It's the season three finale of Can't Stop The Pop, and as befitting such an occasion, we're looking back at 'Viva Forever' by the Spice Girls.

Matty and Craig reflect on how this – the fourth single from the 'Spiceworld' album – marked the end of the group's imperial era as Geri Halliwell quit. We examine what makes the song so sonically and structurally different from any other Spice Girls ballad, how the surrounding context elevated its impact and offer interpretations of the music video featuring those infamously creepy fairies. Matty also gives a thorough critique of the ill-fated 'Viva Forever!' jukebox musical and what went so wrong.

Along with the all-important chart stats, we discuss how Geri Halliwell's departure altered the plans for 'Viva Forever' to be a double A-side with 'Never Give Up On The Good Times' and how the song stacks up in the list of best-selling Spice Girls singles.

To read about 'Viva Forever' on Can't Stop The Pop: https://www.cantstopthepop.com/2019/07/15/spice-girls-viva-forever/

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