In today’s episode we interview Kevin Rogers who spent years traveling the United States as a dead-broke stand-up comedian until he discovered how a simple joke formula could be used as a powerful marketing hook and began teaching it to marketers. The formula worked so well that entrepreneurs and business owners all over the world have now used this deceptively simple 4 sentence formula to skyrocket their profits and grow their businesses at record pace.

Now, Kevin is one of the most in-demand sales consultants online, working closely with high-volume information marketers, corporations and local brick and mortar businesses alike to turn around sluggish ad campaigns. Kevin’s unique background as a stand-up comic and in-the-trenches salesperson provide a rare spectrum of experience and ability. His greatest strength is teaching anyone to use the power of their own story to connect better with customers and compel them to take action.

Here’s just a few things you learn;

• The simple tactic to build momentum in your business and help you turn a blind eye to your internal self-limiting belief is, you simply got to ___________________
• How to know when it time to take a permanent sabbatical from the career you’re in and find a new career gig that gets you pumped in the morning (Kevin explains the warning signs to look out for).
• Kevin shares the super-fast broadband way of learning skills in an almost risk free environment to gain rapid success in a certain discipline, anyone who is an elite player has done it or continues to do it ______________________
• Discover the rare unconventional way of developing winning money making ideas and concepts that the legendary copywriter Gary Halbert used to strike marketing Gold…
• Would you like to make a good first impression in 60 seconds or less? The secret comedian formula Kevin has developed for business owners is ingenious… Once you start using this 4 sentence formula people will become ___________________
• Kevin spells out the quick and dirt cheap method for churning out impactful content easily without the overwhelm (if you’re a perfectionist take note).

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

Progress over perfection

• The ultimate Marketing Machine Dan Kennedy
• How To Write A Good Advertisement: A Short Course In Copywriting Kindle Edition by Victor O. Schwab
• To Learn copywriting check this out www.copychief.com
• You can download a free copy of Kevin’s Amazon best-selling book at www.60secondsaleshook.com and join his copywriting community at www.copychief.com

• Web – www.copychief.com

It was July 2013, and Scott was 21 and crying in his car…

He just used his last gas card, after three failed companies and losing every dime he had and going HUNDREDS of thousands of dollars in debt.

He’d had just about enough and that’s the moment it all changed for him.

Fast forward just 14 months later and he built a company that did nearly $1 million in revenue.

But as we all know, money isn’t everything. True Purpose is what he desired.

Couple of quick facts:

He’s gluten-free, eats the same thing every day and only has 2 pairs of jeans and 3 different shirts. Keeping it simple.

In 2014 he hosted two #1 podcasts, launched a book called Connections that Count (that hit #1) and built an email list from 2,600 to 42,000 in less than 16 months. Funny what a bit of determination can do, right?

Here’s just a few things you learn;

• Listen to Scott “Wiseman” Oldford breakdown his 3 mantras to use as a guide (These are slight left of centre and may send electro shock waves to the neo cortex of your brain).
• Scott reveals his never explained simple daily ritual you can use to keep moving towards success something his swears by if you’re bouncing back from the brink of failure.
• How to stop tormenting your yourself when it appears the competition are streets ahead of and get the cloud of doubt frustration or anxiety (fear not, there is an antidote to filter such head trash its ——–
• Hear How at Age 7 he was making make 20,000 dollars year using cute kid factor salesmanship distributing product door to door after attending school.
• Market Alert: Why understanding your market so intimately can lead to opportunity galore, if truly you get this golden nugget it allows you to corner the market and ——–/ —————
• Discover the lesson Scott learned from his inner Geek personality, which led to Scott tinkering with computers to building two of the world’s largest online communities in completely different niches.
• How to avoid falling down on your ass when your reaching milestones in business especially when nominated for any kind of award and your ego might need to be kept in check, every serious entrepreneur should have one.
• Did you know the 7 prerequisites that will set you apart in the marketplace and give you unfair advantage.
• Revealed the smart hack process Scott developed to manage shortcomings and maximise on his strength, something after struggling with his learning disabilities.
• Why learning from the school of hard Knocks is the best way to build your (EIS) Emotional Immune System to conquer fear of failure syndrome.

