Small Business Break-Through

In this week's episode of the Small Business Breakthrough Podcast, host Jason Pond welcomes Logan Altman, Chief Impact Officer at Doing Good Works. The discussion centers around a unique business that leverages for-profit strategies to create social impact by supporting aging out foster youth. Logan shares his journey from brand marketing to making a difference in the lives of young adults through mentorship, workforce development, and empowering them with tools for success. Learn about the innovative approach of Doing Good Works and its national and international expansion to foster great outcomes for the foster care system. Tune in for an inspiring story of how businesses can make a meaningful difference in their communities.

00:00 Introduction to the Guest and Topic

00:56 Logan Altman's Background and Inspiration

02:06 The Founding and Early Challenges of Doing Good Works

05:18 Pivoting to a Sustainable Model

08:30 Mentorship and Workforce Development

15:31 National and International Expansion

23:10 Lightning Round and Closing Remarks

In this episode of the Small Business Podcast, we sit down with BJ O'Neal, the founder of Business Coach Mastery, who has dedicated his career to helping seasoned Christian men build six-figure business coaching practices. BJ shares invaluable insights into the importance of discipline, accountability, and strategic thinking for entrepreneurs. He also discusses his journey, including his partnership with the John Maxwell Team and the challenges he's faced in the coaching industry. This episode is packed with advice for anyone looking to improve their business strategy, adopt new technologies like AI, and learn the art of becoming 'the hunted' in their industry. Don't miss the lightning round for some fun, quick-fire questions!

00:00 Introduction to the Small Business Podcast

00:28 Meet BJ O'Neill: Founder of Business Coach Mastery

02:19 BJ's Journey: From Business Owner to Coach

04:35 The Philosophy Behind Business Coach Mastery

09:45 Challenges and Lessons in Coaching

17:36 The Future of Coaching: Trends and Predictions

22:29 Lightning Round: Quickfire Questions with BJ

25:23 Conclusion and Key Takeaways

In this episode of the Small Business podcast series, host Jason interviews Lewis Foreman, CEO of Eventys. The discussion delves into Eventys' role as a product design and launch company that specializes in developing consumer products and medical devices. Lewis shares the journey of founding Eventys, the challenges and successes of the business over 24 years, and the integrated approach they take to ensure accountability in the product development process. The episode also explores the importance of intellectual property, the evolving landscape of product design, and offers practical advice for entrepreneurs looking to bring their ideas to market.

00:00 Introduction to the Small Business Podcast

00:40 Meet Lewis Foreman: CEO of Eventys

00:56 The Journey of Eventys: From Frustration to Success

02:20 How Eventys Helps Clients Bring Products to Market

03:06 Challenges and Successes in Product Development

04:28 The Unique Approach of Eventys

06:29 The Importance of Intellectual Property

07:05 Future of Product Development and Innovation

08:56 Working with Eventys: Process and Fit

10:39 Lightning Round: Quick Questions with Lewis

12:50 Conclusion and Contact Information

Welcome to the Small Business Breakthrough Podcast! In this episode, we dive into the innovative world of influencer marketing with Matthew Himelstein, co-founder and CPTO of MOGL. Discover how MOGL excels in connecting brands with college athletes under the new NIL rules, facilitating impactful marketing campaigns through influencer partnerships. Matthew shares his journey from a college athlete to a tech entrepreneur, highlighting how AI and modern tech frameworks are revolutionizing marketing and business operations. Stay tuned to learn about the future of AI agents and their potential to transform small businesses. Plus, enjoy a fun lightning round that reveals more about Matthew. Don't miss this insightful conversation!

00:00 Introduction to the Podcast

00:43 Meet Matthew Himelstein and MOGL

00:55 The Evolution of Influencer Marketing

03:34 Technological Innovations and AI

06:43 The Future of AI Agents

12:12 Impact of AI on Small Businesses

15:05 MOGL's Unique Selling Points

20:01 Lightning Round

23:45 Conclusion and Contact Information

In this episode of the Small Business Breakthrough podcast, host Jason interviews John Karsant, founder and CEO of Level Up Leads. They discuss the significant challenge of prospecting for small business owners and how Level Up Leads assists businesses by managing sales development and appointment setting. John shares insights into his journey of starting the company in 2021, evolving the business model, and the importance of adaptability for growth. He also covers the competitive landscape, the impact of AI on the industry, and the keys to sustaining motivation and success. The podcast includes a lightning round where John reveals personal preferences and influential life lessons.

