Nityānanda is a multifaceted personality—a Sanskrit scholar, a polyglot, a grammarian, a littérateur, an instrumentalist, a musicologist, a researcher, an editor, an author, and a book designer. He has authored thirteen books, including several bestsellers. He is also a professional onomastician, specialising in Sanskrit names.

Nityānanda is passionate about Indic culture, literature, music, and arts. He runs a popular YouTube channel, which produces content on these topics.