Speakeasy Authority Marketing

Attorneys spent lots of money on their marketing campaigns like web marketing, SEO, Direct mail, TV ads, radio ads, billboards, and many other platforms. Sometimes they get results, sometimes they don't. It's like a bet and you just wait what happens after your move. Shouldn't be THIS way.

You must track your marketing results and find out what types of marketing are benefiting you the most and what are proving to be white elephants. There is a way to analyze and track your marketing results. Listen to this audio and find out what it is.

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Knowledge is power – the power to discern who will be a good vendor that will make you money, vs. who is showing red flags about performing and helping you grow your law practice.

Ask these 7 questions of any SEO company, Website Developer, pay per click company, direct mail, or other advertising and you'll be on the fast track to finding a valuable vendor who is ROI-focused and will help you get more retainer-paying clients.

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An attorney's sales funnel is a series of steps that your cold, totally unknown potential clients go through until they become your clients at the end of the funnel. There are three steps; and it is very important to diagnose where you lose the prospect clients and try to rectify the problem in order to convert the prospects into retainer paying clients. Never let the prospect walk out of your office after the free initial consult empty handed.

Give them something like, your book, your testimonials, and some notes that you made on their case, give something to leave with which will insulate them against changing their mind. You'll never regret it!

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An attorney's sales funnel is a series of steps that your cold, totally unknown potential clients go through until they become your clients at the end of the funnel. There are several problems that you face to during this process.

Richard Jacobs comprehensively addresses all the problems and suggests what you can do to deal with these problems that hinder you retain more and more clients that make excuses.

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It really is not a good idea to sign a one year, two year or maybe 3 year contract with any SEO or web Development Company because if those companies do not produce results with you, there is not point you should carry on working with them, and waste your money. If you are not happy with their services, you should have the option to fire them. Speakeasy marketing, offers services on month to month basis, so that if we are unable to produce results for you on monthly basis, there is not point you should be forced by a contract to keep working with me although you are pissed off. Think about that.

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SEO for law firm websites is pretty basic at SpeakEasyMarketing; primary focus is on the content; the articles and blog posts on your website and other is getting quality and relevant back links to your website. There is content on every other attorney website, which is kind of monotonous and boring all the time. Our approach at SpeakEasyMarketing is very different and unique when it comes to putting up quality content and back links on your website. Listen to this audio and find out how we do it.

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You might have heard different SEO companies say that they'll take you to the first page of Google in the first month or second maybe. This is UNREAL! It doesn't happen that way.

Reaching at the top of Google is not an easy job that can be accomplished in days or weeks. Moreover, it's totally meaningless waste of time to be on the first page of Google. The goal is to get MORE visitors to your website.

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I don't know about you, but I think it's VERY unusual for an attorney to get 75-80% of their clients from past client referrals.

When I first heard this from Jeff Witten, a personal injury attorney out of Vancouver, Canada, I was shocked but intrigued to hear HOW he does it.

What's that? You're not a personal injury lawyer?

STILL relevant.

Criminal Defense, DUI, Bankruptcy, Divorce lawyers can do this too.

Below, you can listen and/or download the interview I did with the referral-master, Jeff Witten, Esq.

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You've probably never heard of Boardroom and Bottom Line Publications, never mind Brian Kurtz, its vice president.

Brian's direct mail company sells books and newsletters by using direct mail.

You may think this is weird, unprofitable, and antiquated, but Boardroom is a 30 million dollar company today, and at one time was worth nearly 100 million dollars…

….nevermind that Brian Kurtz has overseen the mailing of over 1 BILLION pieces of mail – mail that SELLS STUFF, not just advertises.

He graciously granted me an interview of him recently, after I told him that I help attorneys market their practices (and one of the best ways to do that is through direct mail).

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