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EP. 5 Feeling a little STUCK lately?Â
Does the current COVID environment have you doubting your skills?
Are you questioning if this is REALLY for you?
Maybe, you have even said, "I SUCK!"
If this is you, please do not feel alone. As sales professionals and business owners in senior living or care, this has been ONE CHALLENGING YEAR...
In this episode, I am sharing the 3 steps I take to change my thinking and to move me out of the I SUCK mentality. My hope is that it will help you too.
Your mental health is important, especially now. The most important thing I would like for you to remember is this...
The outcome of your efforts does not equal your value as a person or as a professional.
A new favorite quote of mine which represents 2020 for me is:
"If your compassion does not include yourself, it is incomplete."Â - Jack Kornfield
For more insights, check out the blog, Turning The Tide.
If you enjoyed the episode today, please:
A. Subscribe to receive alerts of new episodes weekly
B. Write a positive reviewÂ
C. Share the podcast with a colleague or friend
Want to stay in touch?
Follow me on social: YouTube + Facebook + Instagram + Linkedin
Together, we can Inspire Change, Impact Lives, and Improve Outcomes!
Send questions for Ask Me Anything episodes!
Support the show
Looking for a mentor to receive more tips on growing occupancy and revenue?Â
EP. 4 Have you been struggling to come up with new event ideas?
Sales may be your superpower, business development may be your magic gift, but when it comes to planning and executing a phenomenal event...you're like a deer in headlights.
Then, tack on a pandemic!!! OMG!!! You look in the mirror and your facial expression resembles Macaulay Culkin when he finds out he is home alone...YIKES!!!!
Well, this episode was created just for you!
I have outlined 5 impactful events you can start planning today for the holidays and beyond. And, you can use a little known platform called Facebook to promote it.Â
Wink Wink
Yes, many states are reopening. However, the public perception of what is safe is key to moving your community in the right direction. Planning fun engaging socially distant events while building connections will show prospective families how their loved ones can benefit from living in your community.
If you would like to receive the accompanying guide to plan the events featured, go to my website www.tiffanyhillallen.com and type GUIDE in the contact form.
I will send the step by step instructions to you.Â
Happy planning!
For more insights, check out the blog, Turning The Tide.
If you enjoyed the episode today, please:
A. Subscribe to receive alerts of new episodes weekly
B. Write a positive reviewÂ
C. Share the podcast with a colleague or friend
Want to stay in touch?
Follow me on social: YouTube + Facebook + Instagram + Linkedin
Together, we can Inspire Change, Impact Lives, and Improve Outcomes!
Send questions for Ask Me Anything episodes!
Support the show
Looking for a mentor to receive more tips on growing occupancy and revenue?Â
Ep. 3 Have you been asking yourself these questions in the last few months? "How do I reach more families?" or "How can I connect with families and prospects in a meaningful way while social distancing?" or "With COVID, how do I market my community?"
Well, we are going to pull back the onion on an alternative way you can connect, engage, and convert. I am talking about Facebook groups!Â
If you are not already in one yet, I would be very surprised. But, have you thought about how to strategically create a Facebook group to connect with prospects, build your authority, and help families through the decison-making journey to your community?Â
Facebook Groups can be the yellow brick road leading them to you. If done correctly, it will deliver great dividends for you and your community as well as your company. However, you will be required to think outside of the proverbial box. Â
Are you up for the challenge?
If so, dig deep within and allow the creative juices to flow as you listen. I know you have it in you!
For more insights, check out the blog, Turning The Tide.
If you enjoyed the episode today, please:
A. Subscribe to receive alerts of new episodes weekly
B. Write a positive reviewÂ
C. Share the podcast with a colleague or friend
Want to stay in touch?
Follow me on social: YouTube + Facebook + Instagram + Linkedin
Together, we can Inspire Change, Impact Lives, and Improve Outcomes!
Send questions for Ask Me Anything episodes!
Support the show
Looking for a mentor to receive more tips on growing occupancy and revenue?Â
Ep. 2 If you have been struggling to discover new methods to increase leads that will convert to move-ins, maybe it is closer than you think. Your phone!
