socialmediapodcast

On do a grouch a favour day, I thought it was worth discussing the biggest issue with hitting post on a piece of content you'd like on social media.......that's right, the world of the trolls. I live by a mantra of "it's none of my business what anyone thinks of me" but, how can you make sure you're posting content?

Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/

Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.

SOCIAL MEDIA

► Snapchat - http://www.snapchat.com/add/stopjabbaingon

★ Twitter - http://www.twitter.com/simonscholes77

► Instagram - http://www.instagram.com/simon_scholes

★ Facebook - https://www.facebook.com/perceptionstudiosuk

► Google + - http://gplus.to/dailyperceptions

★ Website - http://www.perceptionstudios.co.uk

► Podcast - https://goo.gl/rDu7ZE

Today is hashtag#singlepersonsday and it makes me think of all the solopreneurs out there.

Weekends are so precious for those of you working alone all week.

Yes it’s the WEEKEND, and we all know what that means, I’m about to spend two days telling you how social media doesn’t work a 5 day week.

That’s right, the weekend is a fantastic opportunity for you to keep talking to your amazing audience, and keep giving them value that your competition probably isn’t doing.

How do you keep them interested on a weekend, well why not run polls, get them involved in a quiz on your instagram stories, or simply go out and speak to them on their content as well as posting your own stuff.

Just don’t forget, the weekend isn’t always a chance to switch off, but more so, a chance to really get 4 or 5 steps ahead of the competition with a few simple social media posts and a bit of being social on social media.

Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/

Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.

SOCIAL MEDIA

► Snapchat - http://www.snapchat.com/add/stopjabbaingon

★ Twitter - http://www.twitter.com/simonscholes77

► Instagram - http://www.instagram.com/simon_scholes

★ Facebook - https://www.facebook.com/perceptionstudiosuk

► Google + - http://gplus.to/dailyperceptions

★ Website - http://www.perceptionstudios.co.uk

► Podcast - https://goo.gl/rDu7ZE

Well, today is #valentinesday what do you do to show your audience you care?

Well, how about not selling but giving value.

We all know that we don’t like being sold to, so why do we still see so many businesses ignoring the rules of engagement and spending their time selling solidly on their social media channels.

They don’t respond to comments, and every single photo and piece of copy is selling to their audience, and then they wonder why the don’t get the interaction rates they really wanted.

Now, imagine giving nothing but value to your audience. Imagine being an expert in your field, a voice of authority, and giving them that value for free, value that will really help them, value they can use and implement in their business straight away. Imagine responding to every single comment you get rather than acting like a douchbag and not talking to the 5 people who’ve taken time to write to you in the comments.

If you can do the above, you’ll be amazed at how your audience will grow, and how you’ll build a group of incredible raving fans.

If you want to discuss your social media more, you can always drop me a line (link in my profile), I look forward to speaking to you.

Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/

Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.

SOCIAL MEDIA

► Snapchat - http://www.snapchat.com/add/stopjabbaingon

★ Twitter - http://www.twitter.com/simonscholes77

► Instagram - http://www.instagram.com/simon_scholes

★ Facebook - https://www.facebook.com/perceptionstudiosuk

► Google + - http://gplus.to/dailyperceptions

★ Website - http://www.perceptionstudios.co.uk

► Podcast - https://goo.gl/rDu7ZE

Today is World Radio Day, and being a former producer and presenter it's a medium I'm exceptionally fond of. I believe audio is a superb way of being able to paint a picture in the listener's mind without the need for a visual, this is why I believe one of the most powerful marketing tools available to a brand and business right now is the podcast. You don't need loads of kit you just need your voice and something to record audio (usually a phone).

Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/

Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.

SOCIAL MEDIA

► Snapchat - http://www.snapchat.com/add/stopjabbaingon

★ Twitter - http://www.twitter.com/simonscholes77

► Instagram - http://www.instagram.com/simon_scholes

★ Facebook - https://www.facebook.com/perceptionstudiosuk

► Google + - http://gplus.to/dailyperceptions

★ Website - http://www.perceptionstudios.co.uk

► Podcast - https://goo.gl/rDu7ZE

Today is "safer internet day". This is very specific today as it's been announced in the news about Ofcom looking to try and regulate social media more so in the UK which will be a difficult task, to say the least. It got me thinking, as a lot of the keynote talks I give usually end up with me meeting people who demonise social media personally and so don't use it for their business or brand. As George Swift from Bigger brighter Bolder would say about money and your business, it doesn't give a shit about you, it's hungry and it needs cash so you need to feed it by selling. Well, social media is the same, it and technology don't give a shit about you, it will continue to be used by your competition and others even if you decide you won't because YOU don't like it. Take yourself out the equation and start making good use of these FREE platforms.

Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/

Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.

SOCIAL MEDIA

► Snapchat - http://www.snapchat.com/add/stopjabbaingon

★ Twitter - http://www.twitter.com/simonscholes77

► Instagram - http://www.instagram.com/simon_scholes

★ Facebook - https://www.facebook.com/perceptionstudiosuk

► Google + - http://gplus.to/dailyperceptions

★ Website - http://www.perceptionstudios.co.uk

► Podcast - https://goo.gl/rDu7ZE

We've all heard saying, don't cry over spilt milk, but, does this saying potentially mean you end up not posting on social media? We put too much value on getting things perfect and what people might say about the value we're giving. Perfect content really isn't important, giving value really is. So what value can you give your growing audience?

Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/

Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.

SOCIAL MEDIA

► Snapchat - http://www.snapchat.com/add/stopjabbaingon

★ Twitter - http://www.twitter.com/simonscholes77

► Instagram - http://www.instagram.com/simon_scholes

★ Facebook - https://www.facebook.com/perceptionstudiosuk

► Google + - http://gplus.to/dailyperceptions

★ Website - http://www.perceptionstudios.co.uk

► Podcast - https://goo.gl/rDu7ZE

So, you know who you're talking too now.....right it's time to start planning your marketing content, starting with a blog. The question is for most people, "WHAT AM I GOING TO WRITE ABOUT", so let's discuss this.

Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/

Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.

SOCIAL MEDIA

► Snapchat - http://www.snapchat.com/add/stopjabbaingon

★ Twitter - http://www.twitter.com/simonscholes77

► Instagram - http://www.instagram.com/simon_scholes

★ Facebook - https://www.facebook.com/perceptionstudiosuk

► Google + - http://gplus.to/dailyperceptions

★ Website - http://www.perceptionstudios.co.uk

► Podcast - https://goo.gl/rDu7ZE

When it comes to putting together a marketing plan, you're on a hiding to nothing if you don't know who your ideal client is....your niche. This isn't to say you'll never do work for anyone else, but, niching down will really help you understand the content you have to create going forward as you'll be able to get into their heads.

Julia's avatar doc: https://mailchi.mp/56fafa42dcf4/ideal_client_avatar

Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/

Hi, I'm Simon and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award-winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four-letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.

SOCIAL MEDIA

► Snapchat - http://www.snapchat.com/add/stopjabbaingon

★ Twitter - http://www.twitter.com/simonscholes77

► Instagram - http://www.instagram.com/simon_scholes

★ Facebook - https://www.facebook.com/perceptionstudiosuk

► Google + - http://gplus.to/dailyperceptions

★ Website - http://www.perceptionstudios.co.uk

► Podcast - https://goo.gl/rDu7ZE

When it comes to a whole new year, we spend ages setting goals, resolutions etc. for both our brands and businesses as well as for ourselves to try and achieve.

However, one of the most important things as well as doing this is to set and put together a marketing plan/strategy. This is essential to stop you scatter gunning your content in 2020. So many people don't know what they're posting, where they're posting it and WHY.

So, I want you to start putting together your marketing plan

Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/

Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.

SOCIAL MEDIA

► Snapchat - http://www.snapchat.com/add/stopjabbaingon

★ Twitter - http://www.twitter.com/simonscholes77

► Instagram - http://www.instagram.com/simon_scholes

★ Facebook - https://www.facebook.com/perceptionstudiosuk

► Google + - http://gplus.to/dailyperceptions

★ Website - http://www.perceptionstudios.co.uk

► Podcast - https://goo.gl/rDu7ZE

Burger King are smashing their marketing right now, tieing their content back into current events in the UK. So let's have a chat about how their brilliant new bus siding advert could potentially go viral on social media and save them time and money making it happen themselves.

Facebook live cheat sheet: http://perceptionstudios.co.uk/cheat-sheet/

Hi, I'm Simon, and welcome to Daily Perceptions. I am the founder & creative director of Perception Studios UK, and award winning visual marketing agency, based in Andover Hampshire, in the UK. I also specialise in working with small businesses, and brands in helping them understand how they can grow their social following and brand for FREE....my favourite four letter word. However, it does take hard work and patience, so if you think you've got what it takes, let's start the journey with this video.

SOCIAL MEDIA

► Snapchat - http://www.snapchat.com/add/stopjabbaingon

★ Twitter - http://www.twitter.com/simonscholes77

► Instagram - http://www.instagram.com/simon_scholes

★ Facebook - https://www.facebook.com/perceptionstudiosuk

► Google + - http://gplus.to/dailyperceptions

★ Website - http://www.perceptionstudios.co.uk

► Podcast - https://goo.gl/rDu7ZE