived from his life as an actor, hold valuable lessons that apply to any side hustle you're pursuing.

Be sure to catch his hilarious recounting of performing at the home of Bill & Melinda Gates on New Year's Eve.

What You'll Hear:

03:50 The voice – you need to do this or you'll regret it

08:01 Discovering that improv is writing on your feet

09:29 Joining Second City Touring Company

11:40 Once on the road Gary found his tribe

12:28 Quit his 9-5 to immerse himself "in a world of uncertainty"

13:46 The foundation of improv is "yes, and"

15:42 Gary doesn't know what he'll make one month to the next

21:08 Ryan Stiles opens the door to Vancouver Theatresports and Punchline

23:30 Chatting over dinner turned into brainstorming ideas for a play

24:00 You've got to be able to spot opportunities then ACT

27:33 Entered the Vancouver Fringe festival with their play, "World's Greatest Guy"

32:36 Final show played to a packed house

34:40 Won the Jessie Richardson Theatre Award that year for best play

36:02 You've got to be like a hunter with a bow and arrow on the lookout for your next gig

41:05 How you value yourself is going to be reflected in what you earn and how you're treated

43:35 The original voice of Siri recommends improv classes and there are many transferable skills that'll help you in whatever industry you're in

46:01 Richard Side and the start of writing for The Debaters

51:23 Gary's advice to his film students "Don't be a dick." Be generous and be a problem-solver

53:14 The humour and craziness of performing at the home of Bill & Melinda Gates on New Year's Eve

59:00 Gary's best tip

1:00:34 If you feel inspired to take action, then take action

Connect with Gary:

https://twitter.com/thegaryjones

Connect with Joan:

https://www.instagram.com/joanposivy/

https://www.facebook.com/posivy/

https://www.joanposivy.com/

Be on the show!

https://www.joanposivy.com/be-our-guest.html

When you're working in a family business and you want more money but there isn't more to go around, what do you do? You start a side hustle of course!

That's what pushed today's guests Jennifer Cornelius and David Swojanovski to launch Rubble Road Soapstone Carving Kits.

They've gone from selling 30 of these soapstone pieces a month, to selling thousands per month. Where once the saw that cuts the silhouette pieces ran just 4 hours a week, now it needs to run at least 12 hours a day.

Is developing a business teaching students and adults soapstone carving using these kits something you'd be interested in doing as a side hustle? Then you'll want to reach out to Jennifer and David.

But first, for inspiration in whatever your current or future side hustle might be, check out today's episode.

What You'll Hear:

05:20 Want more money? You'll need to figure out a side hustle.

06:20 Being encouraged to teach carving in the schools

07:08 What the lesson looks like

08:50 Expanded from 6 shapes to offering 26 shapes in 3 different sizes

09:15 The overwhelming response at trade shows made them realize they were on to something

11:31 Statue of David: How did Michelangelo know he was in there?

13:20 Why all their stone comes from Brazil

14:38 Listening to customers has shapes their product line

15:48 Teacher's conventions gave Rubble Road great exposure

16:20 Piggybacking her sister's tradeshow proved lucrative for them, but not so much for her sister!

17:25 Go to where your ideal client is

17:50 40% of revenues come from other companies using their kits to teach in schools

18:53 Profit margins on kits

20:10 Potluck carving nights!

21:21 Teaching carving remotely

22:20 Remote teaching has given remote schools access to this program

26:02 Another income source: the "traveling jewelry classroom"

27:40 The biggest challenge in growing Rubble Road

30:13 Next steps for the business

32:38 Jennifer & David's best tip

35:06 The value asking questions

35:10 Being open to learning something from everyone you meet

Connect with Jennifer & David:

https://www.rubble-road.com/

https://www.tiktok.com/@rubbleroadsoapstone

https://www.instagram.com/rubbleroadsoapstone/

https://www.facebook.com/rubbleroadsoapstone

Connect with Joan:

https://www.instagram.com/joanposivy/

https://www.facebook.com/posivy/

https://www.joanposivy.com/

Check out Joan's #1 success course!

https://courses.joanposivy.com/p/turn-your-thoughts-into-wanted-things

The Way Success Works Book

http://thewaysuccessworks.com/

Be on the show!

https://www.joanposivy.com/be-our-guest.html

Meet Susan Bennett, the original voice of Siri.

She's moved from one gig to the next her entire working life.

With the explosion these days of all things AI, her story is timely.

It's a cautionary tale of knowing what you're signing and what that could mean for you in the future. Her story also serves as a valuable lesson for saying "yes", when presented with new opportunities.

Susan also talks about the process of recording the voice of Siri, what that journey's been like, and her outlook on the proliferation of AI.

What You'll Hear:

03:30 Right place, right time…and saying yes!