Facebook Groups is a rarely used tactic among senior living sales professionals to find, engage, and connect with prospects. In today's episode, I will share how to use Facebook Groups strategically to gain leads through engagement. You will also hear the jaw-dropping brilliant method used by a Sales Director in Florida to increase her move-ins over 300% through one group.
I have consistently used Facebook groups during the pandemic to meet and connect with prospective clients. Covid19 is requiring everyone to move outside of their comfort zone and become innovative in how we approach executing our job successfully. It is even more challenging in our industry since our resident population is most at risk and vulnerable. Â
However, I consistently encounter Sales Directors who are moving the needle in the up direction and even increasing occupancy to 100%. Wowzer! Â
How would you like to be sitting at 100%?Â
For more insights, check out the blog, Turning The Tide.
If you enjoyed the episode today, please:
A. Subscribe to receive alerts of new episodes weekly
B. Write a positive reviewÂ
C. Share the podcast with a colleague or friend
Want to stay in touch?
Follow me on social: YouTube + Facebook + Instagram + Linkedin
Together, we can Inspire Change, Impact Lives, and Improve Outcomes!
Send questions for Ask Me Anything episodes!
Support the show
Looking for a mentor to receive more tips on growing occupancy and revenue?Â
EP. 1 Help, I can not leave my community but need to do business development! This has been the cry of many Senior Living Sales Managers BEFORE the Corona Virus.Â
Now, it is magnified! This episode was created in the last week of February. So much of our lives have changed since then. However, the power of connection and the importance of human interaction has not. We need to support each other now more than ever. This episode focuses on Linkedin as a source for developing meaningful connections while creating valuable content that will establish you as an expert in your field.Â
For more insights, check out the blog, Turning The Tide.
If you enjoyed the episode today, please:
A. Subscribe to receive alerts of new episodes weekly
B. Write a positive reviewÂ
C. Share the podcast with a colleague or friend
Want to stay in touch?
Follow me on social: YouTube + Facebook + Instagram + Linkedin
Together, we can Inspire Change, Impact Lives, and Improve Outcomes!
Send questions for Ask Me Anything episodes!
Support the show
Looking for a mentor to receive more tips on growing occupancy and revenue?Â
Join Tiffany as she shares the vision of the podcast and Champions of Change Corner which ultimately also reveals her heart. "If your mission is to serve the aging, then my mission is to serve you."
The podcast is a production of The Positive Impact Company.Â
We are sponsored by Hope Hill Company, an online institute dedicated to lifting the standards of excellence in leadership in senior living.
Here are other ways to connect with me:
Visit me and send an email:Â https://www.tiffanyhillallen.com
Be Safe and Be The Change! Â
 Â
Send questions for Ask Me Anything episodes!
Support the show
Looking for a mentor to receive more tips on growing occupancy and revenue?Â
From the publisher's feed
👉 The top 3 questions I hear most often:
Whether you’re a Sales Director in senior living, a residential assisted living owner, or an entrepreneur serving the aging adult care market, The Start With Occupancy Podcast is where marketing and sales stop being guesswork.
Hi, I’m Tiffany! I’m a former corporate senior living sales and marketing leader who’s spent years inside the system leading multi-state teams, coaching sales professionals, and taking occupancy-challenged communities to consistent full occupancy.
If you are looking for straight talk with clear systems and proven strategies that increase move-ins, create referral partnerships, and help you accomplish your financial goals, you have found the right podcast.
I’ve seen why so many communities struggle. And, it’s rarely a lack of care, effort, or heart.
Start With Occupancy exists to raise the standard so owners and sales professionals stop guessing, families feel confident, and growth becomes sustainable instead of stressful.
Why does this matter? Because in senior living, higher occupancy means more seniors helped, more families served, and stronger business outcomes.
Join me on this journey to Inspire Change, Impact Lives, and Improve Outcomes.
🎧 Subscribe now and let’s go!
Join the Impact 250 Challenge for 2026! Â

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