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Stacking Knowledge
By Mickey MellenTechnology
Stacking Knowledge episodes
- 100 - Redirects are treated differently than links
When you need to remove or change a page to have it point to a different page, you typically use a 301 redirect. Google appreciates those, but thinks of them much differently than they do of normal links.
See full show notes at: https://www.mickmel.com/podcast100
2 min - 099 - There is no ranking bonus for Google Partners
Becoming a Google Partner can be a great thing. Not only will it look good for you or your company, but you'll learn a lot throughout the process. In the end, though, that partnership doesn't earn any special favors with Google when it comes to search rankings.
See full show notes at: https://www.mickmel.com/podcast099
2 min - 098 - Either use a mobile URL or a responsive design; not both
When it comes to handling mobile users, you have a few ways you can set up your site. A mobile responsive site is often the best way to go, but you can also set up a separate mobile site. Whatever you do, choose one direction and stick with it.
See full show notes at: https://www.mickmel.com/podcast098
2 min - 097 - There is no limit to the traffic that Google will send to your site
Every few years, the question comes up of whether or not Google has a budget for how much traffic they're willing to send to a site. As before, the answer is a clear "no".
See full show notes at: https://www.mickmel.com/podcast097
2 min - 096 - How does Google know the date when something was published?
We often say on here that simply helping Google understand your content can be very important, and knowing how Google understands dates is a big part of that.
See full show notes at: https://www.mickmel.com/podcast096
3 min - 095 - Videos are great for SEO, but they need some text support
Videos can be a great addition to your website, but if you want Google to appreciate those pages you'll want to add some other content to support the videos.
See full show notes at: https://www.mickmel.com/podcast095
2 min - 094 - Your images don't need to be on your domain
If ranking well in Google Image Search is important to you, don't worry about necessarily hosting images on your own domain.
See full show notes at: https://www.mickmel.com/podcast094
2 min - 093 - Why aren't you ranking for your own brand name?
In general, it's typically pretty easy to rank first for your own brand name. But what if you're not? Google has some thoughts on that.
See full show notes at: https://www.mickmel.com/podcast093
2 min - 092 - Adding keywords to CSS is meaningless
A user recently came across some uniquely-named CSS content, and asked Google if that mattered. Google's response, as expected, is that it's ignored.
See full show notes at: https://www.mickmel.com/podcast092
2 min - 091 - That redirect linking "hack" doesn't work
Getting more links to point to your site is important and difficult, but some people think they found a way to trick Google. No, it doesn't work.
See full show notes at: https://www.mickmel.com/podcast091
2 min
About Stacking Knowledge
From the publisher's feed
There are tens of thousands of business books published every year, and it's impossible to keep up. You read what you can, we'll share what we can on here, and we'll all get better in the process.