Small Business Elevation

In this week’s episode Rob and Leon interview “Grant Cardone”, who is a NY Times Best Selling author, recognised international sales training expert, and motivational speaker on finance, sales and business expansion.

Grant is founder and CEO of Four multimillion dollar businesses. Catch him on the Today Show, Fox and Friends, CNBC and Access Hollywood.

To sum up Grant, in one word “Passion”. Grant brings passion, success, no BS, hustle, team, family and even after all of that this guy is understanding of where people are in life as they work toward making success their duty.

He’s been broke, down and out, but he has learnt through his life how to deal with it and make success a mind-set and a daily choice!

Here’s just a few things you learn;

• Get your pen and note pads out because here’s just a snippet of content rich knowledge Grant dispenses in this episode.
• Discover the number 1 resource you need to achieve success and it has nothing to do with Money. Most people have this Natural resource in abundance but don’t realise its significance.
• Revealed, the fastest way to self-mastery of any topic or skill, using a simple system of studying and learning, it’s what Grant calls going deep not wide (once you understand this you too can short cut the time it takes to reach your destination of success…)
• Learn the 3 attributes that Grant believes is more important than having liquid capital to succeed in business today.
• Grant shatters the myth about the necessity of a college education and why he believes a C grade student with street smarts can annihilate most Ivy League educated graduates.
• Grant shares his show up formula that moves you faster to domination and ownership of a market. Put this formula into action AND your competition will be running for cover (this is priceless wisdom).
• Grant shares a coaching story of how to start a business without leaving your street, avenue or cul-de-sac and instantly pick up customers and cash. This start-up business is so simple teenage kids could get started right away.

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• Stop being a little bitch and do something
• Success is your duty

Quick Fire Facts

• Grant Cardone net worth: $100 Million plus
• Number 1 online streamed person on the Meerkat / Periscope Apps.
• Small Business Resource: http://makemillionsinbusiness.com/
• Cardone zone – Own TV show
• Has his own 10x Jet Aeroplane
• His clients include: T-Mobile, Motorola, AT&T, BMW, Ernst & Young, Ford, Chrysler, Google, Golds Gym, Lexus, Harley Davidson, Microsoft

• Sell or Be Sold: How to Get Your Way in Business and in Life by Grant Cardone
• The 10X Rule: The Only Difference Between Success and Failure by Grant Cardone
• If You’re Not First, You’re Last: Sales Strategies to Dominate Your Market and Beat Your Competition by Grant Cardone
• The Closer’s Survival Guide by Grant Cardone
• Sell To Survive by Grant Cardone

• Web – www.grantcardone.com
• YouTube – youtube.com/user/GrantCardone/
• Facebook – facebook.com/grantcardonefan
• LinkedIn – linkedin.com/in/grantcardone
• Twitter – twitter.com/GrantCardone

In this week’s episode Rob and Leon interview Multi-millionaire Lyndon Wood about his entrepreneurial highs and lows, and how he became an insurance Tycoon in the Business-to-Business space.

This interview will inspire business owners to take the shackles and restrictions off of their mind-set and encourage you to think big.

Lyndon is the CREATOR and CEO of SUNZU. A social business network based in the UK and a global membership, with an emphasis on putting business first and making sure you get a return on time (ROT) not forgetting that people run businesses.

Lyndon’s passion is to use his knowledge base and contacts to assist other entrepreneurs to achieve their dreams.

When you press play here’s just a selection of you will discover and learn ;

• How he could have been a billionaire instead of a millionaire if he had acted on his intuition with the idea for daily deals sites like Groupon and Living Social, if it want for sitting on his idea in an incubation lab 24 months prior to this business model hitting UK mainland.
• Lyndon explains his methodology on How to respond to the common crisis of having your eggs in one basket, due to no fault of his own after the 9/11 twin towers terrorist attacks, he found his company on the brink of extinction (make notes of the steps he took to ensure not just survival but expansion).
• How to expand your business revenues streams courtesy of HMRC at a step discount anywhere up to 75% and make insane amount s of profits in record time (This is a very shrewd and often overlooked way to grow business to dominate the competition).
• Lyndon laments on why the legendary martial arts expert Bruce Lee’s philosophies helped him to be extremely successful in all areas of his life including financially, spiritually, and why you may want to follow suit.
• Discover how the Welsh wizard’s obsession with Return on Time (ROT) has lead him to create some fabulous resources for YOU to leverage your time and PROFITABLY more easily using his Sunzu platform which currently has 650,000 active members.

