Small Business Break-Through

In this episode of the Small Business Breakthrough Series, host Jason interviews Zach Brick, CEO of Pulse Marketing Solutions. Zach discusses his journey from corporate sales to becoming a successful small business owner, focusing on the health and wellness niche, particularly med spas. He shares insights into time management, the importance of marketing, and the transformative impact of AI on digital marketing. Zach also emphasizes the significance of setting clear client expectations and delegating tasks to maintain a balance between business success and family life. Tune in to learn more about Zach's contributions to the small business community and his innovative approaches to marketing.

00:00 Introduction to the Small Business Breakthrough Series

00:08 Meet Zach Brick: CEO of Pulse Marketing Solutions

02:25 Zach's Journey from Corporate to Entrepreneurship

04:22 Balancing Business and Family Life

05:41 Time Management Tips for Small Business Owners

08:18 Pulse Media's Unique Approach to Digital Marketing

12:26 The Future of Digital Marketing: AI and Beyond

15:09 Lightning Round: Fun and Personal Questions

18:47 How to Connect with Zach and Pulse Media

In this episode of the Small Business Podcast Series, host Jason interviews Angus Nelson, founder of Evolve Leadership and an experienced executive coach. Angus shares his journey from running a non-profit organization to becoming an executive coach, spurred by personal and professional failures. He discusses the importance of self-confidence, overcoming ego, and learning from past mistakes. Angus also introduces his upcoming book, "Confidence Comes Later," and delves into the necessity of self-development for achieving business success. Insightful and inspiring, this conversation touches on resilience, personal growth, and the power of believing in yourself. Tune in for practical advice and powerful reflections for small business owners and aspiring leaders.

00:00 Introduction and Welcome

00:21 Meet Angus Nelson: From Business Owner to Executive Coach

01:09 Angus's Journey: From Failure to Self-Discovery

03:18 The Birth of Evolve Leadership

05:46 The Philosophy of Confidence

13:45 Angus's Upcoming Book: Confidence Comes Later

17:40 Lightning Round: Fun and Personal Questions

22:04 Final Thoughts and How to Connect with Angus

In this episode of the Small Business Breakthrough Podcast, host Jason welcomes Dan Dayton, an organic growth specialist with Ford Baker, who shares his journey from a brand owner to an expert in organic growth strategies. Dan discusses key principles like search engine optimization (SEO) and the importance of staying relevant and truthful in brand communications. He also explores strategies for organic growth without relying on paid ads, hints at future trends in e-commerce, and shares personal insights from his experiences, including the challenges of running a marathon and his love for coffee and cats. This conversation offers valuable tips for small business owners looking to grow their business organically. 00:00 Introduction to the Podcast 00:23 Meet Dan Dayton: Organic Growth Specialist 00:51 The Journey to Organic Growth 02:09 SEO and Organic Growth Strategies 03:45 Daily Practices for Organic Growth 04:56 Differentiating in the Marketplace 09:19 Recent Projects and Future Trends 12:57 Lightning Round: Getting to Know Dan 16:08 Conclusion and Contact Information

In this episode of the small business podcast series, host Jason interviews Alex Kanner, founder and CEO of Tap Social, about his recent acquisition of 22 Creations and the importance of video for small businesses. Alex discusses the merging of the two companies and how video content, particularly vertical video, is essential for brands today. He also delves into the efficiency of platforms like TikTok, Instagram, and Facebook for lead generation. The conversation covers Alex's inspiration behind the acquisition, his background in marketing, and how his experience with programmatic advertising sets him apart. The discussion also touches on the future of the industry, highlighting artificial intelligence and its impact on video and business. The episode concludes with a lightning round where Alex shares personal preferences and insights before providing contact information for collaboration.

00:00 Introduction to the Podcast and Guest

01:27 The Importance of Video in Business

03:44 The Acquisition Story

06:57 Challenges in Marketing for Small Businesses

15:13 The Future of Video and AI

17:23 Lightning Round and Conclusion

Overcoming Challenges and Building a Thriving Digital Marketing Agency: A Journey with Joshua Pink In this episode of the Small Business Breakthrough podcast, the host chats with Joshua Pink, founder of J Pink Marketing, who took the bold step to start his own digital marketing agency just before the pandemic hit in late 2019. Despite the uncertainties brought by COVID-19, Joshua managed to keep his business afloat thanks to a few key clients. He shares his experiences, from the initial fear and challenges to the pride of running a successful business for five years. Joshua offers valuable advice to aspiring entrepreneurs, emphasizing the importance of perseverance, efficiency, and setting clear expectations with clients. Whether it's the joy of landing the first client or the strategy behind doubling a client's sales pipeline, Joshua's story is a testament to the rewards of venturing out on your own. 00:00 Introduction to the Small Business Breakthrough Podcast 00:18 Joshua Pink's Journey: Starting a Business Before the Pandemic 02:02 Surviving and Thriving Through COVID-19 03:21 The Proudest Moments and Encouragement for Freelancers 04:39 The First Client and Building a Client Base 06:29 Challenges and Successes in Digital Marketing 10:04 Unique Selling Points and Client Relationships 17:54 Lightning Round: Getting to Know Joshua 20:17 Final Thoughts and Contact Information

In this episode of the Small Business Breakthrough Podcast, host Jason interviews Craig Kelly, founder of LeadScripts, an AI-driven sales and marketing software designed to help small business owners enhance their cold email and social media outreach campaigns. Craig shares how LeadScripts customizes marketing and sales scripts based on user-specific details, overcoming common challenges faced by small businesses. The conversation dives into Craig's entrepreneurial journey, the importance of feedback, and how AI can be a powerful tool when used correctly. Craig also talks about his key lessons learned and offers valuable advice for business growth. The episode concludes with a lightning round of personal insights and favorite quotes, making it both an informative and engaging listen.