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• If you’re going to rush anything, rush patients
• Iterate everything and plan for it to fail
• Your business should revolve around who you are

• The Freaks Shall Inherit the Earth: Entrepreneurship for Weirdos, Misfits, and World Dominators by Chris Brogan
• The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime! by M. J. DeMarco

• Web – www.scottoldford.com
• LinkedIn – https://ca.linkedin.com/in/scottoldford
• Twitter – https://twitter.com/scottoldford
• Facebook – https://www.facebook.com/officialscottoldford/

Award winning International Speaker and mind-set coach, Warren Inspire Ryan is like no other.

As creator of the 21 day mind and body programme, Prove You Exist and the Fearless Speaking Academy, Warren is dedicated to empowering and inspiring others to be their best and most authentic self.

Known as “The Mind Mechanic”, the results he achieves come from fundamental shifts in thinking and understanding.

The insights and techniques he uses get to the heart of what drives us all: the need to live a fulfilled and authentic life playing to our strengths.

The passion, the energy and the love Warren has for coaching and inspiring others has allowed him to reach over 500,000 in just three years. His warm and engaging style, coupled with his dedicated work ethic and his well-attended events have led him to be labelled as the UK’s answer to Tony Robbins.

Here’s just a few things you learn;

• Listen to the lessons of Warren's heart felt story from being diagnosed with clinical depression to becoming a motivational speaker, sharing his message of mind- set mastery. (What Ryan discovered about mind-set will blow you away.
• Understand why continuing education in any format is important to achieve big breakthroughs Warren explains some profound insights from 1412 days of his self-development journey.
• How to recondition your mind for higher level success by making a few minor changes to your daily routine regardless of how busy you are. Once you make these changes you tip the balance of probability for success in your favour.
• If you’re shy and introverted discover the simple hack to break your fears forever and live a more fulfilled purposeful life, what Warren shares seems almost stupid but the adrenaline rush and relief you experience from burning your fears once and for all is worth it.
• The underrated skill set that can explode your brand and visibility that costs you nada in hard currency but the windfall dividends can earn you tens of thousands done correctly (big hint most people would rather die than ————-)
• Learn the 2 negative life changing experiences that can spiral into a deadly tailspin of emotion’s called ———–
• How to become a speakers that people want to listen to and not a robotic parrot that puts them to sleep and forget your message (Warren shares his big 3 secrets to achieving that).

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• Live Life On Your Terms

• How to Win Friends and Influence People Dale Carnegie

• Web – www.warreninspireryan.co.uk
• LinkedIn – https://www.linkedin.com/in/Warren-ryan-18864543
• Twitter – https://twitter.com/Warrenryan22

Following 7 years of helping hundreds of business owners write killer copy, grow their business and make more profit, Nick founded Seriously Fun Business.

Nick is renowned for this strategic business mind and ability to sell and market basically anything to anyone. He could sell ice to an Eskimo or Water to a well – but advises these aren’t great business models…

As well as dramatically changing the businesses he’s worked with, he’s sold literally tens of thousands of tickets and generated millions of pounds in sales from his live seminars and conferences… his biggest to date being the Small Business Success Festival with Frank Kern in June 2015. There were 800+ small business owners in attendance and the event generated over £500k.

Safe to say, he knows what he’s talking about.

