<p>Alexander Dao, Global Head of Agency Development & Sales Partnerships at Snap, joins James Kotecki in the CES C Space Studio to discuss how Snap uses their unfiltered and personalized approach when working with brand partnerships, revolutionizing the traditional ad tactic to better reach the Gen Z audience.</p>

Alexander Dao, Global Head of Agency Development & Sales Partnerships at Snap, joins James Kotecki in the CES C Space Studio to discuss how Snap uses their unfiltered and personalized approach when working with brand partnerships, revolutionizing the traditional ad tactic to better reach the Gen Z audience.

<p>Alexander Dao, Global Head of Agency Development &amp; Sales Partnerships at Snap, joins James Kotecki in the CES C Space Studio to discuss how Snap uses their unfiltered and personalized approach when working with brand partnerships, revolutionizing the traditional ad tactic to better reach the Gen Z audience.</p>

Snap’s Secret Sauce: How Gen Z is Shaping the Future of Ads

CES is the most powerful tech event on the planet, owned and produced by the Consumer Technology Association (CTA)®. Enter the cutting-edge world of technology with the CES Tech Talk podcast. We’re talking about the leading tech trends for AI, robotics, mobility, health and more. Expert guests. Expert insights. Subscribe today for the latest.

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Snap’s Secret Sauce: How Gen Z is Shaping the Future of Ads

Snap’s Secret Sauce: How Gen Z is Shaping the Future of Ads

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