Social Geek podcast host Jack Monson joins Mike McDowell, Certified Facebook Ad Buyer & Business Manager, to discuss Facebook tips for Franchises each week.

This week's tip is about some new limitations on Facebook ads.  Beginning in February, Facebook will limit the number of ads that a business can run at one time. While this a result of the 2020 Election, it could be Franchise brands with multiple locations that will suffer the most. Mike shares advice on changing your brand's multiple ads and multiple ad sets to a structure of running ads from multiple local franchisee pages.

Need help with Facebook for your Franchise system? Check out SocialJoey.com!

The Franchise Family Reunion continues this holiday season with our friend Karen Wenning of Suttle-Straus. Karen shares an update on her team, family, and marketing plans. Oh, and her chickens! 

Then we'll discuss how some "old tech" has reappeared during the pandemic and we'll get into the upcoming future of local marketing for franchise systems including connecting your messages in all marketing areas! 

Thanks to Social Joey, Franchise Payments Network, POLN8, Netsertive, and Photofy.

Podcast host Jack Monson joins Mike McDowell, Certified Facebook Ad Buyer & Business Manager, to discuss Facebook tips for Franchises each week.

It's Small Business Saturday and it's perfect time to discuss a great new feature for small businesses and franchisees: Facebook Shops! If you think your franchisees are too small for ecommerce, or don't have traditional products to offer, listen to our tips about using this new shopping platform to get instant sales directly on Facebook. 

Be sure to check out Franchise Dictionary Magazine's Franchise Game Changers issue. Who made the list? Find out Turesday!

Need help with Facebook for your Franchise system? Check out SocialJoey.com!

Nancy Bigley is Chief Operating Officer of Painting with a Twist, a franchise concept that pairs hands on painting parties with wine, to provide a carefree escape for women.  As COO Nancy is responsible for training, franchisee relations and support, new program implementation, studio openings and supply chain for Painting with a Twist’s network of over 280 locations.  

Prior to Painting with a Twist, Nancy was the CEO and Co-Founder of her own paint and sip brand Bottle & Bottega located in Chicago. Nancy has been involved in franchising since 1991 working in franchisee operations and executive leadership for brands such as Dunkin’ Brands (Dunkin’ Donuts & Baskin’ Robbins), American Leak Detection, and The Dwyer Group.  

Nancy is also very involved in the International Franchise Association (IFA). She volunteers her time as a mentor to other new franchisors through the organization’s Franship program and is past Chair of the Woman’s Franchise Committee.  Nancy holds a BS in Business Management from California Polytechnic University, San Luis Obispo and an MBA from California State University San Bernardino.  

Interviewed by Cassidy Ford, Account Director at FRM Solutions. 

In this episode, we interview Tamra Kennedy! 

37 years ago Tamra took a job as a secretary making $4.05 an hour- working for a franchisee of Burger King and Taco John’s. After 17 years as an employee, Tamra was offered the opportunity to buy the restaurants from the owner. She currently owns and operates 8 Taco John’s locations, primarily in the Minneapolis-St. Paul area in Minnesota, with one restaurant in central Iowa. Her personal mission is to provide a family environment for young people to experience their beginnings in the workforce so that they can continue their career path with fundamental lessons that will serve them in the future.  

Tamra has become an outspoken proponent of franchising. She currently serves as a Board Member of the IFA [International Franchising Association] and is also the 2020 Chair of the Franchisee Forum and a member of the Franchise Relations Committee at IFA.

In 2019, Tamra also partnered with two fellow franchisees, Tom Baber and Mitch Cohen, and formed Performax Franchisee Advisors. Their goal? To work in partnership with franchisors to support their franchisees with growth goals, bring franchisee perspective to franchisor and supplier planning initiatives, and to speak about the lessons learned in their combined 97 years as franchisees.

Interviewed by Michelle Rowan, CFE, President and COO of Franchise Business Review and WFC Committee Chair.

Today we have a conversation about diversity and inclusion in Franchising with two people who are taking action with their brand, franchise owners, teachers, and students: Marianne Whitehouse and Shannon Truesdale-Curry of Creative World School.

Thanks to Suttle-Straus, OneUpWeb, and Photofy.

The Franchise News Podcast for Wednesday, November 25, 2020.

In the news this week:

Noodles & Company, Stacey Pool

Franworth

The Barre Code, Ariana Chernin, Jillian Lorenz

Zaxby's, Zach McLeroy

Little Caesars, Anita Klopfenstein

California Pizza Kitchen, Jim Hyatt

Donatos Pizza, Tom Krouse

Red Robin

Jersey Mike's Subs, Rich Hope

FranConnect, Gabby Wong

Fuzzy's Taco Shops, Jessica Wescott

Choice Hotels, Jonathan Mills

Olivier Macpherson, Neerav Dudhwala

IHG Hotels, Betty Wilson

Jonathan Kaplan, Tamara Laster

onebiggislandinspace.com

Creative World School, Marianne Whitehouse

Shannon Truesdale-Curry

Thanks to Benetrends, Social Joey, and Biggby Coffee

The Franchise Family Reunion continues with the Father/Daughter team of Thomas Scott of Home Based Franchise Group and Brand Journalists and Kayla Ryan, Brand President of Magnetainment.

In our live recording in Nashville, we chat about the boom in Franchise Development that so many brands are seeing now and discuss the next generation of franchisees. How do we reach Gen Z and how do we help fill their need of business ownership?    

Thanks to Social Joey, Franchise Payments Network, POLN8, and Netsertive. 

And shout out to Leo Goldberger!

Podcast host Jack Monson joins Mike McDowell, Certified Facebook Ad Buyer & Business Manager, to discuss Facebook tips for Franchises each week!

This week Mike discusses a rollout of Facebook's new Click to Call Ads. Now with Traffic Campaigns, you can run traffic directly to phone calls so customers can call your franchisees' locations with one click! It's a great way to get orders instantly and get an immediate return on your ads.

Shout out to our friends at Franchise Dictionary Magazine - we're looking forward to the Franchise Game Changers issue - coming soon!

Need help with Facebook for your Franchise system? Check out SocialJoey.com!

The Franchise Family Reunion continues with Therese Thilgen, CEO of Franchise Update Media.

We’ll get an update on her family, her team, and her take on the current state of Franchising. Therese discusses Franchise Update’s new rebranding, rollout of new services, and plans for conferences in 2021.

More questions? Reach out to Therese via [email protected]

Thanks to Social Joey, Franchise Payments Network, POLN8, Netsertive, and AnswerConnect.