If you're struggling to move up the rankings on Google, it can be frustrating to see a competitor ahead of you that isn't following the rules. It might be tempting to try to copy them, but you're best off to stay within the guidelines.

See full show notes at: https://www.mickmel.com/podcast084

On most podcasts, you'll hear the host say something like "to help keep this show running, please rate and review the podcast". But does it really help?

See full show notes at: https://www.mickmel.com/podcast083

Links are the currency of SEO, and therefore Google has a lot of rules and ideas about how sites should link to one another. When it comes to linking within your own website, though, essentially no rules apply.

See full show notes at: https://www.mickmel.com/podcast082

Much has been said about Googles hundreds of ranking factors, but they just came out and said, not surprisingly, that "pornyness" is one of them. 

See full show notes at: https://www.mickmel.com/podcast081

We talk a lot on this show about little tips and techniques to help your site rank better, but in most cases your time is best spent making sure you have the basic pieces in place. 

See full show notes at: https://www.mickmel.com/podcast080

If you use the hreflang attribute on your site to help Google understand language, it won't directly affect your ranking but could still help drive more targeted traffic to your site. 

See full show notes at: https://www.mickmel.com/podcast079

Google uses a machine learning technology called RankBrain to help with search results, but much of how it works is shrouded in mystery. While much is still unknown, Google just opened up a bit more on how it works.

See full show notes at: https://www.mickmel.com/podcast078

 When you make changes to your site to try to improve your rankings, how long will it take until you start moving higher in Google? It all depends. 

 See full show notes at: https://www.mickmel.com/podcast077

It's been a long, slow death for Google+, and they're officially closing it up on April 2. What do you need to do about it?

See full show notes at: https://www.mickmel.com/podcast076

There are two main ways that search engines find new content on the web; from user-submitted sitemaps and by sending out their bots to crawl around. With a new move from Bing, it appears they may be slowly moving away from crawling.

See full show notes at: https://www.mickmel.com/podcast075