00:00 Introduction to Small Business Breakthrough

00:11 Challenges of Prospecting for Small Businesses

00:35 Introducing John Karsant and Level Up Leads

01:05 How Level Up Leads Solves Prospecting Problems

02:00 John's Journey to Founding Level Up Leads

03:05 Challenges in Closing Deals for Startups

04:42 Evolving the Business Model of Level Up Leads

07:24 Differentiating Level Up Leads from Competitors

11:32 Future of Appointment Setting and AI

13:11 Lightning Round with John Karsant

14:39 Conclusion and Contact Information

In this episode of the Small Business podcast series, Jason interviews Gina Michnowicz, CEO and Chief Creative Officer at the Craftsman Agency. Gina discusses how her boutique agency focuses on storytelling and creating unique brand experiences. She shares her journey from management consulting to establishing her own agency, emphasizing creativity over data-centric approaches. Gina also offers insights into overcoming challenges, the importance of quality content in marketing, and the future implications of AI in storytelling. The episode concludes with a fun lightning round and advice for small business owners.

In this episode of the Small Business Podcast series, host Jason interviews Chris Raulf, an international SEO expert from Boulder, Colorado, with close to 30 years of experience in the field. Chris shares his journey from Basel, Switzerland to founding Boulder SEO Marketing, discussing the evolution of SEO, the importance of a hyper-focused SEO strategy, and the role of high-quality content. He delves into how generative AI tools are transforming SEO, introduces his SEO methodology called Micro SEO Strategies, and emphasizes the need for businesses to stay relevant by integrating AI into their processes. Chris also shares insights on handling business growth, adapting to new technologies, and the significance of passion and open-mindedness in achieving success.

00:00 Introduction to the Podcast and Guest

00:40 Chris Raulf's Journey into SEO

02:14 The Importance of Hyper-Focused SEO

04:06 SEO Best Practices and Content Strategy

07:37 The Future of SEO and AI Integration

16:43 Lightning Round: Getting to Know Chris

20:25 Final Thoughts and How to Connect with Chris

In this episode of the Small Business Breakthrough Podcast, host Jason interviews bestselling author and holistic business coach Raeanne Lacatena. Raeanne discusses the concept of holistic business coaching, which integrates both 'masculine' elements like strategy and KPIs with 'feminine' elements such as collaboration, empathy, and joy. She emphasizes the importance of seeing business owners as whole individuals and shares insights from her journey from mental health therapist to business coach. Raeanne recently launched a collaborative program with a former client to teach the harmony between masculine and feminine energies in business. They also delve into the future of business coaching, the importance of internal work, and the need for better regulation in the coaching industry. The episode concludes with a lightning round of fun questions and information on how listeners can connect with Raeanne and her work.

00:00 Introduction to the Podcast

00:46 Understanding Holistic Business Coaching

02:15 Integrating Masculine and Feminine Energies in Business

04:42 Raeanne's Journey into Business Coaching

07:05 Writing and Launching a Book

10:47 Future of Business Coaching

16:05 Selecting the Right Clients

19:55 Lightning Round and Conclusion

In this episode of the Small Business Podcast Breakthrough, we sit down with Kayla MacVean-Salaun, the founder and CEO of Clearly Creative, a social media marketing agency based in Florida. Kayla shares her journey from Guatemala to the U.S., the challenges she faced in adapting to a new culture, and how her love for connection has driven her entrepreneurial success. Kayla emphasizes the importance of humanizing marketing content to create authentic connections with audiences. She also discusses her approach to staying adaptable in a constantly evolving digital landscape and the interplay between innovation and human connection in modern marketing. Tune in for insights on overcoming personal and professional challenges, and learn how prioritizing self-growth can lead to business success.

00:00 Introduction and Guest Welcome

00:59 Kayla's Journey into Marketing

02:48 Immigrant Experience and Overcoming Challenges

05:58 Building Connections in Business

14:48 Future of Digital Marketing

18:20 Lightning Round and Personal Insights

22:28 Conclusion and Contact Information

In this episode of the Small Business Podcast Series, host Jason interviews Vikram Rajan, co-founder of VideoSocials. Vikram discusses the challenges small business owners face with video blogging, and how VideoSocials offers a supportive and engaging community to help overcome those challenges. The conversation covers how VideoSocials combines elements of networking groups and Toastmasters to create a unique platform that fosters accountability, creativity, and consistent content creation. Vikram also shares insights on his inspiration for the platform, the benefits of video content, and future innovations such as the Applaud polling software. The episode is filled with valuable advice on overcoming fear of the camera, pricing strategies for business owners, and leveraging video content for growth and engagement.

00:00 Introduction to the Small Business Podcast

00:47 Meet Vikram Rajan: Co-Founder of VideoSocials

01:07 How VideoSocials Works

04:44 Overcoming the Fear of Being on Camera

11:18 The Evolution and Future of VideoSocials

23:34 Lightning Round: Fun and Insights

27:27 Conclusion and Contact Information