It's mostly common sense at this point, but a survey from Unbounce brought to light some interesting stats on how users feel about the loading speed of websites.

See full show notes at: https://www.mickmel.com/podcast074

According to a recent survey, if your website isn't kept up to date, 81% of visitors will think less of your brand.

See full show notes at: https://www.mickmel.com/podcast073

While adding HTTPS support to your site is a wise move for a variety of reasons, it's not required to have HTTPS in order to rank on Google. 

See full show notes at: https://www.mickmel.com/podcast072

It can be frustrating to publish a brilliant new piece of content, but find a similar article from 7 years ago continue to rank above yours. Why is that? Google's John Mueller gave us some good answers. 

See full show notes at: https://www.mickmel.com/podcast071

If you've used the Posts feature inside of Google My Business, you may have noticed recently that they're showing up less and less in the search engines. While they may be fading, here are some reasons not to give up on them yet. 

See full show notes at: https://www.mickmel.com/podcast070

There are a lot of different ways to generate web pages, such as PHP and JavaScript, but if you're trying something creative with your site, make sure Google can still tell your pages apart. 

See full show notes at: https://www.mickmel.com/podcast069

We talk about 301 redirects on here quite a bit, as they're an important technical piece to help your site rank well. If you set up a redirect, how long should you leave it in place? 

See full show notes at: https://www.mickmel.com/podcast068 

As they've done for a few years now, the folks at Stone Temple Consulting have studied thousands of search results to see the impact that links have on rankings, and the results are quite interesting. 

See full show notes at: https://www.mickmel.com/podcast067

Coming later this year is a new publishing platform called "Newspack", developed jointly by Google and WordPress, to help make it easier to publish local news. 

See full show notes at: https://www.mickmel.com/podcast066

There are a lot of technical things you should do on your website if you want it to rank well, but Google reminds us that all of the technical work is for nothing if you don't have good content on top of it. 

See full show notes at: https://www.mickmel.com/podcast065