So, social media engagement is obviously a crucial component to put focus on when building a business and growing an online audience. While many entrepreneurs put a lot of their focus on increasing the size of their audience, they often fail to put enough focus on ensuring their engagement gets the same attention.

ENGAGEMENT IS EVERYTING.

Because after all, if you audience isn’t engaging with you.. do you really even have an audience? Just simply getting likes, followers and subscribers doesn’t mean you’re going to have an engaged audience.

However, if you can learn to implement truly effective engagement strategies and develop an audience that is highly-interactive with your content.. likes, followers and subscribers will not only come easier, but they will also grow significantly more quickly.

So let's dive in!

EPISODE: 4 PRO TIPS to Help you Get More Engagement with Your Social Media Content

#socialmedia #content #tips #hacks #engagement #marketing

I'm talking to you today content creators!  If you are creating live or pre-recorded video content but are struggling to leverage the videos to close sales, this podcast is for you!  Alternatively, if you are NOT currently creating video content but would like to get started using video to drive traffic to your business, this podcast will give you a very simple yet powerful list of criteria to follow to create highly-effective content that converts to sales!

I have been creating live and recorded video content for over 6 years and it has been my #1 driver of new clients and new sales BY FAR over any other marketing method.  Video is powerful, but there is definitely a strategy to it!

So today I'll be giving you 9 of my best tips to help you CLOSE MORE SALES using video content!  

Here's the 9 tips I will be discussing:

Join in and let's discuss! 

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#closemoresales #videocontentstrategy #livestreamstrategy #smallbusinesstips

Goal failure is not due to poor planning or lack of time and money. It's much deeper than that.  We are already halfway through the second month of the year.  Be honest with yourself, where are you at in relation to the goals that you set for yourself on January 1st?  

I can say with a reasonable amount of certainty that the average small business owner won't get anywhere near the goals that they set for themselves this year. Why? Because it is a statistical FACT. Because most small business owners don’t address this goal-crushing problem. They continue to operate in an environment that doesn't support their growth.

You can't possibly expect more of yourself if you don't change the environment that consistently prevents you from acting on your growth plans. When you think about the things that have stopped you in the past, you might think of things like interruptions, client demands, tech issues, and spending too much time on the small details. Sure, these problems will only continue to block your growth if you don't address them, but the real problem isn't around you, it's inside of you.

In this episode, I give you a powerful tool to help you uncover the root of your goal failure and eradicate it once and for all!

I hope you enjoy! 

PODCAST: The #1 Reason why you have Continually Struggled to Achieve Your Goals (and how to make this year different!)

How To Achieve Goals, Why Can'T I Achieve Goals, Why Can'T I Achieve My Goals, How Do I Achieve My Goals, How Do I Achieve My Goals In Life, Overcoming Failure, How To Recover From Failure, I Failed Now What, How To Bounce Back From Failure, Goal Failure, I Failed My Goals, Goal Setting Tips, Goals Setting Tips For Entrepreneurs, Goal Setting For Business Owners, Goal Setting, How To Set Goals, Justin Cappon Pro

#goalss #failure #goalsetting #newyear

There is a distinct difference between being busy vs being productive.  As a self-employed business owner or entrepreneur, it is very easy to get caught up in the trap of working off of your long to-do list and spending all your days checking boxes.  Being productive is not about checking boxes.  Being productive is about checking THE RIGHT BOXES and getting the right stuff done. 

So today I'm going to help you say goodbye to that long to-do list and start working smarter, not harder!

Here are the 6 points I discuss in this chat: 

1) Get out of the noise

2) Prepare a first draft

3) Quit while you are behind

4) Give yourself deadlines

5) Plan your day the night before

6) Pick up the phone

Hope you enjoy this one!  If you are interested in requesting a FREE STRATEGY CALL with me to discuss your business, click here to fill out my brief coaching questionnaire! 

Be great! ~ JC

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#worksmarter #notharder #productivity #tips #timemanagement

MOMENTUM.  A powerful word and an even more powerful experience when you find a way to establish it in your life and business!  Have you ever experienced momentum?  If so, you know the feeling and learning how to consistently generate it and leverage it is the best feeling ever!  But how..

Here is an awesome definition of business momentum that I found:

MOMENTUM: "A power, strength, and speed gained by the development of a ritual process."

Don't you love that?!  Sounds good right?!  But what exactly is a "ritual process".

RITUAL PROCESS: "A series of actions or behavior that are regularly and invariably followed by an individual."

One word stands out to me there.  Invariably.

INVARIABLY: "In every case and on every occasion; always."

Am I making my point?  So if I develop a series of actions and behavior that I regularly and invariably follow, in every case and on every occasion, I will gain a power, strenth, and speed by the development of that process. 

HERE ARE THE 10 RITUALS I DISCUSS IN THIS PODCAST:

1) End of day planning and preparation

2) Alarm clock

3) First 60 mindset

4) Your sweet spot

5) Your 80/20

6) Distraction Hit List

7) Trim the Fat

8) Self-care

9) Recap and Reset

10) If you can't see it...

4 OTHER KEY POINTS:

** Rituals are symbolic, meaningful, and created with a  purpose. (you have to know why)

** Rituals are internally motivated (no one should have to remind you, inspire you, or encourage you to follow through)

** Rituals are self-appointed (the decision has to be yours)

** Rituals require an all-in mentality (because anything in the middle is just mediocrity)

PODCAST: How to Create an Unstoppable Momentum in Your Life and Business

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In this podcast I discuss how to create YOUR perfect morning routine that will empower your productivity!  I use the word YOUR because your morning is different from anyone else's, as is the way your body is wired. 