05:45 Susan's favourite voice

07:50 How she came to be Siri

08:50 How Apple acquired her voice

09:25 The launch of a new career

10:15 How Susan discovered she was the voice of Siri

11:15 "Flip it to your advantage"

11:44 Recording Siri

13:46 Reading street addresses

14:15 At the time, Susan had no knowledge of what her recordings would be used for

15:03 Most fun things of being Siri

15:41 Meeting Steve Wozniak was the spark for her speaking career

17:15 The original Siri had "attitude"

17:49 The possible downside of being Siri

19:35 Horrified at the discovery that Siri was her voice

20:02 Impacts of AI

24:35 The "niceties" are the lubricants of life

26:24 Susan's best tip

28:40 "Be positive and embrace the change"

29:02 Remember you have a choice

29:19 The one thing we all have control over: our attitude

Listen online at:

https://www.sidehustlehero.com/

Connect with Susan:

https://susancbennett.com/

https://www.instagram.com/siriouslysusan/

https://twitter.com/SiriouslySusan

Connect with Joan:

https://www.instagram.com/joanposivy/

https://www.facebook.com/posivy/

https://www.joanposivy.com/

Be on the show!

https://www.joanposivy.com/be-our-guest.html

After just 2 years, Travis King built up enough of a monthly passive income stream from his land flipping side hustle to quit his 9-5, and has since built it up to a 7-figure business.

In this episode, you'll discover,

• How to generate cash flow from land deals,
• Costly mistakes made by newcomers to the industry, and what to do to avoid them,
• Why Travis prefers buying land over purchasing homes,
• Alternatives to bank financing,
• Tips and tricks for the newcomer to land flipping, and
• Ways to scale your business if you're already a seasoned land investor.

If land flipping piques your interest, be sure to check out the sweet offer Travis is making available to you, as a side hustle hero listener.

What You'll Hear:

03:52 Trying multiple side hustles

05:29 Giving any of them true focus likely would have worked

08:58 Do you really need to do more research, or is it procrastination?

09:30 First land deal was a purchase at a local tax auction, and resold on eBay

13:37 After 5 years, starting coaching people

13:54 You don't have to live in the USA to purchase land

16:27 Toughest time is when you're still working full-time at your regular job and you've built up your side hustle to the point it's a second full-time job

16:45 Started taking back mortgages to build up monthly income

18:05 That opened up the buyer pool

18:35 Life became so much easier once Travis quit his day job

19:48 Started being proactive using direct mail to seek out sellers

24:00 Analyzing tax rolls

25:12 Some of the indicators Travis looks for on the tax rolls/lists

26:54 Maybe 1% responds to mailings, then a lesser % says 'yes I'll sell' for 50%-70% below market value

27:35 He captures equity when he buys

30:08 A lot of these lists are available at the county level for free

33:27 Solving the lack of capital issue for others

35:20 Asking for too low of a downpayment resulted in more defaults

35:47 Now Travis asks for 30% - 50% down

36:54 How his rates compare to the banks

37:37 Has since starting using a 3rd party note servicer or a title company to service the account

40:15 Selling for cash brings in capital, the selling on payments brings in cash flow

41:04 Things you need to check out when you're searching for a property to buy

43:09 Most common errors newcomers to land flipping make

45:32 Most memorable land deal

50:45 www.thelandflippingchallenge.com, Travis's free 7-day course

51:29 SIDEHUSTLEHERO - coupon code for 20% of paid course

52:44 Travis's best tip to take action

Takeaway

55:43 Be aware of the difference between knowing and doing

55:55 "Ya, I know that." - Don't get caught in that trap

Connect with Travis:

www.travisking.com

www.thelandflippingchallenge.com

Connect with Joan:

https://www.instagram.com/joanposivy/

https://www.facebook.com/posivy/

https://www.joanposivy.com/

Be on the show!

https://www.joanposivy.com/be-our-guest.html

This episode with trademark attorney Derrick Morgan is unique.

Instead of the traditional, conventional life of an attorney clocking in a ton of hours in an office or cubicle, Derrick works while traveling around the world.

Use the first part of the interview to challenge your perception of what a traditional job needs to look like. If travel and working from remote locations around the world is more your style but you feel unable to do so in your line of work, let this episode be an inspiration and idea generator for you.

Then in the second part of the conversation Derrick tells us about;

• getting a trademark for our company name, our brand,
• what, when, and why, you need to trademark and,
• the upfront costs and renewals you'll face.

In the end of episode takeaway, I share some thoughts with you to help answer, "What does your ideal lifestyle look like?"

What You'll Hear:

03:35 What Derrick is doing is rare in the industry, but he's showing it is possible

05:05 Setting an example for up and coming professionals

07:15 Ability to lean on mentors is really helpful

07:35 Derrick has earned over $300,000 in under 3 years on Fiverr

08:01 Amassing over 700 reviews, virtually all 5-star

08:13 Under promise and over deliver

11:20 To start, look at the what the top sellers are doing and charge a bit less

11:51 Keep tweaking and improving your page

12:51 When to trademark

14:10 What to trademark

14:40 Where to start if you want to get a trademark

16:15 The costs involved

17:14 When you live outside of the US, but want a US trademark

18:20 How do you know how many countries to register in?

20:12 Renewal times and fees

21:30 The most common mistake made when doing the search yourself

24:19 Best tip to take action

Takeaway:

25:48 What does your ideal lifestyle look like?

26:50 Discovering one of my unconscious beliefs

28:10 Write out what your ideal lifestyle looks like and then begin to brainstorm the "how"

Connect with Derrick:

On Fiverr

On his Website

Connect with Joan:

https://www.instagram.com/joanposivy/

https://www.facebook.com/posivy/

https://www.joanposivy.com/

Be on the show!

https://www.joanposivy.com/be-our-guest.html