Signals Podcast Network

Signals Podcast Network

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Signals Podcast Network episodes

  • Bot Platform Review with Chatbot Expert Arvell Craig

    Guest: Arvell Craig- As an early adopter of chatbots technology, Arvell helps companies create chatbot funnels that take leads on interactive journeys to become qualified opportunities.
    He recently launched the "COFOCUS Accountability Chatbot" inside Facebook Messenger which automates accountability conversations for professional coaches.
    With ChatbotFunnels.me - we are helping marketing agencies standout with their clients by providing innovation, uncommon creativity and positive ROI on ad spend.
    Connect with Arvell on LinkedIn and check out the Chatbotfunnels website.

    A review of the main 4 bot platforms:

    1. Drift- Great for B2B and account based marketing.
    2. Intercom- Support space, good for testing.
    3. Many chat- Very visual, helps get people into the bot and has an omnichannel approach.
    4. Chat Fuel- More complicated with endless possibilities.

    Connect with Billy and Chatfunnels!
    Billy on LinkedIn and Twitter.
    Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

    Check out our blog and get a free bot & live chat analysis!

    Take a screenshot of the podcast and post using the #digitalconversations!

    22 min
  • 4 Essential Strategies to Generating Pipeline with Tom Jenkins of Cloudcast

    Guest: Tom Jenkins- I design and implement sales and marketing strategies for growing and socially focused organizations. 

    At present, I'm happily leading the Marketing Team at CloudTask.
    Connect with Tom on LinkedIn and check out the Cloudtask website.

    4 Strategies to using bots to generate pipeline:

    1. Mirror your users tone.
    2. Build relationships using social.
    3. Use an omni-channel approach.
    4. Get live chat going and perfect along the way.

    Connect with Billy and Chatfunnels
    Billy on LinkedIn and Twitter.
    Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

    Check out our blog and get a free bot & live chat analysis!

    Take a screenshot of the podcast and post using the #digitalconversations!

    17 min
  • Mark Kilens, Drift VP of Content & Community Reveals How to Use Bots and Content to Print Money

    Guest: Mark Kilen Mark Kilens is VP of Content and Community at Drift where he leads the blogging, editorial, social, Drift Insider, and HYPERGROWTH teams. 

    Prior to joining Drift, he served as VP and founder of HubSpot Academy. As an enthusiastic former customer, Mark joined HubSpot in 2010 as an Inbound Marketing Consultant, where he spent two years working with thousands of HubSpot customers to scale their inbound strategy. 

    From there, he went on to build HubSpot Academy from the ground up, and in doing so, educated millions of people and created a best-in-class hub for marketing and sales content and training.

    When he’s not at Drift, Mark enjoys plenty of steak and lobster, a round of golf or two, and loves being on snow or in the ocean.


    Connect with Mark on LinkedIn and check out the Drift website.

    3 Strategies to intersecting content and conversations:

    1. Connect the with customer in the moment they are interacting with the content.
    2. Put a bot on the pillar page.
    3. Give the user a personalized experience.

    Connect with Billy and Chatfunnels
    Billy on LinkedIn and Twitter.
    Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

    Check out our blog and get a free bot & live chat analysis!

    Take a screenshot of the podcast and post using the #digitalconversations!


     

    28 min
  • Gabe Larsen of XANT Reveals 5 Steps to Maximizing Customer Engagement

    Guest: Gabe Larsen- Gabe's path to success started in 2005, when he spent two years managing InsideSales.com’s four-person sales team. Accenture in San Francisco was Gabe’s next stop, where he worked as a business analyst on the CalPERS project, the nation's largest public pension fund with assets totaling $214 billion. Next, he worked for Goldman Sachs for two years as an equity derivative specialist. Gabe oversaw derivative activity on the London and Hong Kong exchanges for 75 U.S hedge funds, managing $750 million to $30 billion under assets. Realizing his passion and skill in the science of sales, Gabe left Goldman Sachs in 2009 to work as an enterprise salesman and strategy consultant for research-based, global performance-management company Gallup, Inc. Gabe worked for four years in Gallup’s offices around the world—making stops in Nebraska, Saudi Arabia; and United Arab Emirates before returning to the U.S.

    Gabe is now the VP of marketing and oversees all of InsideSales.com's marketing strategies as well as being the host of the popular Sales Secrets podcast.


    Connect with Hans on LinkedIn and check out the XANT website.

    3 Strategies to maximizing customer engagement:

    1. Number of attempts
    2. Media and pattern used
    3. Duration
    4. Spacing
    5. Content

    Connect with Billy and Chatfunnels
    Billy on LinkedIn and Twitter.
    Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

    Check out our blog and get a free bot & live chat analysis!

    Take a screenshot of the podcast and post using the #digitalconversations!

