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Google's Martin Splitt has started a new web series focused on SEO and JavaScript, and his first installment has some interesting details on how Google indexes JavaScript.
See full show notes at: https://www.mickmel.com/podcast090
If you've done work on your website specifically to improve the mobile speed, that's great! However, your job isn't done; mobile speed and experience is something that should always be worked on.
See full show notes at: https://www.mickmel.com/podcast089
Ranking category pages on an ecommerce site can be tough, so many resort to just putting a bunch of text at the bottom of each page, below the product listings. Google says you shouldn't do that.
See full show notes at: https://www.mickmel.com/podcast088
It comes around every few years, with someone saying that the click through rate in search results affects your rankings, but Google always denies it. Now a new document seems to counter that argument, but does it really?
See full show notes at: https://www.mickmel.com/podcast087
Using UTM parameters on your links can be a great way to better understand how users find your site, but leaving those parameters on internal links can cause some problems for Google.
See full show notes at: https://www.mickmel.com/podcast086
For many businesses, a solid ranking on Google Maps is vitally important. Unfortunately, it's very easy for competitors to sabotage your listings. Are you keeping a close eye on things?
See full show notes at: https://www.mickmel.com/podcast085
If you're struggling to move up the rankings on Google, it can be frustrating to see a competitor ahead of you that isn't following the rules. It might be tempting to try to copy them, but you're best off to stay within the guidelines.
See full show notes at: https://www.mickmel.com/podcast084
On most podcasts, you'll hear the host say something like "to help keep this show running, please rate and review the podcast". But does it really help?
See full show notes at: https://www.mickmel.com/podcast083
Links are the currency of SEO, and therefore Google has a lot of rules and ideas about how sites should link to one another. When it comes to linking within your own website, though, essentially no rules apply.
See full show notes at: https://www.mickmel.com/podcast082
Much has been said about Googles hundreds of ranking factors, but they just came out and said, not surprisingly, that "pornyness" is one of them.
See full show notes at: https://www.mickmel.com/podcast081
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