As projects get more complex, dealer designers juggle more responsibilities - and as more responsibilities grow, so too does dealer designer compensation, right? RIGHT?! Well, apparently, not always…

In this first episode of our two-part series, we dive into the complexities of dealer designer compensation and incentives. Join us with consultant Shelley Rosetta from Solomon Coyle, who helps shed light on why, despite rising pay, 80% of designers are leaving for better opportunities. Together, we tackle how Dealer Principals can better retain and motivate talent by aligning compensation with skills, setting clear KPIs, and offering more than just monetary rewards. 

Expect insights on transparency, training, and recognition in part 1 of today’s episode, setting the stage for more in-depth discussions and survey data in part two. Stay tuned!

The Design Pop is an Imagine a Place Production (presented by OFS)

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