Start, Scale, Learn Ecom

E-commerce is all about online transactions. Either you're selling a product or service, doing so online is an art.

In Matthew Collins' case, he is helping professionals build an amazing physique despite having time constraints. Working with clientele one on one and getting word of mouth is great but scaling yourself in terms of service is better.

Matthew on this episode will explain how he uses LinkedIn to find his target audience, how he provides upfront value and eventually closes a sale to get another client.

If you're a service-based business or a coach then this episode might help you and your business.

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If you have spent more than 6-7 figures in advertising for e-commerce brands you must have a great insight into what ads convert.

Luckily we have Jonathan Ng, who is the founder of an e-commerce ad agency company, to break down how to scale our e-commerce businesses.

Jonathan explains that knowing to copywrite and sales are super important. Knowing these skills will help you no matter what platform you're using such as Facebook ads, Pinterest ads, Google ads, etc.

If you're looking to scale your business to multiple 5,6,7 figures then you might want to listen to this episode in full.

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From making 6-figure weeks in Q4 of 2020 to going $80k in debt due to chargebacks to making profitable dropshipping stores, Alpha Ba explains the ups and downs as an entrepreneur.

In this episode, we also go over the idea of creating quick money via dropshipping vs creating a sustaining brand with consistent cash flow.

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In e-commerce there are many niches to explore and create a business around. If you are in the niche of beauty looking to scale or contemplating creating a beauty brand then Facebook ads are a great way to drive sales.

We have Aleah Dorsey today, e-commerce entrepreneur and Facebook ads coach, to break down Facebook ads for beauty brand owners.

The quality of your product is important but the marketing of it is just as important. From knowing the product-market fit, target audience, creatives, and sales, Aleah will explain these pillars to grow a beauty business.

Extra resources from Aleah Dorsey here.

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Here are the 4 tools and resources that can help you and your business succeed to some degree:

• NameChk - check if your social media and domain names are not taken
• SimilarWeb - see how much traffic a website it getting
• WayBackMachine (archive.org/web) - see other websites looked from the very beginning of time
• Ad Library - check out the Facebook ads of brands 

What can cryptocurrency do for Walmart and Amazon? These massive companies have been in the hunt for cryptocurrency exports but what for?

Maybe one day our e-commerce businesses will be able to accept cryptocurrency payments seamlessly (there's probably already a plug-in for that)!

Read this article for more information regarding this topic.

We've been talking a lot about dropshipping lately and today we're going to as well but with today's main discussion around Facebook ads.

As a dropshipper, either new or experienced, you're are going to go through a lot of obstacles such as Facebook suspending you or finding ad creatives that can differentiate you from the rest of the crowd.

Josh Fothergill is here with us today, a young e-commerce entrepreneur in his twenties, living in Bali, to tell us what to expect from Facebook ads as a drophshipper and what sort of ad creatives can help you get a return on investment.

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Print on demand is a great way to create a unique product in a niche sector. One of the key takeaways I got from Matthew Schmitt is the principle of finding ways to compete with Amazon. We cannot beat Amazon on price and speed, but with POD you can beat them with a unique product.

And if you create a branded experience around your POD product then that will increase your chances of making a successful business.

Matthew has tons of experience in e-commerce, has multiple POD stores, and made a successful 7-figure exit.

In this episode, you will learn the difference between Shopify and other platforms like Etsy and Redbubble (where you can also do POD), how to find a niche to base your product around, and marketing strategies via Facebook to scale.

Additional links/resources from Matthew Schmitt:

• Skup 

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From taking 6 months off of college to pursue dropshipping to creating multiple dropshipping stores generating 6-figures in revenue, Daniel Tran breaks down his story and strategies on dropshipping.

I am personally a big fan of branded Shopify stores, but that shouldn't take away from the fact that there is money to be made via dropshipping.

Daniel is really transparent with his work as he explains how he finds winning products, borrows other ad creatives to validate his product idea, and marketing strategies to scale his business.

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Is there one right way to approach e-commerce especially if you're new to it? In short no, but there can be steps that can help accelerate the growth of your business

Such steps are taking the path of creating a brand via user-generated content. We are here with Paul Benigeri, who is the co-founder and CEO of Archive.

Paul at Archive helps businesses drive organic traffic by building authentic relationships between the brand and its biggest fans.

In this episode, you will learn what UGC is, the old methods of using Instagram to drive sales and brand awareness, and the strategies to getting and utilizing the user-generated content.

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