Social Geek
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Social Geek episodes

  • Franchise Consumer Marketing with Terri Snyder and Jack Monson

     

    Terri Snyder, EVP and CMO of Checkers and Rally's, joins host Jack Monson to share trends on social media and digital that she is seeing in the Franchise space!

    Terri is also the Chair of this year's Franchise Consumer Marketing Conference and gives a preview of the event and a run-down of keynote speakers and her favorite parts of this great annual event!

    Register now for #FCMCon and we'll see you there!  

     

     

     

     

     

     

    16 min
  • Developing Emerging Brands with Angela Cote and Jack Monson

    Angela Cote, franchise growth catalyst, shares her vision on developing an emerging franchise system's brand. She focuses on the brand's purpose, mission, core values, and founder(s)! 

    We'll also learn about her history in being a part of a family business, a franchisor, a franchisee, an entrepreneur, and more!

     

      

     

       

     

     

        

     

     

     

      

     

     

     

     

    28 min
  • Branding + Video with Stefania Sigurdson Forbes and Liane Caruso

    Stefania Sigurdson Forbes of FranchiseBlast joins Jack Monson and Liane Caruso to discuss using videos for storytelling and sharing value with customers. 

    We'll talk about personal branding and "being the face / voice" of your company. Then we'll dive deep into how Stefania's videos bring creativity to business discussions and use visual art to educate the audience on marketing principles.

    Check out Stefania's awesome ongoing video series!

     

     

     

     

    26 min
  • Franchise Development Websites with Jam Hashmi and Jack Monson

    Jamshaid Hashmi, CEO of ClickTecs joins the show to discuss Franchise Development websites. We cover:

    Best practices for content on your fran dev siteShould a fran dev site be on a separate domain or a sub-folder of a brand's main website?2 big predictions for fran dev sites in the next year!

     

    To connect with Jam's team, check out ClickTecs and FranchiseSoft! 

     

     

     

     

     

    32 min
  • Facebook and Customer Relationships: Scott Monty, Liane Caruso, Jack Monson

    Scott Monty, CEO of Brain + Trust Partners returns to Social Geek Radio to discuss the how brands are reacting to recent Facebook data issues. Scott shares several ideas on owning customer relationships online and makes some predictions along with Liane Caruso of Qiigo and Jack Monson of Social Joey.

    Check out Scott's fantastic weekly updates at The Full Monty!

    Thanks Franchise Dictionary Magazine for sponsoring today's episode!

     

      

     

     

     

     

     

    21 min
  • Mobile AdTech Trends

    Part of Social Geek's Digital All-Star panel, Jim Buckley of Valpak and Mike McDowell of Social Joey join to discuss trends, opportunities, and challenges in Mobile AdTech!

    We're covering many areas of AdTech including:

    Recent trends in the restaurant / franchise spaceMobile apps and if your brand really needs oneIn-app advertising versus mobile browsing or mobile social adsPredictions for the next year including better measurement and what's next with mobile video?!?

     

     

    30 min
  • Healthcare Marketing Trends with Aaron Clifford and Jack Monson

     

     

    Healthcare marketing expert Aaron Clifford, SVP Marketing at Binary Fountain, joins to share the latest trends and challenges facing Healthcare brands. With 15+ years of experience in field, including leading digital marketing at HCA Healthcare, Aaron has a unique perspective on healthcare through the marketing and tech lens.

    We'll talk about reputation management, reviews, search, and how healthcare providers are vastly different than all other brands (sometimes!).

    Note: pardon Jack's audio troubles partway through this show ... just listen to Aaron, he's the smart one!

     

     

     

     

     

    22 min
  • Virtual Franchises with Stephen Schultz and Jack Monson

     

    Stephen Schultz, Director of Business Development at Supporting Strategies, discusses their unique Franchise system concept. 100% of all Supporting Strategies' frachisees and corporate staff work remotely. Stephen and Jack talk about the benefits of this structure and how Supporting Strategies overcame early challenges to grow the system nationwide!

     

    26 min
  • Content Marketing in Franchising with David Chapman and Jack Monson

     

    David Chapman, CEO and founder of 919 Marketing, joins Jack Monson to chat about the latest in marketing innovations in the Franchise industry. Our conversation goes deep into content marketing for new lead generation, how different audiences may find different experiences with the same brand online, and 919's new Content Intelligence platform, "919 Insights."  

     

     

    28 min

About Social Geek

From the publisher's feed

Hello Geeks. Social Geek is the most popular Franchise podcast. Join Jack Monson and top marketing thought leaders and franchise executives for weekly Rock Star roundtables on hot topics and trends.

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