• “Police your business by numbers…”

• 10% Human: How Your Body’s Microbes Hold the Key to Health and Happiness by: Alanna Collen
• Diary of a Fortune Hunter by Lyndon Wood

• Web – www.sunzu.com
• Web – www.diaryofafortunehunter.com/fortune-hunter-tv
• Twitter – https://twitter.com/Lyndonx
• LinkedIn – https://www.linkedin.com/in/lyndonwood

In This week’s episode we hear the fascinating journey of Petra Foster who is a Personal Brand Wealth Strategist, for passionate entrepreneurs.

Petra helps you to create a brand that represents what you want to be known for and what you stand for, which has a direct impact on the success of your business.

Petra is described as no nonsense, quirky and fun. She is determined to help her clients create wealth by becoming a personal brand, turning your passion into profit.

When you press play here’s just a selection of you will discover and learn ;

• How to stand out in a (vanilla) crowded business world by applying contrarian marketing Method AKA The art of not fitting in to make a lasting impression that positions you as the authority in your market.
• The near death experience that snapped Petra out of her day job trance and ignited the entrepreneurial flame, which allowed her to take a leap of faith and quit her job.
• Petra shares hear secret self-development training resource centre, which you can access for free on line to help spike sales immediately in your company.
• Petra delivers a micro lecture on the best investment you can make in your business for supersonic growth, Ignore this advice at your peril (it could set you back years).

• “Create products and services out of a place of pleasure”

• 10X Rule by Grant Cardone

• Web – www.petrafoster.com
• Twitter – https://twitter.com/petra_foster
• LinkedIn – https://uk.linkedin.com/in/petrafoster

In this episode we deep dive into the process of writing a book, which seems like an impossible task for many.

Our guest Julie Anne Eason helps solves this with her online mentoring and ghost-writing services through her Nonfiction Book Academy.

She works with business people who want to write and publish books that expand their reach, build their brands, and get those important messages out into the world.

Julie Anne Eason has been a professional writer for over 20 years. Her newest book, “The Profitable Business Author: How to Write a Book That Attracts Clients and Customers”, empowers business people to write their own books using the same proven method she developed for her best-selling clients.

As you will discover in this show Julie Anne has an amazing formula to help business people like you get maximum leverage from writing a book.

When you press play here’s just a selection of you will discover and learn ;

• Learn why you should never abandon your dream (in her case to become a top fiction writer), but sometimes you have to change your direction to avoid the poor house and mental institutions so you can keep on track.
• Hear how Julie Anne’s career went into a tailspin after the 9/11 Bombings and what she did when her income plummeted from $2000 dollars per magazine article to just $35 dollars almost overnight with the advent of new technology (sometimes a dose adversity is what’s required to get you moving towards your goal).
• Find out why me and Leon think Julie Anne is probably one of the best ghost writers in the business when it’s comes to selling books by the truck load. Helping to gain exposure and branding for clients, which 97% of ghost writers couldn’t hold a candle to her as they lack the real money skill set (which coincidentally has very little to do with the actual writing of books).
• Would you like to be Author of book that literately prints money? Julie Anne reveals elements of her unique process that has helped her clients become New York Times Best Sellers. And another one of her clients achieve gross sales of $800k in a recent book launch (2015 and this is no fluke).
• Hear how her new found copy writing skills really took off when she became classically trained in the world of direct response marketing, without having to put her hands in her pocket to pay for her million dollar education.
• SERIOUSLY: Google every name Julie Anne lists in this part of the interview, it may well help you on your business journey.

• “You’re only three feet away from Gold.”
• Before success comes into any man’s Life He is sure to meet much temporary defeat and perhaps some failure, when defeat over takes a man the easiest and most logical thing to do is to quit. And that is what the majority of people do.

• DotComSecrets by Russell Brunson
• The Profitable Business Author: How to Write a Book That Attracts Clients and Customers by Julie Anne Eason
• The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results by Gary Keller & Jay Papasan

• Web – www.julieanneeason.com
• Twitter – https://twitter.com/bizbookwriter
• LinkedIn – https://www.linkedin.com/in/julieanneeason

In today’s show we interview My Dalton Lee Pitters an entrepreneur from London who shares the highs and lows of this journey form employment as estates housing Manger to his tentative leap into the real world of business initially as a solopreneur to fully and established architectural drawing practice serving the residential homes market.

