SME Servo

An interview with Danielle Moore, Managing Director of Rivergum Communications, a Geelong-based national creative, marketing and comms agency specialising in agribusiness. Danielle and her team are strategic communications specialists with expertise in communication strategy, corporate documentation, campaign production & management, brand & media strategy, stakeholder engagement, crisis management and media engagement. In this interview, Danielle talks about the role of consistenty of voice in communications, the role marketing plays in tying together different contributors to and stakeholders of a business strategy, and the need to keep digital in perspective as part of a wider comms toolkit.

An interview with Danielle Moore, Managing Director of Rivergum Communications, a Geelong-based national creative, marketing and comms agency specialising in agribusiness. Danielle and her team are strategic communications specialists with expertise in communication strategy, corporate documentation, campaign production & management, brand & media strategy, stakeholder engagement, crisis management and media engagement. In this interview, Danielle talks about the role of consistenty of voice in communications, the role marketing plays in tying together different contributors to and stakeholders of a business strategy, and the need to keep digital in perspective as part of a wider comms toolkit.

A (one way) conversation with Troy Forrest, Managing Director of Strategy Road and Forrest Workshops. Troy has a near 30-year background in sales & business development roles, and for the past 13 years has consulted to over 120 organisations & coached over 1,000 professionals in sales, technical, service, leadership and governance roles. A strategic planning facilitator and developer of sales teams, Troy shares insights about the role of powerful questions in driving sales, the need for simple business plans, adopting a 3-birds-1-stone mindset and quieting the cash flow pressures for more innovative long-term thinking.

A (one way) conversation with Troy Forrest, Managing Director of Strategy Road and Forrest Workshops. Troy has a near 30-year background in sales & business development roles, and for the past 13 years has consulted to over 120 organisations & coached over 1,000 professionals in sales, technical, service, leadership and governance roles. A strategic planning facilitator and developer of sales teams, Troy shares insights about the role of powerful questions in driving sales, the need for simple business plans, adopting a 3-birds-1-stone mindset and quieting the cash flow pressures for more innovative long-term thinking.

An interview with social media specialist Katharine Crane from Crane Creative. A regionally-based SME owner, Katharine supports businesses across a range of industries with social media management services, photography and content curation, website maintenance, marketing material development and direct email marketing support. In this interview, Katherine talks about the need for authenticity and personality in social media content, the evolving role of video and focusing on what lives in your "genius zone".

An interview with social media specialist Katharine Crane from Crane Creative. A regionally-based SME owner, Katharine supports businesses across a range of industries with social media management services, photography and content curation, website maintenance, marketing material development and direct email marketing support. In this interview, Katherine talks about the need for authenticity and personality in social media content, the evolving role of video and focusing on what lives in your "genius zone".

An interview with Travis Adams and Alan Hutchinson from Baillieu Limited, one of Australia's oldest financial advisory firms. Travis is a chartered financial analyst, equities specialist and financial advisor, as well as a respected share market commentator. Alan is a financial advisor and senior economist who presents regularly on local, national and international economic forces and movements. In this interview, Travis and Alan talk about the key drivers of business value, the importance of leadership flexibility and speed, keeping focused on the fundamentals and more. A highly valuable listen for any SME leader.

An interview with Travis Adams and Alan Hutchinson from Baillieu Limited, one of Australia's oldest financial advisory firms. Travis is a chartered financial analyst, equities specialist and financial advisor, as well as a respected share market commentator. Alan is a financial advisor and senior economist who presents regularly on local, national and international economic forces and movements. In this interview, Travis and Alan talk about the key drivers of business value, the importance of leadership flexibility and speed, keeping focused on the fundamentals and more. A highly valuable listen for any SME leader.

 

An interview with Owen Williams, Director of Exceed 100, a Brisbane-based consultancy that helps organisations bridge the gap between strategy and implementation. Owen has a 25-year background in commercial, technical and leadership roles in the Australian agribusiness industry, and specialises in sales strategy, value proposition development, product positioning, go-to-market strategy and procurement processes. In this interview, Owen shares his take on the fundamentals of SME success, the vital nature of clear, customer-tested value propositions and the need for all in a team to be over and owning your organisations strategic plan.

An interview with psychologist and wellbeing, resilience & mental toughness coach Michelle Bakjac of Bakjac Consulting. Michelle has spent more than 25 years developing and supporting individuals, teams and organisations with workplace wellness training & strategy development, personal & leadership coaching, organisational development programs and leadership training. In this interview, Michelle shares insights about networking for introverts, creating thriving workplace cultures, dealing with volatility, uncertainty, complexity and ambiguity in the world, and the impact of coaching-focused leadership on an organisations productivity and culture.