Small Business Break-Through

Small Business Break-Through

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Small Business Break-Through episodes

  • Boost Your Business with Expert Digital Marketing Insights

    In this episode of the Small Business Breakthrough Podcast, we dive deep into digital marketing strategies with Kevin Howell, the founder of 3 29. Kevin shares his journey of 25 years in the agency world, focusing on web development and lead generation. He discusses the challenges and successes of running his own agency and a recent merger that synergized their services. Kevin emphasizes the importance of content strategy, holding agencies accountable, and the impacts of AI on the industry. Learn how to differentiate your business, understand the marketing landscape, and why controlling your entrepreneurial destiny is crucial. Stay tuned for valuable insights and tips on navigating your business growth and marketing strategies.

    00:00 Introduction to the Podcast

    00:33 Meet Kevin Howell: Founder of Three29

    00:54 Kevin's Journey in Digital Marketing

    01:22 Specialties and Services of Three29

    03:24 Challenges and Successes in Entrepreneurship

    04:32 The Big Merger: Insights and Experiences

    14:38 The Future of Digital Marketing

    16:47 Advice for Small Business Owners

    19:14 Lightning Round: Quick Questions with Kevin

    20:51 Conclusion and Final Thoughts

    23 min
  • Harnessing Fractional C-Suite Expertise: An Interview with Executive's Harry Mumma

    In this episode, Jason interviews Harry Mumma, founder of Executend, a company specializing in providing fractional C-suite services. Harry shares insights into how his diverse background in finance, IT, and operations benefits small business owners by freeing them from tasks that don't align with their passion. Learn about the importance of strategic planning, effective time management, and why working on your business is crucial for long-term success. Harry also discusses current and future trends in the solopreneur landscape, highlighting the rise of independent, passion-driven businesses. Plus, get inspired by his personal journey and practical tips on maintaining a balanced workload. Don't miss this insightful conversation packed with golden nuggets for every small business owner!

    00:00 Introduction to the Small Business Breakthrough Podcast

    00:32 Meet Harry Mumma: The Fractional C-Suite Expert

    00:59 Harry's Diverse Background and Unique Approach

    02:09 The Inspiration Behind Fractional Services

    03:41 The Importance of Forecasting and Strategic Planning

    07:21 Success Stories and Recent Projects

    09:23 Future Trends in the Industry

    11:31 Work-Life Balance and Time Management

    14:51 Lightning Round: Quick Questions with Harry

    18:07 Conclusion and Final Thoughts

    20 min
  • The Power of Storytelling in Photography 🖼️ | Interview with Kate Cherry

    In this episode of the Small Business podcast series, we dive into the visual side of marketing with Kate Cherry, founder of Kate Cherry Photography. Kate shares her journey, starting from portrait photography in 2011 to focusing on branding photography for small business owners. She discusses the importance of storytelling through imagery, how she builds strong client relationships, and the essential role of psychology in making clients comfortable during photo sessions. Kate also touches on the impact of AI in photography and shares valuable insights on how small business owners can leverage powerful imagery to connect with their audience. Don't miss this insightful conversation packed with wisdom for both photographers and small business owners alike.

    00:00 Introduction to the Small Business Podcast

    00:21 Meet Kate Cherry: A Storyteller Through Photography

    00:43 The Evolution of Kate Cherry Photography

    01:34 The Power of Branding Photography

    03:06 Success Stories and Client Experiences

    07:33 Kate's Unique Approach to Business Photography

    10:11 The Role of AI in Photography

    13:08 Psychology in Photography: Making Clients Comfortable

    16:21 Lightning Round: Fun and Personal Questions

    18:24 Conclusion and Contact Information

    20 min
  • Tackling Negative Reviews with Gene McCubbin, CEO of Review-ER

    Welcome to this week's episode of the Small Business Breakthrough Series. We are delighted to introduce Gene McCubbin, founder and CEO of Review-ER, who has dedicated his career to addressing a critical issue faced by countless small business owners: unhelpful negative reviews. Gene discusses how his new product, Review-ER, helps businesses manage and suppress those detrimental reviews, thereby improving their online reputation. He also shares insights from his extensive experience in the web design and tech industry, the importance of understanding financials and legalities, and his unique perspectives on the entrepreneurial journey. Don't miss this insider's take on a pressing challenge in the small business community and learn how to turn negative feedback into a positive growth opportunity. Tune in for more inspiring stories and practical advice!