Here’s just a few things you learn;

• Nicks shares what he believes the “Numero Uno” of success is. Whether you operate in the online or offline space, it comes down to the ability to c———- R——— with —– —.
• How to discover what your true passion is. This is what Nick learnt at the age of 12 attending his first personal development event with his mum.
• The naked truth of why events seminars and workshops should form part of your marketing regardless of sector (especially if you’re a coach or trainer).
• The tried and trusted way to hone your skills and hack your way to business success, this works in about every field. Providing you have two character traits found in most successful entrepreneurs.
• Listen to the amazing cases study of how one of Nicks clients in the Golf Niche earns six figure sums consistently from discovery day sessions. Simply by adding 3 little known secrets to the way these sessions are run.
• The No1 way to shine a light on your Business that generates leads and new business, that hands down beats writing a book, appearing on TV or Radio that has the ability to bring a surge of 6 figure cash on demand.
• Learn the 3 ways that may surprise you to minimise the risk of losing your shirt when putting on events (so you don’t have to pull money out of savings reserve fund).
• Nick articulates what every event promoter should be doing to get their event filled using Facebook paid adverting. This proven concept works like gangbusters (conversions are off the charts).
• Nick shares a personal cautionary tale of how to avoid event delivery that should act as a warning to avoid lost revenues, embarrassment, verbal and mental backlash.

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• People are the most important thing in business (JV partners, clients, employees)

• #AskGaryVee: One Entrepreneur’s Take on Leadership, Social Media, and Self-Awareness
• Ask Gary Vee YouTube show https://www.youtube.com/user/GaryVaynerchuk

• Web – http://www.seriouslyfunbusiness.co.uk/
• LinkedIn – https://uk.linkedin.com/in/nick-james-63027224
• Facebook – https://www.facebook.com/Nickjamescopy

In today’s show Rob and Leon wax lyrical with Tom Hunt, who is a Founder of Virtual Valley: a platform that connects Entrepreneurs and Rock star Virtual Assistants with the mission of giving Entrepreneurs back 1 million hours of their time by 2018.

Tom has been a featured TEDx Speaker and made an appearance on Dragon’s Den to seek investment for one his business ideas, this is a super episode to learn how to get more from the corporate world and pursue carving a career on your on your own terms.

Here’s just a few things you learn;

• The low-cost way to test Your business ideas in real time if you sell physical products to see if you have a valid business idea.
• How and why you need to act on business ideas even if they seem utterly ludicrous to the majority of people.
• Find out the decision Tom made that would have his parents, friends and associates mortified shocked and hopping mad when he shared how he was leaving his secure cushy job.
• Tom explains how to find new income streams and opportunities in your “fire-fighting” frustrating periods of business. That can outperform your main business revenue.
• The two must read books that can act as a caveat to increase productivity and throw open the doors of success and save you a Rolex worth of time.
• The neat road map to escape the 9-5, to help you transition in to the world of business without detrimentally hurting your income. (This advice is priceless).
• Learn how not to get your fingers burnt when buying online businesses from sites from like Flipper, which unfortunately happened to Tom. We share a service that can keep that from happening to you.
• Want an Iron clad strategy for coming up with brand name that commands attention?
• 2mins from the end of podcast Tom shares how he came up with company name Virtual Valley. Branding consultants would charge a pretty penny for this.

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• Please stop following the map we reward those that draw maps not follow them.

• Work the System: The Simple Mechanics of Making More & Working Less by Sam Carpenter
• The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It by Michael E. Gerber
• Built to Sell: Creating a Business That Can Thrive Without You by Warrillow, John

• Web – www.Tomhunt.io
• LinkedIn – https://uk.linkedin.com/in/tomhuntio
• Twitter – @Tomhuntio

In today’s show we interview Rob Brown who is a dynamic business speaker on building connections and reputation for greater influence and career opportunities. He is the bestselling author of “How to Build Your Reputation” and according to LinkedIn, is the most recommended networking expert in the world.

A featured TED speaker, Rob is founder of the Networking Coaching Academy, a successful online networking training platform.

He trains and coaches clients on business networking, partnerships, communicating, relationships, influence, trust, likeability, personal branding, reputation and just getting in front of more of the right people!

With his wife and two daughters, he lives in Nottingham, has a black belt in kickboxing and plays four musical instruments moderately well!