When you press play here’s just a selection of you will discover and learn ;

• Hear how growing up in the same neighbourhood as Premier league footballer Raheem Sterling and been and cursorily about a less them popular school subject light bonfire of passion in his imagination to become successful…
• How To grow a loyal workforce even if you have finial constraints or Limited cash (Lee explains the best place to find a hotbed of talent that which can help you when expanding your business workforce).
• The neat marketing strategy Lee stumbled upon a couple of years into his new venture that allowed him to keep his marketing cost down to a bare minimum and double his business sales year on year for 7 years straight
• Pay close attention to the answer Lee gives to the question what’s the one big thing the Elevation Nation should be aware it’s so profound and simple but often overlooked and if maximized could make you more appealing to the market you serve.
• In the final word part of this episode (the bit where Leon and Rob often have a Tug of war for who will end the show) Lee reads anonymous quote which on a plaque in his office that he often reads during the challenging times in business that even great leaders like Winston Churchill would have to have said bravo even he was still alive…

• Take enthusiastic Action

• Rich Dad Poor Dad Robert T. Kiyosaki
• The Rules of Wealth: A personal code for prosperity and plenty: A personal code for prosperity and plenty by Richard Templer
• Secrets Of The Millionaire Mind: Think rich to get rich by Harv Eker
• How They Made a Million: The Dyke and Dryden Story by Tony Wade
• What You See Is What You Get: My Autobiography by Alan Sugar

• https://uk.linkedin.com/pub/lee-pitters-mciat-mcabe-assocrics/42/…/334
• http://www.canopyplanning.co.uk/
• email [email protected]

In Today’s episode Rob And Leon get spend time in with the awesome Kiwi Callum “Clubber” Laing who is a serial entrepreneur and prolific in small business in the ball park figure of 20 million. He is the owner of Fitness-Buffet a company delivering employee wellness solutions in 11 countries and he is also the CEO of Entre-vo Asia, a company that runs 40 week Growth Accelerator programs allowing executives and business owners to become a ‘Key Person of Influence’ in their industry. A company whose vision is a world full of entrepreneurial people solving meaningful problems.

If you’re looking to leverage the assets of your business and want a clear exit strategy listen carefully to how Callum’s company can help you do just that.

When you press play here’s just a selection of you will discover and learn ;

• What a business asset is and how to leverage for maximum profit when you’re planning on selling a company.
• Callum reveals how to build an extensive Loyal Network to help you increase your net-worth, even if you’re shy and wouldn’t say boo to a goose, and lived in Timbuktu. His system which he licensed successfully, gives you an unfair advantage once you understand the process.
• Learn Callum’s “who” questions checklist that helps him get clarity and solutions to some of the biggest challenges in rapid speed. Once you discover these power questions they will help you make significant breakthroughs almost immediately.
• Callum explains (V power) the one big thing that Master Networks do that rookie networkers often overlook. It’s vital you avoid this opportunity prohibiting mistake or you will block your own success unconsciously.
• Callum spills the beans literally on how he packages companies for major acquisitions in a unique way to get maximum company valuations, this is ingenuous and can 10x businesses.
• Listen to the profound reply Callum’s gives to the questions what’s your biggest failure and what did you learn from that experience – his answer is great, fire an email to me and Leon if you agree..

• Always ask who questions

• Key Person of Influence by Daniel Priestly
• Entrepreneur Revolution: How to Develop Your Entrepreneurial Mindset and Start a Business That Works
• Legacy by James kerr

• Web – www.callumlaing.com
• Twitter – twitter.com/LaingCallumr
• LinkedIn – https://uk.linkedin.com/in/callumlaing

In this week’s edition of the podcast you have the opportunity to get up close and personal with Aaron T Walker, an engaging veteran entrepreneur that hails from the rock and roll state of Nashville, Tennessee, USA.

Aaron has successfully grown and sold 8 businesses over the last 36 years and has a wealth of experience gained as serial entrepreneur with his strong desire for personal development through mastermind groups.

Now after creating lifetime wealth he spends his time helping men growing in the area of success and significance.

Here are a few more insights inside this week’s podcast Elevation Nation;

• Learn two phrases you should eliminate immediately from your self-talk so you don’t miss out life’s Golden opportunities (This is something Aaron was taught as young Man by this Mother)
• Hear how Aaron had Gumption to approach two successful local businessmen to back him with a six figure investment, without knowing how to create a business plan and the extra collateral of his own initiative that he gathered in order to start his own enterprise. (This was back in 1978 when six figures was a hell of lot of money)
• Aaron reveals his secret to expanding a brick and mortar business quickly and paying off his six figure investment in only 36 months instead of 120 months. This principle of financial stewardship often gets overlooked by immature or newbie business people.
• Discover the positive and negative side of selling your business to large corporate institutions.
• How to grow your business beyond recognition with a unique form of advertising that combines elements of what you see on QVC and a professional sports franchise.
• How to overcome being ostracised by certain people of and how he turned his adversaries into allies by masterfully using this one skill…
• How to build a deeper more meaningful businesses relationship using this simple classic, some would even say mundane skill that will keep you etched in the minds of friends, family and colleagues alike for eternity.