    00:00 Introduction to the Small Business Breakthrough Series

    00:44 Introducing Gene McCubbin and Review ER

    00:56 The Problem with Negative Reviews

    02:36 Gene's Journey and Inspiration

    06:53 Challenges and Advice for Entrepreneurs

    08:48 The Importance of Financial Literacy

    12:52 Future of Review Management

    17:14 Lightning Round: Fun and Insights

    20:42 Conclusion and How to Learn More

    22 min
  • From Basement Startup to Thriving Business: Abby Ashley's Virtual Assistant Success Story

    This week, we dive deep into the inspiring journey of Abby Ashley, the founder of The Virtual Savvy. Abby started her own virtual assistant business from the ground up while she was pregnant and turned it into a successful venture that replaced her husband's income. Now, she helps others do the same through her training programs. Hear about her challenges, triumphs, and the valuable lessons she learned along the way. Abby also shares her thoughts on the future of digital courses and entrepreneurship in the age of AI. Don't miss this compelling story of resilience, innovation, and success. Check out The Virtual Savvy for more resources and opportunities!

    00:00 Introduction to the Small Business Breakthrough Series

    00:41 Meet Abby Ashley: Founder of Virtual Savvy

    01:08 Abby's Journey to Becoming a Virtual Assistant

    02:05 Overcoming Initial Challenges and Fears

    04:43 The Importance of Knowing Your 'Why'

    06:32 Client Success Stories and Program Flexibility

    09:35 Proudest Moments and Personal Achievements

    13:38 Future of the Virtual Assistant Industry

    17:38 Lightning Round: Fun and Personal Questions

    20:21 Conclusion and How to Connect with Abby

    22 min
  • Unlocking Marketing Success with Amanda Garcia of Color Word Creative

    In this episode of the Small Business Breakthrough Podcast, host Jason welcomes Amanda Garcia, the founder and CEO of Color Word Creative. Amanda shares her journey of starting her own marketing business, the challenges she faced, and the keys to her success. She emphasizes the importance of using AI tools for efficiency while maintaining the human touch in client relationships. Amanda also recounts some exciting projects, including a successful fundraising campaign for a local food pantry and innovative marketing for a sustainable packaging company. Tune in for valuable insights and actionable advice for small business owners looking to grow their businesses.

    00:00 Introduction to the Small Business Breakthrough Podcast

    00:39 Meet Amanda Garcia: Founder and CEO of Color Word Creative

    01:57 Amanda's Journey: From Nonprofit Storytelling to Marketing

    05:37 Keys to Success in Business

    10:29 Exciting Projects and Initiatives

    15:49 The Future of Marketing: AI and Human Connection

    22:29 Lightning Round: Fun and Insightful Questions

    26:53 Overcoming Obstacles: Amanda's Personal Story

    32:00 Conclusion and How to Connect with Amanda

    34 min
  • Breaking Boundaries: From Intel to Pro Athlete to Executive Coach with Michelle Sullivan

    In this episode, we sit down with Michelle Sullivan, co-founder of Sullivan Global Consulting, to discuss her incredible journey from working at Intel and being a pro athlete to becoming an influential executive coach and consultant. Michelle shares her experiences in leadership development, corporate strategy, and working with tech startups. Gain insights into the importance of investing in your team, the evolving landscape of leadership development, and how AI is impacting the business world. Whether you're a small business owner or aspiring leader, this episode provides valuable lessons and inspiration. Don't miss Michelle's unique story and actionable advice!

