Social Geek

It’s Marketing Monday and Heather McLeod, CMO of Authority Brands, is back to chat with Social Geek host Jack Monson.

Heather shares her story of growing her franchise system’s marketing team from two people to nearly sixty people! We’ll dive deep on structuring marketing roles for multiple brands, how marketing and operations must work together, and recruiting techniques for marketing talent.

Thanks to TruPresence, Thryv, and The Franchise Consumer Experience Conference.   

It’s Franchise Friday and Myles Gift, VP of Operations at Wing Zone, joins the Social Geek host Jack Monson to chat about his journey in the franchise business. We’ll dive deep into the struggles, innovations, and triumphs of restaurant operators over the past two years.

How is podcasting like running a restaurant? And, is Las Vegas now the center of the Franchising universe?

Shout outs to our friends at Franchise Update, Capriotti’s, Ali Kraus, Stephanie Stuckey, Biggby Coffee, and Bobby Shaw.

Thanks to Serviceminder, Exults, and Citrin Cooperman.

Welcome to Just Jania, the podcast hosted by Jania Bailey and powered by FranNet

Karen Cady, VP of Operations at FranNet is today’s guest on Just Jania!  

Karen joins Jania right after FranNet’s annual convention, the group’s first in-person gathering post-covid to discuss the enthusiasm and momentum they’ve seen in 2022 in franchising!

The Franchise News Podcast with Jack Monson for April 13, 2022.

Thanks to The Franchise Customer Experience Conference (FCXC) and Eulerity.com

Submitting News:

If you have newsworthy items to share, please send press releases and media alerts to:

[email protected] 

It’s Marketing Monday! Marci Kleinsasser, VP of Marketing at Handyman Connection, joins host Jack Monson to discuss the challenges around marketing tech, franchisee marketing adoption, working with vendor partners, and how Marketing and Ops can work together better. We'll also chat a bit about brand awareness via advice on TikTok from franchisees and craftsmen.

Thanks to TruPresence, AnswerConnect, and Thryv.

Here is Jack Monson’s monthly column in Franchise Dictionary Magazine for April, 2022.

Text version:

https://franchisedictionarymagazine.com/social-geek-radio-linkedin-tips-for-franchises/

It’s Franchise Friday and we’re discussing support systems for both franchisors and franchisees with Chris Wilson of Legacy Franchise Ventures and attorney Tom Spadea. Both conversations were recorded live in Philly at the Franchise Show.

Thanks to Serviceminder, Exults, and Citrin Cooperman.

Welcome to Just Jania, the podcast hosted by Jania Bailey and powered by FranNet!

Edith Wiseman, President of FRANdata, is today's guest. Edith and Jania discuss insights on what’s happening with franchisors, what’s driving franchise businesses, and how the supplier community is helping to support the IFA’s mission.

The Franchise News Podcast with Jack Monson for April 6, 2022.

Thanks to The Franchise Show and Eulerity.com

Submitting News:

If you have newsworthy items to share, please send press releases and media alerts to:

[email protected] 

Is your goal generating leads or generating relationships?

Recorded live in Las Vegas at MUFC! Karen Booze of AnswerConnect and Derrick Ableman of Northeast Color join Social Geek host Jack Monson to discuss relationship-building.

Do you spend time, resources, and sponsorship dollars to generate leads at franchise events or in your other marketing efforts? Whether you're an industry supplier or a franchise brand, flip the script and focus on generating relationships. Karen and Derrick share success stories of building long term relationships in franchising that benefit everyone involved by getting away from the transactional mind frame. 

Thanks TruPresence and Thryv