00:00 Introduction to the Podcast

00:47 Meet Craig Kelly: Founder of Lead Scripts

01:06 How Lead Scripts Works

02:33 The Journey to Creating Lead Scripts

06:58 Overcoming Challenges and Learning from Feedback

12:44 The Future of AI in Business

15:47 Lightning Round: Fun and Personal Questions

20:05 Final Thoughts and How to Connect with Craig

In this episode of the Small Business Breakthrough Series, Jason interviews Hernan Tagliani, president of a multicultural marketing agency and bestselling author. Hernan discusses his 33-year career in advertising, the inspiration behind starting his agency, and the keys to his 18-year success. He emphasizes the importance of building long-term client relationships and understanding multicultural consumers, particularly millennials and Gen Z. Hernan also highlights the impact of AI on marketing and shares insights from his recent projects and future trends in the industry. The episode wraps up with a lightning round, offering a glimpse into Hernan's personal preferences and life lessons.

00:00 Introduction to the Small Business Breakthrough Series

00:24 Meet Hernan Tagliani: Multicultural Marketing Expert

00:44 The Journey of Building a Multicultural Agency

03:57 Keys to Long-Term Business Success

06:01 The Importance of Customer Experience

10:05 Future Trends in Multicultural Marketing and AI

16:05 Lightning Round: Get to Know Hernan

17:48 Conclusion and Contact Information

In this episode of the Small Business Breakthrough series, host Jason interviews certified financial planner Andrew Tipton from W Investments. They discuss the crucial role of financial planning for small business owners, who often neglect their personal finances. Andrew explains how his independent firm helps clients with exit strategies, liquidity within businesses, and personalized financial planning. They touch on the evolving financial industry, including the impact of AI and digital assets. The episode concludes with a lightning round of personal questions for Andrew and contact information for listeners interested in W Investments' services.

00:00 Introduction to the Small Business Breakthrough Series

00:14 Meet Andrew Tipton: Certified Financial Planner

01:30 The Importance of Financial Planning for Small Business Owners

03:07 W Investments: Unique Approach and Client Benefits

04:44 Industry Challenges and Technological Adaptations

05:43 The Role of AI in Financial Planning

07:11 Lightning Round: Fun and Personal Insights

08:46 Conclusion and Contact Information

In this episode of the Small Business Podcast, Marta de Movellan, founder of Studio Movellan, shares insights into how her company supports small businesses with digital marketing, including website development, SEO, social media, and email marketing. Marta discusses her transition from global marketing in high-end commercial art galleries to starting her own business aimed at helping freelancers, solopreneurs, and other small businesses. She highlights the challenges she's faced in entrepreneurship, the importance of staying updated with digital marketing trends, and her philosophy of setting clients up for success. Additionally, Marta talks about a variety of projects she's worked on and her ongoing commitment to education in the rapidly evolving field of digital marketing. The episode concludes with a lightning round of fun, quick questions that give a personal glimpse into Marta’s life and preferences.

00:00 Introduction to the Small Business Podcast

00:23 Meet Marta de Movellan: Founder of Studio Movellan

01:45 The Journey from Global Marketing to Small Business Support

03:41 Challenges and Successes in Running a Small Business

05:04 Differentiating Studio Movellan in the Marketing Industry

06:23 Exciting Projects and Future Plans

09:56 The Importance of Social Media for Small Businesses

11:19 Lightning Round: Fun and Insightful Questions

15:50 Final Thoughts and How to Connect with Marta

In this episode of the Small Business Podcast Series, Jason interviews Michael Reeder, Managing Partner at Reeder CPA Group. Michael shares his journey from being hired straight out of college to owning the firm, emphasizing the importance of proactive tax planning and strategic advisory for small businesses. The discussion highlights the unique challenges faced by small business owners, the impact of AI and political changes on the accounting industry, and the benefits of a monthly retainer model for ongoing client engagement. Michael also shares his passion for helping entrepreneurs achieve both financial success and work-life balance.

00:00 Introduction to the Small Business Podcast

00:44 Meet Michael Reader: CPA and Small Business Advocate

02:49 Michael's Journey: From Employee to Business Owner

10:20 The Unique Approach of Reader CPA Group

14:46 Future of Accounting: AI and Industry Disruptions

19:37 Lightning Round: Fun and Personal Insights

23:39 Conclusion and Contact Information