The IAB UK Podcast

Stay Engaged 2022: 'The Future of Omnichannel Buying: A Discussion with Magnite'


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Magnite’s Demand & Publisher team leads host an honest discussion about the future of omnichannel media buying including focusing on the growth of the CTV market and the rise of AVOD, the deprecation of the third-party cookies and the focus on measurement and audience identity.

Hosted on Acast. See acast.com/privacy for more information.

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The IAB UK PodcastBy IAB UK


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