The IAB UK Podcast

Stay Engaged Session 7: The Assistant Powered Future is Closer Than You Think


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With hundreds of millions of Amazon Alexa smart speakers in homes worldwide and Google Assistant available on more than a billion devices, an assistant powered future is much closer than people think. This session, with Rabbit & Pork's John Campbell and Steff Preyer, analyses a day in the near future, envisioning how consumers will use virtual assistants to enrich their everyday lives and exploring what brands can do to get in on the action.

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The IAB UK PodcastBy IAB UK


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