    00:00 Introduction to the Podcast and Guest

    00:13 Michelle Sullivan's Diverse Background 00:57 Founding Sullivan Global Consulting

    01:39 Transition from Corporate to Pro Athlete

    02:47 Leadership Development and Executive Coaching

    04:01 Starting and Scaling Small Businesses

    14:47 Client Success Stories

    20:05 Future of Leadership Development

    26:06 Lightning Round and Closing Remarks

    31 min
  • Mastering Business Development with Kelly Lorenzen

    Join us in this episode of the Small Business Breakthrough Podcast as we explore the world of business development with Kelly Lorenzen, CEO of KLM Consulting, Marketing, and Management. Discover how Kelly's firm aids small family-owned, service-based businesses in overcoming the challenges of business development through consulting, marketing, and project management. Learn the importance of time management, the power of AI tools, and the value of delegation to help your business grow and scale. Tune in for insightful tips, personal anecdotes, and Kelly's infectious energy!

    00:00 Introduction to the Podcast and Guest

    00:49 Kelly Lorenzen's Business Development Journey

    03:39 Keys to Success for Small Businesses

    10:13 The Role of AI in Business Development

    13:24 Lightning Round with Kelly Lorenzen

    16:10 Conclusion and Contact Information

    18 min
  • Optimizing Small Business Sales with Scott Marker on Leveraging Referral Partners

    In this episode, host Jason chats with Scott Marker, founder of All In Sales Consulting and MCA Squared. Scott, a two-time author and experienced sales consultant, shares his insights on the power of referral partners and developing a customer-centric go-to-market strategy. Learn about Scott's journey, the success keys of his franchise model, and valuable tips for navigating networking events, especially for introverts. Discover how Scott differentiates himself in the sales consulting space and his views on the future of sales in an AI-driven world. Don't miss this insightful discussion packed with practical advice for small business owners looking to enhance their sales and marketing strategies. For more details, check out the show notes and connect with Scott on LinkedIn.

    00:00 Introduction to the Small Business Podcast

    00:57 Meet Scott Marker: Sales Expert and Author

    01:25 Scott's Franchise Journey and Networking Strategies

    03:35 Keys to Success in Franchising

    04:41 Coaching Introverts and Networking Tips

    07:31 Customer-Centric Sales Strategies

    13:09 The Future of Sales and AI

    17:13 Lightning Round: Fun and Insights

    21:24 Conclusion and Key Takeaways

    23 min
  • Amplifying Small Business Brands with Strategic Content: A Conversation with Rachael Mattice

    In this episode of the Small Business Breakthrough Podcast, host Jason interviews Rachael Mattice, founder of RM Creative Services. They discuss the challenges small businesses face in creating a brand and the importance of a holistic strategy in content creation and social media. Rachael shares insight into her journey, the inspiration behind starting her agency, and how she helps small businesses and artists amplify their brands. They delve into the role of AI in marketing, the importance of consistent and calculated risks, and how timeless, artful content differentiates RM Creative Services from competitors. The conversation also touches on the importance of celebrating small successes and staying adaptable in a constantly changing digital landscape.

     

    00:00 Introduction to the Small Business Breakthrough Podcast

    01:01 Meet Rachael Mattice: Founder of RM Creative Services

    01:16 The Importance of Strategy in Content Creation

    03:48 Inspiration Behind RM Creative Services

    07:09 Celebrating Successes and Overcoming Challenges

    18:58 The Future of Social Media and AI in Marketing

    22:43 Lightning Round: Fun and Quick Questions

    26:04 Conclusion and How to Connect with Rachael

    28 min

About Small Business Break-Through

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The small business break-through is all about small businesses that serve other small businesses. We can't do it alone, but then we combine our efforts through working together we can win big. …