Size 10½ Boots CoffeeCast

'Virtual' firms have become increasingly popular in the legal world as lawyers look for greater flexibility and autonomy. But when will the other professions catch up? We talk to Anna Molony of Two IP who has just set up the UK's first virtual IP firm to get her view on what's next for the virtual firm model.

With the current hybrid working environment set to continue for some time, the results lawyers and accountants derive from their digital channels are going to be crucial to their success. To help you focus on the right digital things, we asked Simon Gorman of digital and design experts Simdure.com to share his 3 digital marketing musts for every professional services firm.

Following very successful spells at Sears Tooth and Farrer & Co. in 2005 Katherine Rayden decided to set up her own firm, Rayden Solicitors. In this episode of the CoffeeCast Katherine explains why, what happened next, why her firm places such a high emphasis on BD, and where the penguins came from.

A few episodes ago we looked at the rise of virtual networking and the important part it can play while we can't get out and about as normal. In this episode, Lara Squires of Consortium Marketing has come back to tell us how to take that one stage further and organise some virtual hospitaliy events for clients and colleagues.

In this episode of the CoffeeCast we talk to Elliot Moss, Partner and Director of Business Development at Mishcon de Reya. He gave us open access to a wealth of business development gold and this really is a must-listen for anyone involved in or interested in marketing and BD.

In this episode of the CoffeeCast we talk to Simon Waller of design/creative/PR specialists HRM about what good design means and how to achieve it ... he even told us the right way (and the right time) for professional service firms to bring their image up to date!

When we asked Ben Trott of Marketing Lawyers on to give our listeners a few SEO tips to help them generate more enquiries we really didn't expect he'd give us quite as many top tips! As well as helping you improve your SEO ratings, Ben also discusses content strategy and how to beef up your website so it's more Google friendly. A venerable SEO masterclass!

As we can't get out and about at the moment traditional networking is impossible which is why virtual networking is on the rise. But why should you get involved? And isn't it a bit clunky? In this episode of the CoffeeCast we're joined by Lara Squires of ConsortiumMarketing who explains how to get started and, more importantly, how to get the best results from virtual networking.

When it comes to marketing the professional services one of the toughest nuts to crack is making business-critical topics interesting for your audience, in this episode of the CoffeeCast Lisa Spearman of Mercer & Hole discusses how she tackles this conundrum while she's promoting her tax and trust practice.

In this episode of the CoffeeCast we talk to Marc White, Chairman of Dorking Wanderers FC, who tells us about how he has introduced a new football-based network that provides local lawyers and accountants with an innovative (and productive) new way to meet and get to know local businesses.