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Start, Scale, Learn Ecom
Start, Scale, Learn Ecom episodes
- Noah Tucker | How To Add An Additional Source of Revenue To Your E-commerce Store By Turning Your Customers Into Affiliates
Tools and marketing strategies are what help E-commerce entrepreneurs scale their brands. Shopify is a great platform to get your business idea up and running but we cannot forget the 3rd party tools that are available.
One of these 3rd party tools is Social Snowball founded by Noah Tucker.
He is here today to break down his experience as an e-commerce entrepreneur and how he pivoted into created an application or plug-in to help other business owners scale their brand through the power of affiliate marketing.
Noah shares how he leveraged influencers and affiliates to scale his brands and how he wanted to make this an actual service for others to utilize.
The idea came into realization just recently. Social Snowball helps turn your customers into motivated affiliates so they can sell and promote your brand products resulting in an increase in sales.
Let's dive into how it works!
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43 min - Lawrence Henderson | Starting and Scaling a Jewelry Brand Brooklyn or Bust
We are here with Lawrence Henderson to break down how he started and scaled his jewelry brand Brooklyn or Bust.
One of the key takeaways from this interview with Lawrence was the idea of modeling your business through successful brands and not other online retailers.
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36 min - Saad Bellouadi | Focus On The Brand Experience and Not Trying To Find a "Winning Product"
We have Saad Bellouadi in the house to explain how we ought to focus on branding immediately rather than finding a winning product and using Facebook ads to validate the idea.
This model is a little backward to what other e-commerce entrepreneurs share where they test as many, quote on quote, winning products as possible.
Saad believes that you should focus on making the branding experience as best as possible from the very start and leverage influencer marketers to raise brand awareness.
DISCOUNT Code for E-commerce course: GTBL
Additional resources here
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55 min - E-commerce News #4 | Walmart Investing In The Apparel Market, AppleTags vs Tile (partners with Amazon), Snapchat Investing in Clothing Brands and AR Tech, COVID-19 Changed Grocery Shopping Behaviors
Stories we cover in today's episode of E-commerce News Episode #4:
- Walmart acquires virtual fitting room company Zeekit
- Amazon partners up with Tile to compete with AppleTags
- Snapchat trying to combine AR with e-commerce
- COVID-19 has changed the way we shopped for groceries
Sources used for information:
1. CNBC
2. CNBC
3. Retail Dive
4. Digital Commerce 360
Additional Resources:- Learn more about AppleTags vs Tile
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14 min - E-commerce Reaction Show #1 | Shopify Has A Tipping Feature? New Amazon Merchants Stats & Supporting Your Friends Taking The Entrepreneurial Route
The E-commerce Reaction Show is a special segment where we react to e-commerce news, trends, insights from social media.
Watch the Youtube video here!11 min - Sebastian Pilch | Escaping The Corporate World To Become Self-Employed By Reselling on eBay
From working at a restaurant to the corporate world to becoming self-employed by reselling on eBay, Sebastian Pilch shares his story and insights on how it came to be.
We also breakdown how what it really took to make over $300k in sales on eBay. Important points that he highlights is the fact that the reselling market is massive and you can get a piece of the market by putting in the work.
You can literally sell anything you want but it is better to sell things you're knowledgeable in when sourcing your products.
Check out Sebastian Pilch's additional resources here including his podcast.
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48 min - Corey McKinney | How To Utilize Facebook Ads and Email Marketing To Make More Sales For Your Clothing Brand
As an e-commerce entrepreneur, there are so many things that you have to execute in order to make a successful business. If you have a great product and nobody knows about it then you're never going to sell your products.
Today we have Corey McKinney who is an e-commerce marketer who has helped multiple clothing brands generate tons of revenue via Facebook ads and email marketing.
If you are thinking of creating a clothing brand this might suit you because this is Corey's forte. He will help us break down what it takes to find your target audience for your brand, what you need for your ad copy and creatives, and why you must leverage email marketing.
Email marketing is no joke accounting for 20-40% of the clothing brand revenues he has worked on. Again, don't sleep on email marketing.
Check out Corey and his work here!
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49 min - Jared Oks | How This E-commerce Entrepreneur Made Over $15,000,000 In Sales Through High Ticket Shopify Dropshipping
We are with Jared Oks, the guy who made over $15M in sales through the power of high ticket e-commerce.
Jared is going to break down high ticket e-commerce by teaching us how to find the right products to sell, how to find suppliers, and how Google ads can help us generate revenue for the stores.
High ticket e-commerce is different to lower ticket dropshipping because you only need to make a handful of sales to make a monthly profit. Instead of focusing on finding a winning product, taking the time to create the Facebook ads with all the ad creatives, ad copy, and targetting, Jared leverages Google ads which is much more straightforward as he will explain on the podcast.
Jared Oks social links and additional resources:- Youtube
- E-Book
- Mentorship
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54 min - Allison Bynum | How Creating a Community on Instagram Can Result In More Sales on Etsy
From making little to no sales on Etsy to getting her stock sold out by making minor tweaks to her store, Allison Bynum shares how she was able to scale her Etsy brand Blue Bear Pottery, which sells one-of-a-kind ceramics and candles.
Allison breaks down how she entered the ceramic product market on Etsy and utilized her personal brand to establish a community on Instagram and as result generate sales.
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50 min - Virshon Fleming | How To Make Money By Dropshipping On eBay and Shopify With High Ticket E-commerce
We are going to dive into two separate eCommerce business models with Virshon Fleming. One model will go over how to make money on eBay dropshipping and the other on how to do high ticket eCommerce on Shopify.
I think this will give you a better idea of what business model you'd like to pursue as Virshon explains how he was able to make 5-6 figures through each venture.
Even though you principle of dropshipping in both models is the same, there are major nuances that one has to learn in order to be successful in each respective model.
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52 min
About Start, Scale, Learn Ecom
From the publisher's feed
We break down the steps on how to make money off e-commerce with successful entrepreneurs across different platforms including Amazon, Shopify, Poshmark, eBay, and others. The entrepreneurs on the…
show give insights into their stories behind their e-commerce brands, product research, sourcing strategies, marketing, and branding strategies to help make you with your e-commerce business!