• Can’t Couldn’t Do It, And Could Did It All
• Fear Missing An Opportunity More Than You Fear Failure

• Essentialism: The Disciplined Pursuit of Less by Greg McKeown
• Key Takeaways, Analysis & Review of Carol S. Dweck, Ph.D.’s Mindset: The New Psychology of Success
• The Big Leap: Conquer Your Hidden Fear and Take Life to the Next Level by Hendricks, Gay,
• How to Win Friends and Influence People dale Carnegie
• The Bible

Visit – www.viewfromthetop.com/elevationnation

• Web – www.viewfromthetop.com
• Twitter – twitter.com/VFTCoach
• LinkedIn – linkedin.com/in/aaronwalkerviewfromthetop

Phil M Jones has made a name for himself across the globe. His effective methods are sought after by companies and individuals on nearly every continent and in every major industry.

His rigorous travel schedule is jam packed with new countries and cities, and his best-selling books and CDs have helped hundreds of thousands of business owners and sales professionals develop new skills to maximize their potential.

As a child Phil developed an affinity for negotiation, and masterminding ingenious ways of packaging otherwise ordinary products and services, starting his first business at the tender age of 14 launched a prestigious career that consistently delivers performance far ahead of the curve.

Here’s just a few things you learn;

• You know how important is to set or have goals..? You will hear an incident of how Phil’s Grammar School was the catalyst that sparked the entrepreneurial torch (You will discover the catalyst 5 minutes into the Interview).
• Discover the profound lesson that every businessman needs to be reminded of that Phil learnt from his Father at age 13 that has stuck with him from that day forward (That answer will be revealed 11 minutes into the interview)
• Discover the low cost business that Phil started at age 13 and was earning him £2.5 k Per month whilst still Getting excellent grades and how it helped him in future ventures.
• Phil drops a knowledge bomb that helps those people who have been scratching their heads for years wondering
• Hear how Phil turned these dull unpolished Premiership clubs, like Birmingham City and Leicester City, merchandise revenues to new levels, which had bosses like Karen Brady and Milan Mandaric smiling from ear to ear.
• Why the businesses get stuck in a rut (you simply have to do this one thing with is commonly found in many religions)
• Phil explains what a checkpoint Charlie is and why you need them In business.

• Just do the basics to high standards consistently
• If somebody else can do it, can somebody else be me?
• Success is my Fault

• How to win friends and influence People Dale Carnegie
• Richest Man In Babylon by George S Clason
• Toolbox – Essential Selling Skills To Win More Business by Phil M Jones
• Magic Words by Phil M Jones
• Straight Forward – To more Appointments

• Web – www.philmjones.com
• Facebook – facebook.com/philmjonessales
• Twitter – twitter.com/philmjonesuk
• LinkedIn – linkedin.com/in/philmjones
• YouTube – youtube.com/user/phillipmjones1
• Instagram – https://instagram.com/philmjonesuk/

In today’s episode you get to eaves-drop on Rob interviewing Paul Clifton the go to Sales and Business growth specialist to the home improvement industry.

Paul is the author of an underground classic and best-selling book entitled “What Master Salesmen Know That Average Salesmen Don’t”

A book that has been exchanging hands for as much as £1600 pounds recently before he republished the book on Amazon, as it’s officially out of print.

Get your pens and paper poised as Paul shares his highs and lows of his personal entrepreneurial journey, from not one but 4 different industries he has been successful in with an 80% conversion rate from presentation to close in selling, earning him millions…

As you will discover Paul has a thing about number’s psychology and sales.

Here’s just a few things you learn;

• Discover why Paul thinks many accountants are a hindrance to business growth and in some cases accelerate the demise of many SME (specifically those who take dividends)
• Listen to how Paul life was transformed when he became a master salesman going from skint 18 year old teenager to earning £2k per week and driving a Porsche by the age of 20.
• Paul explains how he was virtually mentored by 3 people that shaped his career one of whom we have already interviewed on this podcast and you need to do exactly the same thing even if you don’t agree with all their teachings.
• Paul shares his paint by number framework for building a large property portfolio with no money down which at its height was acquiring and selling 120 proprieties per month (This systematically ingenious).
• This guy is a nonchalant systematic Businesses consultant.

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

• The Numbers have to be right

• The e-Myth by Michael Gerber
• What Master Salesmen Know That Average Salesmen Don’t!: Includes Techniques from Some of the Country’s Top In-home Salesmen by Paul Clifton

• Web – www.windowinstallersaleslab.co.uk
• LinkedIn – https://www.linkedin.com/pub/paul-clifton/66/910/5b1

Leon & Rob talk you through our recent win at being awarded The Best UK Business Podcast 2015. Wow 1 year on what a journey.

• Rob talks about the awards show, including the drive from Birmingham to Manchester.
• We talk about what we’ll be wearing on the night
• We go super charged on some traditional Jamaican cuisine to make sure our energy levels are right for the awards.
• Theres so much off the record back stage insights its a great listen to hear what the guys behind SBE got up to.