Your morning routine is what you regularly do when you wake up. For most people, that’s getting out of bed, having breakfast, getting dressed, brushing your teeth, and heading into work. 

There is, however, a more productivity-driven way of setting up your mornings that can include activities such as meditating, journaling, exercise, and other healthy and mindset-oriented practices to get your day started.

But in order to work, a good morning routine has to be something that WORKS FOR YOU. It’s better to have something that’s 60 percent perfect and you can stick with 90 percent of the time, than something that’s 100 percent perfect but you only have the time to do every third Tuesday.

Maybe you’d like to do some meditation before going out and facing the world. But if you’ve got a two-year-old whose morning routine is throwing tantrums, you’re not going to get those 20 minutes of silence before work.

Before deciding on the criteria for your morning routine, consider what you need to achieve and work backwards from there. If you have to make it to work on time, clean, well-dressed, and fully caffeinated, start with building a routine that allows you to do that—and then you can add in the extras like meditation or exercise. On the other hand, if you struggle to get focused in the mornings, maybe a bit of physical activity or mindset practice is exactly what you’re after.

No matter who you are, how you are wired, or what your day to day life looks like.. this discussion will give you a formula for how to create YOUR perfect morning routine that will empower your productivity!  Here are the 14 points that we will discuss:

Additional notes from broadcast:

The Rule of 3: (Brian Tracy)

6 Questions to ask at the end of every day: (Justin Cappon Pro)

#create #morning #routine

Are you anything like me where certain quotes just hit a bit different and serve as powerful reminders in the tough seasons to keep your mindset locked and focused on the right things?!  

I have always loved powerful business quotes and have leveraged them since the onset of my business.  With all the great quotes out there there have been a consistent handful at the top of my power quote list that I share with you in this training. 

These are 6 powerful quote that will help you LOCK IN YOUR MINDSET as you pursue your new year goals!

With each of these 6 I also give context around the thought and a challenge for you to apply!

Hope you enjoy and I'd love to hear some of your favorite quotes in the comments as well! Cheers y'all!

6 Powerful Quotes to help Lock in Your Mindset:

1) "One reason so few of us achieve what we truly want in our lives is that we never direct our focus; we never concentrate our power.  Most people dabble their way through life, never making a conscious decision to master anything in particular." - Tony Robbins

2) "Stay committed to your decisions, but stay flexible in your approach." - Tony Robbins

3) "Lasting change is different than a goal. You don't always get your goals, but you always get your standards" - Tony Robbins

4) Any time you sincerely want to make a change, the first thing you must do is raise your standards." - Tony Robbins

5) "Identify your problems, but give power and energy to your solutions." - Tony Robbins

6) "A real decision is measured by the fact that you've taken a new action.  If there's no new action, you haven't truly decided." - Tony Robbins

One of the best small business tips that I always love to discuss at the end of every year is THE SNOWBALL EFFECT!!  This is how to create unstoppable momentum in your small business heading into the new year!!  

Every year brave new startup entrepreneurs make the courageous move to startup a new small business, but how do you get past the startup phase?!    

How do you actually get yourself to a place where your business gains and increases go from small, to medium, to significant?!  

How do you scale to a level where your business can generate sales on demand and six-figure revenue consistently year after year?!  

I cover it all in this training!  Listen in!  This is The Snowball Effect, one of the best small business tips I can give you to create an unstoppable momentum!

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Small Business Tips: How to Create Unstoppable Momentum (The Snowball Effect) #small #business #tips

In this podcast, I'm going to share with you 8 powerfully simple tips that will help you LEVEL UP YOUR LIFE.. and you can start RIGHT NOW!  

If you're ready to set yourself up for an exciting new season of growth, impact, results and breakthrough.. then I DARE YOU to give this training the attention it deserves and apply what you learn  

Your next level awaits!!

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How to LEVEL UP YOUR LIFE in Preparation for the New Year (8 Powerfully Simple Tips) 

#levelup #life #tips

Goal failure is not due to poor planning or lack of time and money. It's much deeper than that.

We are officially mid-way through the month of November and rapidly approaching the END OF THE YEAR. Be honest with yourself, where are you at in relation to the goals that you set for yourself on January 1st? Even better, where are you at in relation to the mid-year reset goals you set for yourself in July?

I can say with a reasonable amount of certainty that the average small business owner won't get anywhere near the goals that they set for themselves this year. Why? Because it is a statistical FACT. Because most small business owners don’t address this goal-crushing problem. They continue to operate in an environment that doesn't support their growth.

You can't possibly expect more of yourself if you don't change the environment that consistently prevents you from acting on your growth plans. Things like interruptions, client demands, tech issues, and spending time in the small details may come to mind. Sure, these problems will only continue to block your growth if you don't address them, but the real problem isn't around you, it's inside of you.

While the examples that I just gave you may exist in your external environment, and they are a problem, it's also very important to consider your internal environment. What about self-doubt, fear of failure, and belief systems like there's never enough money. The truth is, money and time blocks are usually more significant in the mind than in reality. There is almost always a work-around for lack of funds and a tight schedule, but entrepreneurs fail to see it. Once you really start addressing those bigger issues, solutions to your problems will surface.

Let's dive in and unpack The No. 1 Reason Entrepreneurs Fail to Achieve Their Goals.

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