Signals Podcast Network

Guest: Scott Mark- 13 years Strategic Technology Sales and Account Management experience in complex business markets.

Specialties: client relations, revenue growth, revenue retention, direct sales, inside sales, channel sales, c-level selling, account management, enterprise account manager, lead generation.
Connect with Scott on LinkedIn and check out the Xant website.

Tips to using sales and bots to generate more leads:

1. Increase the speed to a lead.

2. Have marketing and sales collaborate on the bot.

3. Don’t lose the human aspect and be responsive to users.

Connect with Billy and Chatfunnels!
Billy on LinkedIn and Twitter.
Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

Check out our blog and get a free bot & live chat analysis!

Take a screenshot of the podcast and post using the #digitalconversations!

Guest: Eliav Cohen- Seasoned executive with experience running large organizations. 
Connect with Eliav on LinkedIn and check out the Ultra Cool website.

How to start making a keywords bot:

1. Slowly add keywords in as users ask questions.
2. Decide what words need to be exact keywords.
3. Learn quickly from many of small failures.

Connect with Billy and Chatfunnels!
Billy on LinkedIn and Twitter.
Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

Check out our blog and get a free bot & live chat analysis!

Take a screenshot of the podcast and post using the #digitalconversations!

Guest: Natasha Takahashi- For the last 3+ years, I've spent nearly every waking moment creating and managing highly profitable chatbot campaigns, or teaching about them online and offline.
50% of my time is spent as the Chief Marketing Officer and Co-Founder of Ineffable Marketing, my marketing agency that has driven results for 100+ brands like MindValley (3.6M+ followers), Matthew Hussey (5.8M+ followers), and Social Media Examiner (600K+ followers).

The other 50% of my time is spent as CMO and Co-Founder of School of Bots, the trusted chatbot resource for marketers & entrepreneurs.
Connect with Natasha on LinkedIn and check out the School of Bots website.

3 strategies to implementing Facebook messenger marketing for B2B:

1. Hook up Facebook page to a platform that can generate a list of people that are already interacting with your page.
2. Use posts and comments to capture interested users.
3. Use the MSO frame (Marketing, Sales, Operations)- make the chatbot holistic for the business.

Connect with Billy and Chatfunnels!
Billy on LinkedIn and Twitter.
Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

Check out our blog and get a free bot & live chat analysis!

Take a screenshot of the podcast and post using the #digitalconversations!

Guest: Sterling Beck- Sterling has a proven 10+ year history of managing teams that drive B2B SaaS companies inbound efforts in the finance, human resources, sales and marketing industries. His enterprise and account based approach to marketing efforts has produced verifiable results that directly contributed to multiple rounds of VC investment that consistently affirm his strategies work.

Specialties: B2B Demand generation, marketing automation, business intelligence, ROI, ABM, advertising buys, predictive analytics, PPC, fundraising, digital advertising, campaign management, analytics & marketing automation, demand generation, SaaS Enterprise Sales Process, traveling the world. 
Connect with Sterling on LinkedIn and check out the ListReports website.

Sterlings 3 tips to prioritxing digital marketing among other tools:

1. Understand the power of viral growth and how to harness it.
2. Uses word of mouth as a way to generate leads.
3. Think about where your customers are and how you can engage them where they are congregating.

Connect with Billy and Chatfunnels!
Billy on LinkedIn and Twitter.
Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

Check out our blog and get a free bot & live chat analysis!

Take a screenshot of the podcast and post using the #digitalconversations!

Host: Billy Bateman is the Co-Founder and VP of Operations for ChatFunnels, a digital conversation analytics, and optimization solutions provider. He has a background in digital marketing, business operations, and entrepreneurship.

Billy grew up in Idaho and graduated from Brigham Young University and has a Masters of Business Administration from Boise State University. While at BSU, he completed Boise State’s Venture College Entrepreneurship Program and became a mentor and entrepreneurial lead on a technology commercialization project. He is an avid outdoorsman and enjoys fishing and hunting. 

The 3 Conversational Marketing Metrics:

1. Visitors to activation- 50% or higher.
2. Conversations to email capture- 40%- 50%.
3. Calendar drop to meetings booked- 40% or higher. 

Connect with Billy and Chatfunnels!
Billy on LinkedIn and Twitter.
Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

Check out our blog and get a free bot & live chat analysis!

Take a screenshot of the podcast and post using the #digitalconversations!

Guest:  Andrew Parker-Mr. Parker is an accomplished marketing executive who has successfully helped companies tell their story, build an audience and scale their impact. His talents have resulted in success for numerous companies including small, medium and large scale enterprises. And with a depth of experience in both B2B and B2C marketing, Mr. Parker stands out as a marketing executive who understands how to develop and execute a marketing strategy that will drive results. 
Connect with Andrew on LinkedIn and check out the Family Search website.

