Ted Rubin and John Andrews of Photofy return to share ideas on how retail and franchise marketers can rise above the noise – and expense – of digital ads this election season and beyond.

The key is empowering franchisees, employees, and communities to share their messages and become a part of the creative process.  We’ll dive into brands like Domino’s and FedEx and get a great Ted Rubin Rant!!

Connect with Ted and John at tedrubin.com, photofy.com, and [email protected]

Plus, we have a Franchise Economic Update from Tom Epstein and a Health & Safety Spotlight on JAN-PRO and Gary Bauer.

Thanks to Social Joey, Franchise Payments Network, POLN8, and Northeast Color.

The Franchise News Podcast for Wednesday, October 7, 2020.

In the news this week:​

Neighborly

ShelfGenie, Barry Falcon

Marco's Pizza, Tony Libardi

Office Pride, Todd Hopkins

Smoothie King, Rebecca Miller

Raising Cane's, Matt Massey

Junk King, Anthony De Angelis

RAVE, Pie Five, Darren Webb

Pizza Inn, Dion Firooznia

Papa John's, Ann Gugino

The Franchise Show

Ted Rubin

John Andrews

Thanks to Benetrends and Social Joey

Today Eric Schechterman, Chief Development Officer of Benetrends Financial, returns to see where we are here at the beginning of Q4. 

Eric shares advice on what small businesses, entrepreneurs, and franchisees need to know about lending for the rest of 2020 and into 2021. Reach out to Eric with more finance questions at [email protected]

Thanks to AnswerConnect, OneUpWeb, and Social Joey.

This week’s Franchise Spotlight is on Consumer Fusion’s Mark Spencer and Sally Facinelli sharing details of The Franchise Tailgate! It will put a little networking twinkle back in your eye!

Plus, we have a Health and Safety Spotlight on Great Clips!

Thanks to Social Joey, Franchise Payments Network, POLN8, and Northeast Color.

Follow Franchise Tailgate on Facebook

Register now for Franchise Tailgate from Consumer Fusion and ClientTether

The Franchise News Podcast for Wednesday, September 30, 2020.

In the news this week:​

Edible, Cheikh Mboup

BrightStar Care, Shelly Sun

Woofie's

Senior Care Authority, Marcy Baskin

Hungry Howie's, Steve Jackson

CareerPlug, Clint Smith

myCNAjobs

Spoiled Rotten Photography, Elizabeth Bailey

Mosquito Squad, Tom Swift

Closet & Storage Concepts, More Space Place, Adam Biedenbender

Golden Chick, Howard Terry

Office Pride, Patrick Durkee

International Franchise Association

Thanks to Benetrends and Social Joey

Register for IFA's MOD event:

https://www.franchise.org/events/marketing-operations-development-mod-virtual-conference

Today it’s part two with Ted Rubin!

Ted joined Jack Monson for a conversation on LinkedIn with a live audience. In part 2, he dives deeper into loyalty, customer service as an opportunity (instead of an expense), and empowering franchisees and their employees to create content.

Shout outs to AFC Urgent Care and Photofy!

Thanks to Social Joey, MFV Expo, and OneUpWeb.

Maresa Friedman is a Fortune 100 marketing strategist who will be presenting at IFA’s MOD Event about how you can show your customers that you care about them via Google!

Brands should ask themselves:

Are you reframing your business model?

Are you communicating outwardly with customers?

Are you taking the time to show you care?

And … what are your customers Googling right now?

Big thanks to today’s co-host Kristen Pechacek of MassageLuxe.

Thanks to Social Joey, Franchise Payments Network, POLN8, Northeast Color, and a shout out to Seniors Helping Seniors.

The Franchise News Podcast for Wednesday, September 23, 2020.

In the news this week:​

International Franchise Association

FRANdata

City Wide, Jeff Oddo

Authority Brands, Rob Weddle

Noddles & Company, Dave Boennighausen

Farmer Boys, Larry Rusinko

Pizza Factory, Mary Jane Riva

No Kid Hungry

Church's Chicken, Grady Walker

Domino's, Kelly Garcia

RLH Corporation, Chris Trick

Taco John's, Greg Miller

CKE Restaurants, Lance Tucker, Phil Crawford

Twin Peaks, Scott Gray, Mike Prentiss

Roto-Rooter, Robert Goldschmidt

Culver's, Joe Koss

Maresa Friedman

MassageLuxe, Kristen Pechacek

Thanks to Benetrends and Social Joey

Register for IFA's MOD event:

https://www.franchise.org/events/marketing-operations-development-mod-virtual-conference

“A Brand is what a business or a person does. A Reputation is what people remember and share.”

Today it’s part one of a conversation Ted Rubin and I had with an audience live on LinkedIn!

Ted shared many great ideas for franchises and small businesses about customer experiences, customer loyalty, and how consumers feel about your brand right now.

Thanks to Social Joey, AnswerConnect, OneUpWeb, and Photofy!

Today’s Franchise Spotlight is on Amy Reed, Co-owner and Co-founder of Woofies! Amy shares her thoughts on the most important part of growing a business: team building! And we’re joined by Michele Novy, Woofies’ Director of Marketing and newest team member!   

Plus, a Health & Safety Spotlight featuring TITLE Boxing Club.  Shout outs today to Springboard, Franchise Update Media, and #WoofiesAcademy!

Thanks to Franchise Payments Network, POLN8, Northeast Color, and Social Joey.