Here’s just a few things you learn;

• Rob explains his unique perspective on networking and relationship with the analogy, “Is the juice worth the squeeze”.
• Learn Rob’s counterintuitive clean the closet tactic for building deeper more meaningful relationships that will lead to unlimited opportunities
• (Tune in at the 10 min mark) Discover how Rob multiplied his income by a factor of 15 in less than 13 months having spent the previous 2 years networking the wrong way.
• Rob explains his deftly simple model for making an impact in your chosen community, so the synergy between your network and reputation grow in tandem.
• Rob reveals the pivotal moment that changed his career when his wife shared her words of wisdom that made him finally realise what he had to do in order to be successful, and this is probably almost true for you if you’ve yet to reach the dizzy heights of success you have set for yourself.
• Rob shares why 90% of people doing networking fail and fall flat on the face and are committing financial business suicide by cocking this one thing up in establishing a relationship. If you can get this one element right you’ll wonder why you weren’t doing it previously.
• Rob shares why you should never build a business on the sinking sand model, as this normally results in your business going in reverse (ignore this advice at your peril)
• Would you like to know the secret to getting a lucrative book deal with the world’s largest book publisher? Rob lays out exactly how to get book publishers interested in your book project.

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• Don’t count your conversations make your conversations count
• Your richest Resources are in your richest relationships
• “Good gets you in the game, Great  on the podium “

• The story Brand by Don Miller https://storybrand.com/workshop/
• How to Build Your Reputation: The Secrets of Becoming the Go to Professional in a Crowded Marketplace by Rob Brown

• Web – http://therobbrown.com/
• LinkedIn – https://www.linkedin.com/in/therobbrown
• Twitter – https://twitter.com/therobbrown

In this week’s podcast we interview Jazz Rose, who is the Founder and Director of Education at J and C Academy. He started his company at 17 years of age and has built an inspiring social enterprise that is revolutionizing the educational system which is impacting 30,000 children each week in London and home counties.

Heather is the Author of… Sexy Boss: How the empowerment of Women is changing the Rule Book for Sex, Money and Success.

Here’s just a few things you learn;

• Discover how the PRIDE acronym can help you live a fulfilled life this has been embedded into Jazz’s DNA from his formative years playing football at academy level.
• Listen to Jazz’s formula for making learning more fun by creating an experience where academics are fused flawlessly with sport to impact 30,000 children each week.
• Discover why changes in legislation can be rocket fuel to your business when you look for opportunity that the untrained eye can’t see…
• Hear how Jazz’s unique approach to teaching is raising the self-esteem of the children and building future Leaders.
• Around the 12 minute (mark), Jazz shares how he learnt invaluable lesson from a legal loophole which slashed his turnover by 40 % this could save you thousands of pounds in revenue and huge personal embarrassment.
• Would you like to know the secret that enables fast growth that most entrepreneurs miss and essentially the reason why they have many false starts? You find out around the 19 min mark of the interview and get the complete solution.
• Around the 30 Min Mark we shoot a curve ball question to Jazz around the structure of his working day his answer might just shock you (You’ve been warned).

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• P ersonal
• R esponsibility
• I n
• D eveloping
• E xcellence)

• To Sell is Human: The Surprising Truth About Persuading, Convincing, and Influencing Others The Compound Effect by Darren Hardy

• Web – www.jandcacademy.com
• Twitter – https://twitter.com/MrJazzRose
• LinkedIn – linkedin.com/in/jazz-rose-b4b57114

In today’s show we are delighted to be interviewing Heather Ann Havenwood who will be sharing the highs and lows of her business journey.

CEO of Havenwood Worldwide, LLC and Chief “Sexy Boss”, is a serial entrepreneur and is regarded as a top authority on internet marketing, business strategies and marketing.

In 2006 she started, developed and grew an online information marketing publishing company from ground zero to over $1 million in sales in less than 12 months. Starting without a list, a product, a name or an offer, Heather Ann moulded her client into a successful guru now known as an expert in his field.

Heather is the Author of… Sexy Boss: How the empowerment of Women is changing the Rule Book for Sex, Money and Success.