Here are 3 main points that Andrew and Billy cover:

1. Marketing automation is about creating a customer experience.
2. The future of marketing automation.
3. The best technology stack for your company.

Connect with Billy and Chatfunnels!
Billy on LinkedIn and Twitter.
Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

Check out our blog and get a free bot & live chat analysis!

Take a screenshot of the podcast and post using the #digitalconversations!

Mark Kilens- Mark Kilens is VP of Content and Community at Drift where he leads the blogging, editorial, social, Drift Insider, and HYPERGROWTH teams. 

Hans Van Dam- Hans van Dam is co-founder of Robocopy and the Conversational Academy. His goal is to develop and promote the role of the conversation designer. He develops curriculum for the Conversational Academy, lectures at multiple universities, and speaks often at conferences around the world.

Ish Jindal- Building Tars to help businesses boost their PPC conversion rates through Conversational Landing Pages.

Gabe Larsen-  Gabe Larsen—evangelist of the Provo-based, aspiring unicorn InsideSales.com; vice president of marketing; host of the popular Sales Secrets podcast; and president of the Utah Chapter of the American Association of Inside Sales Professionals (AAISP)

Tom Jenkins- I design and implement sales and marketing strategies for growing and socially focused organizations. At present, I'm happily leading the Marketing Team at CloudTask. 

Here are 4 of the topics they cover:

1. Retargeting bots.
2. Conversational design- understanding the customer.
3. Using an omnichannel approach.
4. Choosing quality over quantity.

Connect with Billy and Chatfunnels!
Billy on LinkedIn and Twitter.
Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

Check out our blog and get a free bot & live chat analysis!

Take a screenshot of the podcast and post using the #digitalconversations!

Guest: Jared Haleck- SaaS product leader, startup veteran, end-user feedback addict and founder-CEO whisperer. Problem discovery and storytelling are my two superpowers. The two traits I value in product managers are curiosity and assertiveness. The startup I admire the most is STRAVA. My favorite quote is, “Clear vision does not equal short distance.”
Connect with Jared on LinkedIn and check out the XANT.ia website.

3 strategies to approaching the shift in technology:

1. Use an omni-channel approach.
2. Understand the value of collective data.
3. Use a strategic approach with B2B selling.

Connect with Billy and Chatfunnels!
Billy on LinkedIn and Twitter.
Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

Check out our blog and get a free bot & live chat analysis!

Take a screenshot of the podcast and post using the #digitalconversations!

Host: Billy Bateman is the co-founder and VP of Operations for ChatFunnels, a digital conversation analytics, and optimization solutions provider. He has a background in digital marketing, operations, and entrepreneurship. Billy grew up in Idaho and graduated from Brigham Young University and has a Masters of Business Administration from Boise State University. While at BSU, he completed Boise State’s Venture College Entrepreneurship Program and became a mentor and entrepreneurial lead on a technology commercialization project. He is an avid outdoorsman and enjoys fishing and hunting. He currently lives in Springville, Utah, with his wife, Chelsea.

3 Key points to Using Chatbots to Book Sales Meetings: 

1. Think about what you want to offer. 
2. Decide how the bot will be triggered. 
3. Choose qualifying criteria.
   1. Decide questions copy and order
   2. Choose 3-4 questions
   3. Manage users expectations

Connect with Billy and Chatfunnels!
Billy on LinkedIn and Twitter.
Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

Check out our blog and get a free bot & live chat analysis!

Take a screenshot of the podcast and post using the #digitalconversations!

Guest: Shad Morris- Shad Morris (Ph.D. Cornell University) is the Georgia White Fellow and Assistant Professor of Leadership and Strategy at the Marriott School, Brigham Young University. Prior to joining BYU, Shad Morris was at The Ohio State University for five years. He conducts research at the intersection of human resource management and strategy. In particular, he explores both theoretical and empirical problems related to how firms draw upon human capital and social capital to build organizational capabilities in a global context.

Shad Morris is a recipient of the International HRM Scholarly Research Award from the Academy of Management and he has co-authored multiple articles related to the strategic management of human capital in journals such as Academy of Management Review. In addition, he has served as a co-organizer and founder of multiple conferences, including the Strategic Human Capital Interest Group’s mini-conference and Wharton’s 1st and 2nd Annual People and Organizations Conference.
Connect with Shad on LinkedIn and check out the International Hub website.

4 Strategies to driving bot and live chat adoption

1. Find the bright spots- people on the cutting edge.
2. Give recognition to the past
3. Align your company with the main 4 points and with the outside environment 
   1. Strategy 
   2. Workforce composition
   3. Capabilities/differentiate
   4. Culture
4. Be patient, it takes time to adjust. 

Connect with Billy and Chatfunnels!
Billy on LinkedIn and Twitter.
Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

Check out our blog and get a free bot & live chat analysis!

Take a screenshot of the podcast and post using the #digitalconversations!