    23 min
  • 3 secrets to conversational design featuring Hans Van Dam of Conversational Academy

    Guest: Hans van Dam is co-founder of Robocopy and the Conversational Academy. His goal is to develop and promote the role of the conversation designer. He develops curriculum for the Conversational Academy, lectures at multiple universities, and speaks often at conferences around the world.


    Connect with Hans on LinkedIn and check out the Conversational academy website.

    3 Strategies from this episode:

    1. Use empathy in the beginning of the conversation
    2. Use short simple questions
    3. Represent brand

    Connect with Billy and Chatfunnels
    Billy on LinkedIn and Twitter.
    Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

    Check out our blog and get a free bot & live chat analysis!

    Take a screenshot of the podcast and post using the #digitalconversations!

    22 min
  • 3 Strategies from a Bot Design Expert

    Guest: Obaid Ahmed- I am an entrepreneur, mentor and technologist at heart. An expert in building technology, UX/product design, large scale software design and business models. I've worn many hats in my career such as programmer, architect, strategist, marketer and writer. I have a unique ability to handle multi-disciplinary projects and to navigate complex challenges. 

    I have also been involved in the community as a mentor for early stage startups. Providing advice and insights on their business models and get-to-market plans. I am also involved in bringing crowd funding to local communities. I created UmmahHub as a project to bring crowd-funding to Muslim communities around the world.

    I have been honoured to receive the Youth Business Entrepreneur in 2012 and I am also involved in YoungMaker project which introduces the concept of technology to young members of our community via a 3D printer. Currently working on building the future of conversational apps using Voice, text and AI.
    Connect with Obaid on LinkedIn and check out Botmock's website

    3 Strategies from this episode:

    1. Use collaboration to represent your companies voice through CUI.
    2. Test bots early on and be very data driven.
    3. Start in one place, don't try to do everything at once.

    Connect with Billy and Chatfunnels
    Billy on LinkedIn and Twitter.
    Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

    Check out our blog and get a free bot & live chat analysis!

    Take a screenshot of the podcast and post using the #digitalconversations!

    19 min
  • Tips to Kicking Off Live Chat and Using Bots to Reach Goals with Derek Boggs of Ivanti

    Guest: Derek Boggs- Derek Boggs has a diverse background in Marketing. He has managed teams responsible for campaign strategies, account based marketing (ABM), marketing automation, email marketing, PPC, SEM, SEO, copywriting, and product development that generates organic and paid leads for B2B and B2C. He thrives in small teams or in a startup working atmosphere that is fast paced, where he can wear many hats (figuratively & literally).

    He is known for his compassionate interpersonal skills, effective leadership, and determination to always do exceptional work. Derek is never afraid to get out of his comfort zone and take on new projects. He will continue to learn from and seek new opportunities while fostering a culture to create great products and services that are innovative and disruptive.
    Connect with Derek on LinkedIn and check out Ivanti's website

    Key points from this episode:

    • A rundown of the different drop off points for bots vs. forms. 
    • The importance of testing and tracking bots.
    • Constant communication, training and preparation of sales team.
    • Having conversations with everyone  not just the super interested buyers. 

    Connect with Billy and Chatfunnels
    Billy on LinkedIn and Twitter.
    Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

    Check out our blog and get a free bot & live chat analysis!

    Take a screenshot of the podcast and post using the #digitalconversations!

     

    17 min
  • How Interactive Demos are Changing the Future of Digital Marketing

    Guest: Greg Dickinson- Greg Dickinson is the founder and CEO of Omedym, an Atlanta-based SaaS company that is digitizing the product demo. A serial technology entrepreneur, Greg and his team at Omedym are on a mission: to change how companies deliver and customers access information, throughout the customer journey.

    Greg earned his B.S. at James Madison University, and his M.S. at Pace University. Since moving to South Carolina, Greg continues to embrace the directive sometime attributed to Abraham Lincoln: “Things may come to those who wait, but only the things left by those who hustle”, and has become increasingly involved with Clemson University, as a guest lecturer and mentor, and developing and sponsoring capstone projects for the school’s computer science department
    Connect with Greg on LinkedIn and check out Omedym's website 

    Key points from this episode:

    • The importance of creating searchable videos to solve customer problems
    • Learning to recognize buyer signals
    • Use data to customize each buyers conversation
    • 25%-30% of customers, once engaged with the content will sign up for a meeting
    • 42.4% of people request a demo before 9, after 6 or on the weekends

    Connect with Billy and Chatfunnels
    Billy on LinkedIn and Twitter.
    Chatfunnels on LinkedIn, Facebook, Twitter, and Instagram.

    Check out our blog and get a free bot & live chat analysis!

    Take a screenshot of the podcast and post using the #digitalconversations!

     

    22 min

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