Here’s just a few things you learn;

• Heather shares the real underbelly secrets of building a sustainable business that she learnt after hitting rock bottom and declaring bankruptcy in 2003.
• Discover the No 1 question you should ask yourself before making any major decisions especially when you’re in a confused state.
• Approximately 12 mins into this show Heather makes the clear distinction between the most misunderstood and profitable type of marketing you can learn and master to protect from financial correction and market crashes.
• Heather gives her perspective on why failure should be viewed as a good thing not a bad one she explains the upside silver lining effect of failure.
• Discover why you need to build a brand that is viewed as a premium asset and the exact steps to do it quickly.
• Find out how Heather bounced back from bankruptcy and foreclosure to build 4x online businesses and 2 local businesses in a few short years.
• What  every  business owner should endeavour to  learn to gain an unfair advantage in your marketplace (this skill when  mastered will virtually allow you to create money on demand and you will never need to  go into a bank with cap in hand to ask for loan or overdraft).
• Heather explains the minute details that you should pay attention to, in order to avoid financial rack and ruin down the road (big clue it’s around business STRUCTURE).
• The simple way to hack the 10,000 hour Rule to move your knowledge and expertise to position you to authority status faster.
• Heather explains her unique skill sets to transform almost any business that has plateau or starting   from scratch using her 3 R Turnaround success formula.
• Heather forecasts the next big marketing trend where marketers are seeing a 90 % engagement rate and this has nothing to do with email or social media marketing but the results are spectacular.

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• Does this feed my confusion or strengthen my clarity

• The Game of Life and How to Play It by Florence Scovel Shinn
• No B.S. Wealth Attraction for Entrepreneurs by Dan Kennedy

• Web – www.heatherhavenwood.com
• Facebook – https://www.facebook.com/heatherann
• LinkedIn – https://www.linkedin.com/in/heatherannd
• TEXT SEXY = +1 72000

Tony L Brown Business Systems Strategist Tony Brown is a Business Systems Strategist, Coach, Speaker and Trainer. He is the Author of “Standard Procedure” – How to systemise your business, reduce your workload, increase your productivity and become profitable. His goal is to help small business entrepreneurs to gain more free and flexible time to spend doing the things they want to do. In 2015 – Tony was able to travel around Jamaica with his family for 8 weeks – while still running his business remotely.

Here’s just a few things you learn;

• Learn how Tony was able to take mentorship from two of his uncles who were also entrepreneurs, where Tony learnt the true meaning of cutting your cloth, in the UK and in Brooklyn New York USA.
• Why being aware of the struggle, setting up the shop window of his uncles clothing store being immersed in the hustle helped him to understand what it took to succeed through the diversity of his UK uncle and working in the car body shop
• Why proving the doubters and naysayers wrong, including Mr Jones, Tony’s high school career officer. Helped to solidify his passion and belief in creating his own path.
• Tony talks about his experience of being a DJ and how this lead him into becoming a youth worker which in turn helped him to build a freelance business.
• Hear how a phone call from a friend who was being made redundant catapulted Tony into massive action enabling him to go from employment to self-employed, “Don’t wait until things are bad before you start to build something for yourself”.
• Hear how his new book Standard Procedure, maps out the route to systemising your business and how it allowed him to spend 8 weeks in Jamaica whilst his business ran successfully back home in the UK
• Tony shares the key fundamentals to systemising your business and how you can do this with free and low priced tools that will allow you to leverage your earning potential and buy back time for yourself.
• Tony lists some great FREE tools that you can use to scale and sail your business to success
• Learn how to create your own business systems (Standard Operating Procedure / Operations Manual) with a step by step walk through from Tony >> jump onto the interview at 36 minutes 56 seconds

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• To know and not to do, is not yet to know.

• Standard Procedure by Tony L Brown

• Web – www.tonylbrown.com
• Snapchat – www.snapchat.com/add/tonybrown3vs
• Twitter – @TonyLBrownHQ
• LinkedIn – https://uk.linkedin.com/in/tonybrown7
• Instagram – https://www.instagram.com/tonylbrown/

We review episodes 36 - 50 of the Small Business Elevation podcast with our added take and humour for this two part show.

This episode includes;