Hospitality operators, chefs and restaurateurs get excited, this chat is for you. 

Today we’re going to be talking about one of my favourite topics and indeed, one of Singapore's favourite topics, food. 

Introducing a household name in the Singapore food media industry Debbie Yong, a widely travelled journalist and digital content strategist with more than 15 years of experience in print and digital media including Time magazine, BBC monitoring and The Business Times. 

Now editorial director at Michelin Guide Asia and Middle East since 2019, Debbie orchestrates the brands daily digital content that we know and love. 

The Michelin Guide is the leading publication of who is who in the hospitality industry in Asia, the brand’s curiosity and expertise unveil and promote the ability and personality of talented chefs, whose restaurants they discover for the benefit of their readers. 

In our conversation, we gain behind the scenes insight as Debbie breaks down the best way to pitch a story to her and what it takes to make headlines in the Michelin Guide digital magazine. 

Debbie is always on the lookout for new chef profiles and stand out ingredient features that will keep the fiery passion and excitement of the Michelin guide alive all year round! 

Find Debbie Yong online 

• https://www.linkedin.com/in/debbieyong/?originalSubdomain=sg
• https://www.instagram.com/michelinguide/ 
• https://www.debbieyong.com 

Find Lynda Williams online 

• https://www.hackyourownpr.sg 
• https://www.instagram.com/hackyourownpr.sg/ 
• https://www.linkedin.com/in/lyndajw/